Business Commons^™

A Marketing Research Study: Entertainment Preferences And Perceptions Among Teenagers In Utah County And Salt Lake County High Schools / Prepared For Thanksgiving Point Institute, Richard L. Frost, Jeff Watson, Clark Cotterell, Colby Slaughter

Student Works

Thanksgiving Point Institute is interested in attracting more teenagers to its entertainment resort in Lehi, Utah. In order to better understand how to become a teenage entertainment destination, Thanksgiving Point must find the answers to three important questions: 1) What are teenagers' entertainment habits and preferences? 2) What are teenagers' current perceptions of Thanksgiving Point, and how would they suggest improvement? 3) Through what media can teenagers most effectively be reached? University Research Consultants comprised of Rick Frost, Jeff Watson, Clark Cotterell and Colby Slaughter.

Snowbird/Alta Combination Ticket Study: A Marketing Research Study For Snowbird / Prepared By Snowflake Research (Part 2), Brent Castle, Joshua Howe, Joshua Mason

Student Works

The proposed research will be comprehensive in nature. The ultimate goal of this project is to study the clientele of Snowbird and evaluate their awareness of the new Snowbird / Alta Combination Ticket. This objective will be achieved by surveying skiers about the following: What would encourage them to purchase the combination ticket. How much would they pay for the combination ticket. How much does price influence the skiers decision to purchase the combination ticket. What type of discount/package would encourage skiers to purchase the ticket. Snowflake Research comprised of Brent Castle, Joshua Howe, Joshua Mason.

Generational Marketing, Missy Mckinney

Whittier Scholars Program

In this paper I will examine the relationship between generations and the evolution of marketing as evidenced by a single product, Coca Cola. I will be using statistics and generalizations made about the Baby Boomers (born 1943-1960) and the so-called Generation Xers (born 1961-1981) to display the changes marketing has undergone and to explain what attitudes have changed the direction of marketing. In order to do that, is important first to explain the context in which these generation exist, as well as the characteristics that overwhelmingly classify the people who were born into them. In order to show these changes …

Interviewer Questioning Strategies: Small Business: The Implications That Inappropriate Questioning Has For Compliance With The West Australian Equal Opportunity Act, 1984, Kelly Pember

Theses : Honours

No abstract provided.

An Exploratory Study Of Constructive Differentiation By Managers Of Multi-Ethnic Workforces In Indonesia And Malaysia, M. A. Fergusson-Stewart

Theses : Honours

Indonesia and Malaysia are two of Australia's closest geographical neighbours and represent major trading partners; Malaysia, as one of the economic success stories of Southeast Asia and Indonesia, as the third most populous nation in the world are politically and economically of great significance to business in Australia. Both have experienced racial rioting, the former as recently as 1998, and the later in 1969. Much of the tension that has led to these riots centres around the relationship between the ethnic Chinese communities in these countries and the other ethnic groups, particularly the Pribumi in Indonesia and the Bumiputera in …

Toward A Total-Cost Approach To Environmental Instrument Choice, Daniel H. Cole, Peter Z. Grossman

Scholarship and Professional Work - Business

Much of the theoretical literature on environmental instrument reflects a normative presumption that only "economic" instruments, such as effluent taxes or tradable quotas, can produce an efficient outcome. Other potential alternatives, such as non-tradable quotas or more general Pigovian taxes are ruled out as inherently inefficient. Moreover, most of the literature relies on an important but unwarranted presumption: that cost and benefit functions, although they may be subject to uncertainty, are identical regardless of the regime that is chosen; that is price and quota systems are assumed to face the same cost and benefit curves with the same expected values. …

Mexican Peso Futures And Exchange Rate Volatility, Roberto Curci, Cynthia J. Brown

Scholarship and Professional Work - Business

The reintroduction of Mexican peso futures contracts in April 1995 resulted from a refocus of governmental policy to the use of market-based mechanisms to stabilize the exchange rate. Interest in the Mexican peso future contracts has been high as investors look to manage their exposure from transactions and investments denominated in pesos. This study utilizes a VAR framework to analyze the relationship between the volatility in theMexican peso spot market and futures contracts trading activity. Shocks to the exchange rate volatility lead to increased hedging-type activity. Furthermore, an increase in futures contracts trading activity (reflecting additional speculation-type activity) results in …

An Investigation Of Adjustable-Rate Mortgage Pricing Features, William K. Templeton, Robert S. Main, J. B. Orris

Scholarship and Professional Work - Business

Investigates costs and risks associated with the choice of terms for adjustable rate mortgages. Impact of mortgage-rate changes on the size of payments for adjustable-rate mortgages; Examination of the choice of length of the fixed period before the occurrence of the first interest rate; Assessment of the choice of annual and lifetime caps for a standard one year adjustable rate mortgages.

From Unemployment To Self-Employment, An Investigation Into The Profile Of ‘This’ Entrepreneur, Nora Mary O'Mahony

Theses

Richard Cantillon, who in 1734 introduced the term ‘entrepreneur’ into economic literature, described entrepreneurship as

‘‘Self-employment of any and every sort" (Long 1983 P 48)

Self-employment is entrepreneurship at its simplest form. According to O’Kane (1997) entrepreneurship is

“The dynamic process of creating wealth, undertaken hy people who assume a risk in terms of money, energy, time and/or career commitment, and creating value through the provision of some product or service. ” (O’Kane 1997 P 6)

Entrepreneurship is nothing new. Men without wealth have always been attracted by the prospect of attaining it and the opportunities, which it affords. (Bruce …

Women Entrepreneurs: Factors That Contribute To Women Launching Their Own Business And Factors That Satisfy Women Entrepreneurs, Jean M. Mcatavey

Graduate Student Dissertations, Theses, Capstones, and Portfolios

Factors that contribute to women launching their own business and satisfaction levels of women entrepreneurs are examined. Survey responses from 94 respondents are obtained from women entrepreneurs in Florida. An ANOVA was used to compare sample means between the demographics and the independent variables. Aligning with values, regaining excitement, being in charge, advancing myself, fulfilling life-long goal and balancing family and friends contribute to reasons why women launch their own business. Regression analyses were also conducted where being in charge, fulfilling a life-long goal, and balancing family and work contribute 41% of the variance of the dependent variable regaining excitement. …

A Comparison Of Louisiana Secondary Career And Technical Teachers And Academic Teachers On Learning Type And Perception Of School Climate, Tracy Andries Beard

LSU Doctoral Dissertations

The purpose of this study was to investigate the relationship between Louisiana public secondary school teachers' primary learning type and teaching area; and the influence of learning type and teaching area on the teacher's perception of school climate. A total of 293 Louisiana public secondary school teachers participated in the study. An instrument with three parts was used to collect data for this study: demographics, Learning Type Measure and Organizational Health Inventory. Over two-thirds of the respondents were female. Mean age was 43 years and mean teaching experience was 16.41 years. Over three-fourths of respondents were white while over 50% …

Lmx Dyad Agreement: Construct Definition And The Role Of Supervisor/Subordinate Similarity And Communication In Understanding Lmx, Barbara Dale Minsky

LSU Doctoral Dissertations

Much LMX research is predicated upon the assumption that the quality of the supervisor-subordinate relationship is predictive of important organizational and individual outcomes. I propose, however, that leader-member agreement in perception about the nature of the relationship as well as the type of relationship itself is important. I have identified and examined some of the theoretically relevant determinants of leader and member perceptual agreement regarding the nature of their LMX relationship. I hypothesized that relational demography, values, perceived similarity, communication, feedback, and role clarity are related to LMX perceptual agreement. Data was collected through surveys personally administered to employees at …

Small And Medium Enterprises In Singapore And The New Economy, Boon Chye Lee, Wee Liang Tan

Research Collection Lee Kong Chian School Of Business

From its earliest days as a British outpost, Singapore has relied heavily for its economic survival on its position as an entrepot trading centre. In the first decades after independence in 1965, economic strategy was focused on building infrastructure, attracting foreign direct investment, and export-led growth. The political commitment to openness in both trade and capital — and, more recently, labour — is one of the key features of a strategy that has delivered remarkable returns in terms of the economic well-being of the people of Singapore. Between 1961 and 1996 GDP per capita grew at an average rate of …

Barriers To The Advancement Of Modern Food Retail Formats: Theory And Measurement, Arieh Goldman, Seshan Ramaswami, Robert E. Krider

Research Collection Lee Kong Chian School Of Business

The recent expansion of global food retailers into emerging economies has made the study of food retail modernization especially relevant at this time. We present a framework to analyze limitations to market share growth of retail formats based on diffusion across consumer segments and by product category. We then propose a measurement approach, based on consumer surveys, that quantifies the impact of these processes on supermarket market share. Food retail modernization is then examined in Hong Kong by this approach for two points in time. In a 1995 diagnostic study, we find that geographic and economic segment diffusion of supermarkets …

Scale-Invariant Behavior In A Spatial Game Of Prisoners’ Dilemma, Yun Fong Lim, Kan Chen, Ciriyam Jayaprakash

Research Collection Lee Kong Chian School Of Business

A spatially extended version of the game of prisoner’s dilemma, originally proposed by Nowak and May, is modified to include stochastic updating and found to exhibit scale-invariant behavior. Two critical regimes with different scaling behaviors are found; the corresponding exponents have been determined numerically. Spatially, the critical states are characterized by the existence of delicately balanced networks of defectors separating domains of cooperators; temporally, the evolution of the critical states following local perturbations is characterized by avalanches of various magnitudes, which cause restructuring of the networks of defectors on all scales.

Audit Committee Effectiveness: A Synthesis Of The Empirical Audit Committee Literature, F. Todd Dezoort, Dana R. Hermanson, Deborah S. Archambeault, Scott A. Reed

Faculty Articles

The article describes the factors that contribute to audit committee effectiveness. An effective audit committee has qualified members with the authority and resources to protect stakeholder interests by ensuring reliable financial reporting, internal controls, and risk management through its diligent oversight efforts. The determinants of audit committee effectiveness includes the audit committee composition, authority, resources and diligence. The major U.S. stock exchanges require that audit committees be composed of at least three independent, financially literate directors. Team issues also are relevant when considering audit committee composition. The audit committee derives its authority from the full board of directors, federal law …

State Enterprise Zone Programs: Have They Worked?, Alan H. Peters, Peter S. Fisher

Upjohn Press

Peters and Fisher evaluate 75 EZs located in 13 states to gain an understanding of the overall effectiveness of state enterprise zones. Faced with a paucity of data on EZs that could be used in standard economic analysis, the authors employ a hypothetical firm model in which they apply various EZ and non-EZ incentives to financial statements created for a set of "typical" firms. Observing the impacts of both types of incentives on firms' financial statements allow Peters and Fisher to predict the firms' resulting behavior. Between these findings and the data accumulated from actual EZs, they are able to …

Organizational Climate And Commitment: A Case Study Of An Urban Nonprofit Organization, William Sawyer Grant

Theses and Dissertations in Urban Services - Urban Management

This qualitative study investigates the relationship between the two constructs: Organizational Climate and Organizational Commitment.

Litwin and Stringer (1968) suggested that a molar model is needed to explain employee behavior and motivation. Climate was proposed as this molar construct. Research concerning Organizational Climate resulted in multiple definitions and little consensus concerning the number and use of multiple dimensions of this construct. The almost exclusive use of survey methods coupled with methodological confusion with Organizational Culture created difficulty with the use of this important construct.

Organizational Commitment research resulted in a number of competing definitions. Research by Meyer and Allen (1997) …

Integrating The Activities Required To Recruit And Retain Profitable Customers In Contemporary Retail Banking, Susan Walsh

Articles

Today’s high street retail bank faces a major challenge in integrating the marketing activities required both to recruit new customers and to retain existing profitable ones. The challenge involves a judicious mix of “transaction marketing” – mainly aimed at winning new clients – and of “relationship marketing”- largely aimed at retaining present ones. Evidence from a detailed qualitative study of marketing practice in a UK high street bank, a subsidiary of an Irish headquartered bank, demonstrates just how problematic achieving this balance can be. The date indicates that this bank underinvested in a number of activities that are of primary …

The Future Of The Forestry Sector In Ireland, Siobhan Mccarthy

Articles

The most recent government strategy statement on forestry sets a planting target of 20,000 hectares annually for the Republic of Ireland, but in recent years this target has not been met. Public afforestation is now limited to the management and replacement of existing forests, so private afforestation must increase if this target is to be achieved. This article quantifies the relative importance of competing forestry and agricultural policy incentives in explaining trends in private afforestation. Several policy reforms to encourage forestry planting are proposed, including greater integration of forestry with the Rural Environment Protection Scheme and increasing the upfront payments …

Dublin Visitor Suvery 2002, Gerard Dunne, Sheila Flanagan

Datasets

Each annual report contains data relating to a survey of 1000 overseas visitors to Dublin which look at their attitudes, motives and touristic behaviour. The key objectives of the survey was to improve the quality of urban tourism information within a Dublin City context and to provide those engaged in a wide range of tourism activities within Dublin city with the necessary information to make management decisions.

See Me, Touch Me, Feel Me':(Im)Proving The Bodily Sense Of Masculinity, Marc Ouellette

Reconstruction: Studies in Contemporary Culture

[First paragraph]

Ultimately, this paper stems from two cultural strands which intersect in one cultural form, self-improvement advertising aimed at men. The first of these is the figure of the new man, which appeared in the mid-1980s. The novelty lies in the positioning of masculine bodies precisely for the purpose of being seen. The available criticism was not equipped to account for these positionings. The second cultural strand, the proliferation of technologies which alter the body itself, as opposed to its coverings, makes the gap in the criticism more apparent. The two cultural trends intersect most noticeably in the advertisements …

Web Publishing Using Ms Word, Christie Carlsen

Graduate Research Papers

I was approached by a motorcross club and asked to build a Website to represent their club. The purpose of the website is to promote the club to attract new members, announce up-coming events, show a member list with contact numbers, and provide a page to place pictures of past events. The club has limited funds, therefore they intend to maintain their site themselves and asked if I would show a selected few members the process. I had to find a way to educate club members on how to maintain their web page after I created and published the original …

What Parents And Teachers Want To Know About Schools And How Schools Can Advertise This Information Using Technology, Denise H. Krefting

Graduate Research Papers

Finding good teachers is becoming very competitive in our nation as a large number of teachers will be retiring and fewer people are entering the profession. Parents are now shopping for the school that they want their children to attend and then finding the home in that district. The possibility of school vouchers is encouraging this. Schools need to be able to advertise information to potential employees and parents of their school district.

The Waukee School district in Waukee, Iowa works to create an informational CD made available to parents and employees is used as an example of what information …

Corporate Universities : What Companies Should Know, Megan Riley

Graduate Research Papers

This paper reviews the research conducted about corporate universities. Our society lives in constant change, in regards to roles, skills, careers, and technology. Continual staff development seems to be requiring technology, as corporate universities are becoming more evident throughout the business world. Corporate universities differ from traditional training programs by providing employees with cutting edge information, in order to keep the company competitive. The research cited in this paper addresses the need to constantly update and transform their training programs, so that employees maintain and enhance their role as a productive and lifelong learner.

Performance Improvement Or Training : What Is The Difference?, Travis Kramer

Graduate Research Papers

The issue of training or performance improvement in the corporate workplace is of vital importance to trainers, instructional designers, and human resource development specialists. Recent research indicates a need to reach beyond training to performance improvement.

This review provides insight into how training was conducted in the past, focusing on training that was specific to the task, compared to how training is conducted today. Today's organizations focus on improving the performance of the organization's employees. The use of knowledge management systems has emerged in initiatives that seek to improve an organizations performance.

In the future, it is recommended that training …

Evaluating School Media Specialists, Pamela J. Wible

Graduate Research Papers

Guidelines for successful media specialists are available from a variety of reputable sources, but specific criteria and measurement tools for evaluation by school administrators either are not in place or are not implemented. The purpose of this videotape was to portray the variety of criteria which can be incorporated by administrators for the evaluation of school media specialists.

The program opened with the title Evaluation of School Library Media Specialists. The videotape presented criteria administrators can use in evaluating school media specialists. The criteria were presented in a direct, clear-cut approach using graphics and staged scenarios. Dr. Connie Erpelding, Ed.D., …

2002 Rosabeth Moss Kanter Award For Excellence In Work-Family Research Publication, Center For Families, Center For Work And Families

Center for Families Publications

No abstract provided.

Blue Cross And Blue Shield Of Florida Annual Report: 2002, Blue Cross Of Florida, Inc.

Florida Blue Archives Printed Materials

Annual company report for 2002 detailing Blue Cross of Florida's business operations, financial assets and expenditures, and executive leadership.

Persistence And Visibility Of Group Faultlines: A Theoretical Model Of The Effect Of Group Culture And Team Identity On The Group Faultlines-Organizational Conflict Link, Katerina Bezrukova, Karen A. Jehn, Madhan Gounder

Psychology

We expand the group faultline theory by taking into account the relative importance of various demographics within the group that can trigger the formation of strong group faultlines. We draw on group faultline theory (Lau & Murnighan, 1998), social identity and categorization theories (Turner & Tajfel, 1986), social dominance theory (Sidanius & Pratto, 1999), and evolutionary psychology (Kurzban & Leary, 2001) to predict how group faultlines affect conflict. We propose that the visible demographic characteristics (age, race, and gender) will be more influential than the non-visible (education, tenure, and function) in determining the interaction patterns within the group (Thatcher & …