Business Commons^™

2013-November-01-Hall Of Fame College Of Business And Technology, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2013-November-01-Star Party To Show How Visitors Can ‘See The Universe From Etsu’, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Newsletter: Community Matters, United Way Of Northeast Florida

Florida Blue Archives Printed Materials

No abstract provided.

Center For Civic Engagement: An Integrated Marketing Communications Plan, Libelle Advertising, Matt Hartman, Amy Welniak, Heather Czaplewski, Liz Bachman, Sophie Beyer, Navannah Slezak, Jasmine Rogers

College of Journalism and Mass Communications: Student Advertising Projects

The purpose of this campaign is to increase participation in the Center for Civic Engagement programs and raise awareness for the Center for Civic Engagement within the University of Nebraska– Lincoln student body, faculty, and advisors. We also wanted to determine the most effective and efficient way to distribute the Center for Civic Engagement information to the UNL student body, staff and local employers.

For this campaign, we collected various data through both secondary and primary sources. Our secondary research consisted mainly of information found online which covered trends on civic engagement, employment issues and other areas associated with civic …

Employee Choice Over Pay Mix, Kevin F. Hallock

Economics Faculty Publications

Suppose the company set the level of pay and then let employees choose the fractions they wanted as guaranteed salary, stock options and at-risk bonus. The fraction in at-risk bonus was capped at 20% of total pay and the payout was between 0 and 2.5 times the amount put at-risk and was a function of individual and group performance. This is not a theoretical example; it's real. And, it is interesting for a variety of reasons, including that it is so extreme and because the organization invited some researchers inside to study the fascinating choices made by employees. They were …

Team Selling And Customer Satisfaction In The Mission Critical Sector: A Case Study Of Eyp Mission Critical Facilities Inc., Timothy J. Crader, Stephen M. Brown

WCBT Faculty Publications

This study examined the relationships between selling teams (STs) and customer satisfaction within the mission critical power design industry. The literature indicates that STs, which are considered a state of the art sales model, deserved further research. The SERVQUAL survey was used to measure customer satisfaction with EYP Mission Critical’s most strategic customers. The difference in customer satisfaction for customers serviced by STs and traditional sales personnel were compared. The investigation found support indicating that a ST approach had a positive relationship to increased customer satisfaction levels. Based on the results of the study, it is recommended that sales leaders …

Zombie Board: Board Tenure And Firm Performance [Summary Of Paper], Sterling Huang

Research Collection School Of Accountancy

In my paper, Zombie Boards: Board Tenure and Firm Performance, which was recently made publicly available on SSRN, I empirically investigate how board tenure is related to firm performance and corporate decisions, holding other firm, CEO, and board characteristics constant. I find that board tenure has an inverted U-shaped relation with firm value, and that this curvilinear relation is reflected in M&A performance, financial reporting quality, corporate strategies and innovation, executive compensation, and CEO replacement. The results indicate that, for firms with short-tenured boards, the marginal effect of board learning dominates entrenchment effects, whereas for firms that have long-tenured …

2013-November-01-Keep Etsu Rotc, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2013-November-01-Parker: 'Bark Like Dog!', University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2013-November-01-Rotc Hall Of Fame, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

The Influence Of Mobile Website Quality On Consumer Satisfaction And Behavior, Xiuyuan Gao

Department of Textiles, Merchandising and Fashion Design: Dissertations, Theses, and Student Research

Mobile shopping has grown into a huge market and an increasing number of consumers have begun to use mobile websites to shop. Therefore, how mobile shopping websites provide good shopping to customers is significant. The object of this study is to relate factors of website quality to college students’ satisfaction with mobile shopping experiences, which in turn influence their intentions to return to the website and/or to purchase on the website. Five dimensions of website quality, which were information quality, navigation, visual appeal, response time and interactivity, were selected in this study. The model of self-regulatory process (Bagozzi, 1992) has …

An Epidemiological Approach To Opinion And Price-Volume Dynamics, Dong Hong, Harrison G. Hong, Andrei Ungureanu

Research Collection Lee Kong Chian School Of Business

We develop a simple and tractable model of opinions and price-volume dynamics based on a word-of-mouth communication process widely used in epidemiology. Risk-averse investors have different opinions depending on whether they heard the news from a friend. Opinions initially diverge and then converge over time as news spreads, which leads to price adjustment and trading volume. News released to many leads to an expected difusion rate (the change in the fraction of investors with the news) that declines with time. But news initially released to few leads to an expected diffusion rate that initially increases in time and only then …

The Predictive Validity Of Selection For Entry Into Postgraduate Training In General Practice: Evidence From Three Longitudinal Studies, Fiona Patterson, Filip Lievens, Maire Kerrin, Neil Munro, Bill Irish

Research Collection Lee Kong Chian School Of Business

Background: The selection methodology for UK general practice is designed to accommodate several thousand applicants per year and targets six core attributes identified in a multi-method job-analysis study. Aim: To evaluate the predictive validity of selection methods for entry into postgraduate training, comprising a clinical problem-solving test, a situational judgement test, and a selection centre. Design and setting: A three-part longitudinal predictive validity study of selection into training for UK general practice. Method: In sample 1, participants were junior doctors applying for training in general practice (n = 6824). In sample 2, participants were GP registrars 1 year into training …

Opportunities For Non-Degree Executive Education In Taiwan, Robert Winsor, Annie Liu, Xiaoyan Yu, Kim Huynh-Willis

Marketing & Business Law Faculty Works

Few organizations today have remained untouched by globalization. Whether they are in direct competition with multinational businesses or simply experiencing the pressure of operating within a large competitive universe, virtually all firms now operate in a global economy. As a result of this global competition, U.S. and foreign executives alike have been confronted with the need to broaden their conceptualization and understanding of the impacts of these trends. In response to these needs, both universities and independent training organizations have developed innovative programs for executive training and education. Observers predict that demand for this type of education will grow substantially …

60% Cash Payout Or 400% Pic Claim? Which Is Better? (Part 2 ), Teng Aun Khoo, Clement Kai Guan Tan

Research Collection School Of Accountancy

How an organisation can best optimise the benefits of the Productivity and innovation Credit (PIC) scheme offered by the Singapore government to boost productivity and innovation. Part 1 as published September 2013.

The Relationship Between Strategic Information Systems Planning Situational Factors, Process Configuration And Success, A. J. Gilbert Silvius, Jeroen Stoop

Journal of International Technology and Information Management

This paper reports a study into the relationship between the configuration of the process of Strategic Information Systems Planning (SISP) and the success of SISP. SISP is an important activity in the alignment of information technology systems and services to business requirements. However, despite the obvious importance of a proper planning of information technology and information systems in organizations, success of SISP is not evident. And as the success of SISP is also influenced by the process followed in developing the SISP, the research question for this study was, “How does the configuration of the SISP process influence the success …

A Conceptual Framework For E-Commerce Innovation In Chinese Smes Chun-Sheng Yu, Chun-Sheng Yu, Xue-Bing Dong

Journal of International Technology and Information Management

As E-Commerce (EC) is rapidly gaining popularity in China, EC innovation becomes a major growth strategy for many SMEs. Meanwhile, problems and challenges are hindering proliferation of EC innovation. The need exits for a theoretical model to forge EC innovation: a dynamic process with progressive stages of both internal and external e-readiness. Derived from theories and evidenced by the case studies from Hangzhou, China, our conceptual framework reveals top management, organizational learning, government support, market forces, and technology readiness as essential in each development stage, but with different emphasis. Implications of the framework are discussed.

Creativity, Coordination & Knowledge Co-Creation On A Global Scale- The Process Perspective, Olivera Marjanovic, Narcyz Roztocki

Journal of International Technology and Information Management

In very recent times new tools and technologies for peer-to-peer collaboration and coordination became easily and readily available taking knowledge creation processes outside of the organizational boundaries. This paper proposes to extend the existing boundaries of Business Process Management (BPM) to include an emerging category of processes; here termed Global Knowledge-Intensive Business Processes (GKIBP). These processes differ from other global processes, such as supply chains and collaborative cross-organizational business processes (BPs), as their main outcome is a commercial knowledge artifact, co-created trough coordinated activities of knowledge agents, that may or may not come from an organizational setting. Drawing from, and …

Acqui-Hiring, Gregg D. Polsky, John F. Coyle

Scholarly Works

Facebook, Google, and other leading technology companies in Silicon Valley have been buying start-up companies at a brisk pace. In many of these transactions, the buyer has little interest in acquiring the startup’s projects or assets. Instead, the buyer’s primary motivation is to hire some or all of the startup’s software engineers. These so-called “acqui-hires” represent a novel — and increasingly common — tool by which the largest and most successful technology companies in the world satisfy their intense demand for engineering talent.

To date, the acqui-hire has attracted no attention in the academic or professional legal literature. With this …

Health Promotions 2.0: The Future Of Wellness Programs In America, Rajiv Kumar

Center for Policy Research

In no small part because of technology, the way we live and work is being transformed. I believe that those of us who are interested in health policy can play an important role in guiding that transformation. I submit to you that unhealthy living is a social issue; that conditions such as obesity and diabetes are social diseases and that their prevalence is a social problem. If we have a social problem, then we need a social solution. I believe part of that solution can be found in the worksite health promotion and wellness programs that have taken root across …

Singapore's Housing Policies: 1960-2013, Sock Yong Phang, Kyunghwan Kim

Research Collection School Of Economics

The focus of this case study is on the important role of real estate and housing policies in Singapore’s economic development. In the sphere of housing policy, Singapore is known for its high homeownership rates, the very significant role played by the government in housing supply and housing finance, and the wealth that has been created and distributed in the process.

Mining Fraudulent Patterns In Online Advertising, Richard J. Oentaryo, Ee-Peng Lim

Research Collection School Of Computing and Information Systems

Advances in web technologies have rendered onlineadvertising as an effective means for small and large businesses to target different market segments on the fly. Online advertising is a huge industry. According to Gartner Inc., worldwide online advertising revenue is projected tohit $11.4 billion in 2013, up from $9.6 billion in 2012. Global revenue will also reach $24.5 billion in 2016, with online advertising creating opportunities for app developers, advertising networks, and service providersin various regions. An online advertising ecosystem is typically coordinated by an advertising commissioner, acting as a broker between advertisers and content publishers. An advertiser plans a budget, …

2013 November, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Press releases for November of 2013.

New Perspectives In Leadership: How To Lead From The Middle With Evidence-Based Decision Making: A Conversation With A New Department Head, Leo S. Lo, Adriana Gonzalez

Libraries Faculty & Staff Publications

An interview with Adriana Gonzalez, head of the faculty and Graduate Services Department at Kansas State University (K-State) Libraries is presented. She relates how she became convinced that high value should be placed on assessment. She suggests several ways for instilling confidence in team members. She describes her approach to creating an assessment plan for her department.

Gardiner, Mt - A Community Tourism Development Case Study: Resident Perceptions, Norma P. Nickerson, Meredith S. Berry

Institute for Tourism and Recreation Research Publications

The purpose of this study was to assess quality of life and image perceptions of Gardiner by residents, as well as their support/attachment to their community. A door-to-door survey was administered in June, 2013. The survey was completed by 209 Gardiner residents for a 60% response rate. The positive image held by Gardiner residents is a community that is friendly, supportive, and has a unique and rich heritage. On the negative side, the community is one with roads that are not well maintained, has little parking available, and has a lack of retail shopping opportunities. Residents were asked to identify …

The Beartooth Highway: 2012-2013 Economic Impacts, Use, And Destination Image, Jake Jorgenson, Norma P. Nickerson, Kara Grau

Institute for Tourism and Recreation Research Publications

The purpose of this study was to assess the economic impacts and visitor use of the Beartooth Highway. Data was collected from visitors during the 2012 summer and 2012-2013 winter seasons. In total, over 4,000 summer visitors and 1,600 winter visitors were intercepted during the study. This report is a compilation of three separate studies conducted along the Beartooth Highway with a summary and researcher observations in the introductory pages.

What Is The Maximum Predictability Permitted By Asset Pricing Models?, Dashan Huang

Research Collection Lee Kong Chian School Of Business

This paper investigates whether return predictability can be explained by existing asset pricing models. Using different assumptions, I develop two theoretical upper bounds on the R-square of the regression of stock returns on predictive variables. Empirically, I find that the predictive R-square is significantly larger than the upper bounds, implying that extant asset pricing models are incapable of explaining the degree of return predictability. The reason for this inconsistency is the low correlation between the excess returns and the state variables used in the discount factor. The finding of this paper suggests the development of new asset pricing models with …

Uncovering Collaborative Value Creation Patterns And Establishing Corresponding Customer Roles, Sabine Moeller, Robert Ciuchita, Dominik Mahr, Gaby Odekerken-Schroder, Martin Fassnacht

Research Collection Lee Kong Chian School Of Business

Research on value creation traditionally has focused on value created by the company, though customers increasingly serve as active partners, able to create value with firms in a collaborative manner. Despite interest by both scholars and managers, existing research has not yet clarified the interdependencies of service offerings and customer role patterns. This article explores value creation rooted in three generic offerings (configuration, solution, and network) and identifies differences in their prerequisites, customer activities, challenges, abilities, ability enhancers, and perceived benefits that arise in collaborative value creation (CVC). Data from 105 collaborations, collected through in-depth interviews, support the qualitative and …

Institutional Trading Frictions, Chiraphol New Chiyachantana, Pankaj K. Jain

Research Collection Lee Kong Chian School Of Business

We propose and empirically examine a comprehensive measure of institutional trading frictions to include the dimensions of price impact, quantity of execution, return dynamics, speed of execution or order splitting, and trading commissions. Our empirical analysis reveals that various hidden components of institutional trading frictions such as adverse selection and clean-up costs are persistent and could add significantly to previously measured directly observable components of transaction costs. Our simultaneous system of equations accounts for the endogeniety in institutional order aggressiveness based on potentially superior information as well as order splitting strategies in the implementation stage to reduce transaction costs. Order …

Power Motivates Interpersonal Connection Following Social Exclusion, Jayanth Narayanan, Kenneth Tai, Zoe Kinias

Research Collection Lee Kong Chian School Of Business

Research has systematically documented the negative effects of social exclusion, yet little is known about how these negative effects can be mitigated. Building on the approach-inhibition theory of power (Keltner, Gruenfeld, & Anderson, 2003), we examined the role of power in facilitating social connection following exclusion. Four experiments found that following exclusion, high power (relative to low power) individuals intend to socially connect more with others. Specifically, following exclusion, individuals primed with high power sought new social connections more than those primed with low power (Studies 1–4) or those receiving no power prime (Study 1). The intention to seek social …