Business Commons^™

Evaluation Of Street Foods By Tourism Stakeholders: The Case Of Batman, Hasan Önal Şeyhanlıoğlu, Berat Utku Becerikli

Journal of Mediterranean Tourism Research

The aim of the research is to reveal the perspective of tourism stakeholders in Batman province on street delicacies. For this purpose, data were collected from 21 local stakeholders in Batman province by semi-structured interview method, which is one of the qualitative data collection techniques. The data of the study were obtained between 25.10.2023 and 25.11.2023. The data were analyzed with the help of the MAXQDA program. It was concluded that the participants had knowledge about Batman’s street delicacies. Another result of the research is that there are problems in the promotion and marketing of street delicacies. According to another …

The Assessment Of Digital Reviews By Foreign Visitors To Goreme Open Air Museum Within The Concept Of Cultural Tourism Destination, Egemen G. Tukenmez

Journal of Mediterranean Tourism Research

Cultural tourism is one of the most demanded types in tourism system by visitors and people tend to experience and witness historical and unique attractions of different types of destinations. Open-air museums constitute one of the structures that attract attention, especially for foreign visitors, within the scope of cultural tourism. With the development of technology and the increase of different channels in online travel platforms, people who visit open air museums begins to write comments about their experiences via these structures. In these comments, they possess different features of the open-air museums and factors that positively and negatively affect the …

Effect Of Influencers On The Intention To Taste Local Food And Beverages, Yeliz Demir, Serkan Bertan

Journal of Mediterranean Tourism Research

The study aims to determine the impact of influencers promoting local food and beverages on individuals’ intention to taste local food. In this study, Instagram accounts were selected as the social media platform. The research data were obtained from Turkish Instagram users over the age of 18 by using an online survey and purposive sampling method, and usable data were obtained from 81 people. Of the participants, 56.8% stated that they follow Instagram accounts related to gastronomy, and 43.2% stated that they do not follow these social media accounts but look at the photos and videos of gastronomy accounts when …

The Effect Of Destination Image Between Place Attachment And Cuisine Brand Value: Beyağaç Culture And Tarhana Festival, Tuğçe Koştur, Serkan Bertan

Journal of Mediterranean Tourism Research

While meeting the food and beverage needs of the visitors participating in the festival, highlighting the elements of local cuisine is an important tool in promoting the culinary culture. The aim of this research is to measure the mediating effect of destination image on cuisine brand value and place attachment. Data were collected from visitors who participated in the Beyağaç Culture and Tarhana Festival with a questionnaire. The obtained data were analyzed with partial least squares structural equation modeling. In this context, according to the results of the research, it has been determined that the destination image has a mediating …

Algorithmic Design In Recommender Systems: Expanding Dbe Participation In The U.S. Construction Industry, Dick C.E. Davis Ii

USF Tampa Graduate Theses and Dissertations

The multifaceted U.S. construction environment, characterized by vast projects and intricate agreements, is anchored in trust, exemplified by bonding. For Disadvantaged Business Enterprises (DBEs), the bonding process can be challenging.

This dissertation provides an in-depth evaluation of the "System for facilitating a project between contractors and owners," a patented methodology innovatively developed by my father, Dr. Dick Davis, Sr. and later approved through my research efforts, as indicated by the patent number US8346582B1. The system adeptly gathers and processes data from owners, projects, and contractors. Despite its proficiency in managing extensive contractor and project data, the system faces challenges in …

All Quiet On The Digital Front: The Unseen Psychological Impacts On Cybersecurity First Responders, Tammie R. Hollis

USF Tampa Graduate Theses and Dissertations

Driven by the increasing frequency of cyberattacks and the existing talent gap between industry needs and skilled professionals, this research study focused on the crucial human element in the domain of cybersecurity incident response. The objective of this dissertation was to offer a meaningful exploration of the lived experiences encountered by cybersecurity incident responders and an assessment of the subsequent impacts on their well-being. Additionally, this study sought to draw comparisons between the experiences of cybersecurity incident responders and their counterparts in traditional emergency response roles. Semi-structured interviews were conducted with a cohort of 22 individuals with first-hand experience working …

Big Data Analytics For Healthcare Social Media: New Algorithms And Insights, Negar Maleki

USF Tampa Graduate Theses and Dissertations

Over the last two decades, there has been a rapid evolution in information and communication technology, including the emergence of social media. Social media has a significant impact on various fields such as politics, business, culture, education, careers, innovation, and especially healthcare. This influence is not a new phenomenon since a survey from ten years ago showed that up to 78\% of American adults used the internet to look for health-related information for themselves or someone else. With the shift towards on-demand services in society, healthcare is also affected by this trend. Instead of waiting for weeks or months to …

An Empirical Analysis Of Sentiment And Confidence Regarding Interest Rates In Disclosures Of Public Firms In The U.S. Fintech Sector, James J. Farley

USF Tampa Graduate Theses and Dissertations

This dissertation studied the channel of communication of 10-K and 10-Q financial reports and the effectiveness of relaying interest rate sentiment. 10-K financial reports relay information regarding a company’s financials on a yearly basis while 10-Q reports relay information on a quarterly basis. To study a newer industry of Fintech and how it may be affected by interest rates it was necessary to narrow Fintech to the United States and a coordinated public channel of communication using the 10-Q and 10-K financial reports. Fintech emerged as a relevant word and industry coming off the Great Recession of 2009. During the …

Motivations For Planning: Uncovering The Inhibitors To The Adoption Of Comprehensive Financial Planning For Business Owners, Daniel R. Gilham

USF Tampa Graduate Theses and Dissertations

Though comprehensive financial planning is well-known terminology, it is not a well-known or adopted concept. Broadly, financial planning is associated with investment management, but this approach is changing. Most research on financial planning is confined to the benefits, or process, behind planning. For business owners, coordinated, comprehensive financial planning should include the founder’s largest, most concentrated financial asset, the business they are running. The underlying motivations and bias that inhibit business owners from engaging in a comprehensive financial planning relationship has not been heavily researched. In this dissertation, I studied business owner inhibitors to the adoption of comprehensive financial planning …

Human Vs Machine: Hyper-Realistic Avatars And Their Efficacy As A Communication Channel, Jill S. Schiefelbein

USF Tampa Graduate Theses and Dissertations

Hyper-realistic avatars (HRAs), a form of synthetic media, are custom-created digital embodiments of a human, created by capturing and combining that person’s video and vocal likeness. This is the first known study of the efficacy of videos delivered by hyper-realistic avatars as a communication channel in comparison to videos delivered by their human counterparts. An experiment testing how information retention, engagement, and trust vary between viewers of videos delivered by a real human, videos delivered by the HRA representing that same human, and videos delivered by the HRA that discloses to viewers that it is a hyper-realistic avatar is presented. …

Brands In The Metaverse: An Examination & Taxonomy Of Marketing Strategy, Paige L. Bridges

USF Tampa Graduate Theses and Dissertations

There are many definitions of the Metaverse depending on the context. The Oxford English Dictionary defines the Metaverse as a (hypothetical) virtual reality environment in which users interact with one another's avatars and their surroundings in an immersive way, sometimes posited as a potential extension of or replacement for the Internet, World Wide Web, and social media (Lea & Bradbery, 2020). Corporations have increasingly started to launch brand marketing in the Metaverse to capitalize on its 400 million monthly active users and estimated value of approximately $5 trillion by 2030 (McKinsey, 2022). As an emerging area, research on the Metaverse …

Effectiveness Of Virtual Onboarding, Shanker Menon

USF Tampa Graduate Theses and Dissertations

During the COVID pandemic that began in 2020, interest in onboarding efficacy increased with going virtual. This survey research study focused on the effectiveness of virtual onboarding by comparing it with face-to-face (traditional) and hybrid onboarding. It spanned 12 different business sectors and involved 730 respondents, including executives, managers, technical personnel, and non-managerial staff. This exploratory study investigated the influence of the onboarding process on important organizational variables, including turnover intention and perception of self-performance. In addition, the study investigated the perception of success of the onboarding process. Results indicated that hybrid onboarding was the most effective followed by virtual …

An Examination Of Reward-Based Crowdfunding Performance And Success, Matthew Alan Grace

USF Tampa Graduate Theses and Dissertations

Reward-based crowdfunding (RBCF), where fundraisers raise funds from a crowd of investors in return for a reward, has carved a niche as a proven option for not just entrepreneurs seeking early-stage funding, but also for established firms looking to presell or market a new product or service. Establishing crowdfunding performance and success factors is important for researchers and practitioners alike. Fortunately, a large portion of the RBCF academic literature is immediately applicable to entrepreneurs, with very little additional interpretation required. However, important questions about RBCF remain. The first paper in this three-part dissertation, a systematic literature review, examines some of …

Proceedings Of The Conference On Managing Tourism Across Continents: Volume 3, Fevzi Okumus, Muharrem Tuna, Basak Denizci Guillet

University of South Florida (USF) M3 Publishing

This is the third volume of the Conference on Managing Tourism Across Continents Proceedings Series.

ISSN: 2834-4731

Communicating For Success: The Importance Of Fairness In Pre-Merger Communication, Correy Retzloff

USF Tampa Graduate Theses and Dissertations

This phenomenological study explores the complexities and influences of pre-merger communication on M&A outcomes from a stakeholder perspective, using the Fair Process Theoretical Framework. The study identified the following six key themes related to pre-merger communication broken down into two distinct categories: important aspects to employees, which include Open and Honest Communication, Engagement and Clarity, Participation and Collaboration, and best practices managers can implement, such as Undertake Fair and Engaging Communication, Prioritize Strategic and Cultural Communication, Ensure Effective and Compliant Communication. The study also found that effective pre-merger communication can positively influence perceptions of fairness in the merging process. These …

Host Communities: The Foundation Of Regenerative Tourism, Marie Haley

Journal of Sustainability and Resilience

Tourism is a human structure and cannot be equated to natural systems such as farming. While regenerative farming focuses on the health of the natural system starting with the soil, tourism is a human system and must focus on regenerating the human system. This paper argues that the foundation of tourism is the host community. If the host community is vibrant and healthy, dynamic and resilient and has appropriate political systems to manage tourism, tourism will have the social licence and will thrive. Tourism can then have upwardly cascading feedback mechanisms where the host community can restore the natural environment, …

The Sounds Of Travel: Video Ethnography In Multisensory Tourism Research, Francesc Fusté-Forné

Journal of Sustainability and Resilience

While the analysis of the tourist experience often relies on the visual representations, recent research also increasingly calls for a multisensory understanding of tourism research. Soundscapes are an emerging type of tourism attraction that contributes to the protection and promotion of the sense of place. Departing from the use of video in ethnographic practice, this research notes illustrates the features of soundscapes in nature-based tourism research based on video auto-ethnography. Results show that the sounds of water, animals and gastronomy are evocative of people, places and practices in nature-based tourism experiences.

Evaluating Children's Menus In Theme Park Restaurants, Maria Fusté Forné

Journal of Sustainability and Resilience

Children who travel with their families eat in restaurants that usually offer special kid’s menus. The quality of those menus is often questioned and in the present context where children’s obesity and overweight are increasing, it is relevant to pay attention to the different environments where children eat. The present paper wants to analyse if specific restaurants menus in one of the most relevant theme park are healthy or unhealthy. Using a validated instrument to evaluate kids’ menu, restaurants in Disney Village (Disneyland Paris) are analysed. Results show that half of them are unhealthy and none of them are completely …

Climate Change Commitments And Challenges To Achieve Regenerative Tourism: A Case Of Aotearoa New Zealand, Asif Hussain

Journal of Sustainability and Resilience

New Zealand heavily relies on nature-based tourism for its popular "100% pure New Zealand" brand. However, the country faces challenges in mitigating greenhouse gas (GHG) emissions due to the significant contribution of long-haul destination. Despite various environmentally friendly initiatives, the primary obstacle to achieving low-carbon and regenerative tourism lies in the fact that tourists must fly to reach New Zealand. In terms of per-capita aviation emissions, New Zealand ranks sixth for international and fourth for domestic aviation emissions among other countries. The tourism sector in New Zealand is particularly vulnerable to natural disasters, with a 54% increase in vulnerability. This …

For Love Or Money: Investor Motivations In Equity-Based Crowdfunding, Jason C. Cherubini

USF Tampa Graduate Theses and Dissertations

Crowdfunding is an increasingly popular method for entrepreneurial ventures to raise financing from a large number of small supporters (the “crowd”) instead of raising it through a small number of larger supporters. Crowdfunding is normally conducted through online platforms such as Kickstarter and Indiegogo, where the entrepreneurial venture runs a campaign directly seeking support from individual funders. Most of the research into crowdfunding to date has been focused on what elements of the crowdfunding campaign lead to eventual successful funding, especially in the rewards-based crowdfunding space. The comparatively new equity-based crowdfunding has not been as heavily researched and is technically …

Adaptation Of Small And Medium-Sized Enterprises In The Food Sector During The Pandemic: Position The Brand As Part Of The Community, Hardian E. Nurseto, Nila A. Windasari, Prasanti W. Sarli

Journal of Global Business Insights

This study explains how small and medium-sized enterprises (SMEs) in the food sector adapted during the pandemic. In-depth, semi-structured, hybrid interviews were conducted with fifteen SME owners in the food sector in Bandung, Indonesia. The study describes five business adaptation strategies using service-dominant logic (S-DL) and structural-functionalism theory: (a) relationship adaptation with suppliers and landlords, (b) employee adaptation, (c) product and sales adaptation, (d) operations adaptation, and (e) promotion adaptation. Findings show a holistic view of actor involvement in the business adaptation process linked to altruism, in which the business and all actors (i.e., suppliers, landlords, customers, employees, government, online …

The Effect Of Consumer-Based Authenticity On Attachment And Social Networks In Digital Context: Case Of Moroccan’S Terroir Products, Fatima E. Ouboutaib

Journal of Global Business Insights

The focus of this paper is to conceptualize and measure consumer-based authenticity as well as its effects on social networks (SN) and attachment. In addition, it explores the effect of consumer attachment. In order to address this focus, it suggests a framework for analyzing this relationship by using the Partial Least Squares Equation Modeling. This study utilizes applied quantitative research in the Moroccan context. The results showed that consumer-based authenticity represents a marketing tool that can influence purchase intention. The key contribution of this research is the feature of consumer authenticity that influences social network confidence. Consumers need to …

Effect Of The Intensity Of Instagram Usage As A Social Media Tool On Conspicuous Consumption, Duygu Firat

Journal of Global Business Insights

As internet usage grew, social media sites proliferated, and consumers began to use them more frequently. On social media, people share their daily lives, but they also express what they want to symbolize. This sharing includes conspicuous buying or consumption, presenting both opportunities and challenges for organizations. Therefore, the aim of this research was to investigate how the intensity of Instagram’s usage as a social media platform affects conspicuous consumption. The data was gathered through a questionnaire administered to Instagram users (N = 230). Partial least squares structural equation modeling (PLS-SEM) determined the effect of the intensity of Instagram’s …

Doing Business And Contributing To Conflict Prevention And Development In Ghana, Abdul Karim Issifu, Musa Essuman, Felix Dade

Journal of Global Business Insights

While some scholars argue that companies implement corporate social responsibility (CSR) for altruistic reasons, to gain an advantage over rivals in the industry, to enhance corporate reputation, and to be seen as ethical for addressing environmental and socio-economic difficulties, other scholars view CSR as unnecessary. These scholars argue that CSR initiatives adversely affect corporate profits. The understanding of this phenomenon remains incomplete, especially with the lack of empirical understanding about why corporate bodies execute CSR in spite of their primary goal of maximizing profits. To better understand this gap in knowledge, this case study of the Newmont Ghana Gold Limited …

An In-Depth Analysis Of The Impact Of Cyberattacks On The Profitability Of Commercial Banks In The United States, Asligul Erkan-Barlow, Thanh Ngo, Rajni Goel, Denise W. Streeter

Journal of Global Business Insights

This study examined the effects of cyberattacks on the profitability of U.S. public and private commercial banks using a sample of 120 data breaches across various institutions. The results showed that cyberattacks negatively influence bank profitability, with effects more robust in the 12 quarters following a breach, especially from non-hack breaches. Large and private banks suffer more than small and public banks, with breaches resulting in decreased deposits and loans and increased liquidity. These changes are confirmed as independent channels reducing bank profitability. The results were robust after controlling for factors like multicollinearity, non-stationarity, cross-sectional dependence, and heteroskedasticity.

The Impact Of Globalization On Domestic Growth In Africa, Thomas L. Ainscough, Todd M. Shank

Journal of Global Business Insights

Research into the impacts of globalization on domestic growth in Africa has been scarce and the results of the research that does exist have been mixed. This research addresses this gap in the literature by using the newly revised KOF Globalization Index to determine the impact of social, political, and financial globalization on African economies. The KOF Index was revised substantially in 2019. Our full data set includes 40 years of data, from 1980-2019. Findings indicate that the relationship between globalization and GDP is best represented by a non-linear cubic model. With that model, social globalization has become Africa’s most …

The Effects Of Local Food Culture On Eating Desire In Invitations, Ezgi Eter, Cavit Yavuz

University of South Florida (USF) M3 Publishing

Food, which is a part of people's ability to continue their lives, has become a concept that has social functions beyond meeting a physiological need in modern times. Food, which is the most natural tool of human interaction, has taken on different missions for hundreds of years and has managed to take place at every stage of history. Food and culinary culture helps to influence a wide audience and regional development. Gastronomy is a powerful tool with which we can improve the dynamics and functioning of culinary cultures with our cultural assets. In this study, the effects of local gastronomic …

The Role Of Recreation In Preventing Delinquency And Misdemeanor In Children, Fidel Toker, Hatice Guclu Nergiz

University of South Florida (USF) M3 Publishing

The active role of recreation should be considered in the solution of social problems. In the elimination of the psychological and environmental causes of juvenile delinquency, the prevention of crime before it is committed must be taken as the basis rather than post-criminal rehabilitation (with recreational rehabilitation). For this purpose, researches showing that the tendency of crime and violence decrease with recreational activities were compiled by document analysis method. A wide literature search was made with appropriate keywords and these studies were interpreted with published statistical data. As a result of the research, it was found that the relationship between …

Disabled Rooms In Hotel Industry: A Research On Perception For Disabled Rooms, Osman N. Ozdogan, Cihan Yilmaz, Eva Abramuszkinova Pavlikova

University of South Florida (USF) M3 Publishing

Hotel businesses are required by law to have a certain proportion of disabled rooms according to the number of rooms they have. In addition to these legal obligations, the participation of disabled people in tourism activities is supported by the businesses and people in empathetic way. Although the hotel rooms built for disabled people are designed to be more spacious and facilitate the movements of the disabled, these rooms do not only serve the disabled people. It is offered to non-disabled guests especially during peak seasons when the room occupancy rate is high. In this study, the facilities provided by …

Investigation Of Tourism Vocational School Students’ Perceptions Of The Concept Of Alternative Tourism Using Metaphor Method, Ibrahim E. Canbaba

University of South Florida (USF) M3 Publishing

Tourism faculties and Tourism Vocational Schools are educational institutions where qualified personnel corresponding to the needs in the tourism sector are trained. The correct use and teaching of concepts and terms in tourism education is very important for the quality of education. The detection of preliminary information and correction of incorrect information will improve the quality of tourism education. Metaphor is one of the most preferred methods for detecting preliminary information and correcting incorrect information. This study aims to determine the metaphors of students who are receiving education for the tourism sector for the concept of Alternative tourism. The study …