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Articles 1 - 9 of 9
Full-Text Articles in Rhetoric
Zombie-Auras: Genai And Hybrid Text Production, Joshua Nieubuurt
Zombie-Auras: Genai And Hybrid Text Production, Joshua Nieubuurt
English Faculty Publications
This paper explores the iterative evolutions of textual production and their impact on the “aura” of texts, as conceptualized by Walter Benjamin. The study identifies three key phases of textual production: the natural, the mechanized, and the digitized, each progressively displacing the “cult value” of texts. This cult value is lost through increased ease of creation, reproduction, dissemination, and dislocation of creators and audiences in time and space. The advent of Generative AI (GenAI) marks the latest evolution, transforming the “aura” into a memetic “zombie” form—familiar yet opaque, evoking both the sublime and fear. By examining Benjamin’s notion of “aura” …
Rethinking Data: Algorithms, Black Boxes, And Bias Through The Data Atm, Joshua Nieubuurt
Rethinking Data: Algorithms, Black Boxes, And Bias Through The Data Atm, Joshua Nieubuurt
English Faculty Publications
For nearly all of history things, creatures, and people came and went; leaving little, if anything, behind in their wake. Life in the 21st century has changed this natural pattern of existence, blurring the lines of what it is (and what it means) to dwell within the world. Physical things and people are now existing simultaneously in the digital realms as doppelgängers composed of coded data. Now, things and people are both embodied and disembodied: simultaneously. Data, individual and collective, pours into the digital oceans; a tumultuous sea of [dis]embodied-being translated into the language of electricity and silicon. The forms …
Internet Memes: Leaflet Propaganda Of The Digital Age, Joshua Troy Nieubuurt
Internet Memes: Leaflet Propaganda Of The Digital Age, Joshua Troy Nieubuurt
English Faculty Publications
Internet memes are one of the latest evolutions of “leaflet” propaganda and an effective tool in the arsenal of digital persuasion. In the past such items were dropped from planes, now they find their way into social media across multiple platforms and their territory is global. Internet memes can be used to target specific groups to help build and solidify tribal bonds. Due to the ease of creation, and their ability to constantly reaffirm axiomatic tribal ideas, they have become an adroit tool allowing for mass influence across international borders. This text explores the link between internet memes and their …
The Digital Gaze: Anthropomorphic Reflections Of Future Posthuman Reality, Joshua Nieubuurt
The Digital Gaze: Anthropomorphic Reflections Of Future Posthuman Reality, Joshua Nieubuurt
English Faculty Publications
The human world continues to be ever more entangled with the nebulous realms of the digital. The digital lives of humans are constantly viewed, analyzed, and organized by the use of Machine Learning (ML) and Artificial Intelligence (AI) as tools of governments, institutions, and corporations. Digital-machines are able to harvest massive swaths of data from users the world over including discursive elements and biometrics; accumulating the essences of what it means to dwell in a digital world. Although such digital-machines, and the algorithms on which they operate, are becoming more and more complex, they are still viewed as a tool …
Full Disclosure / Now What?, Daniel P. Richards
Full Disclosure / Now What?, Daniel P. Richards
English Faculty Publications
No abstract provided.
Introduction: The Politics, Praxis, And Performativity Of Teacher Neutrality, Daniel P. Richards
Introduction: The Politics, Praxis, And Performativity Of Teacher Neutrality, Daniel P. Richards
English Faculty Publications
No abstract provided.
Trump’S Inauguration: What Could Critical Theory Learn?, Graham Macphee
Trump’S Inauguration: What Could Critical Theory Learn?, Graham Macphee
English Faculty Publications
No abstract provided.
Peeling The Onion: Satire And The Complexity Of Audience Response, Jane Fife
Peeling The Onion: Satire And The Complexity Of Audience Response, Jane Fife
English Faculty Publications
Satire is a popular form of comedic social critique frequently theorized in terms of Kenneth Burke’s comic frame. While its humor and unexpected combination of incongruous elements can reduce tension that surrounds controversial issues to make new perspectives more accessible, audience response to satire can vary tremendously—including the very negative as well as the very positive. Teaching satire should include exposure to rhetorical theory and audience reception analysis to better prepare students as consumers and creators of satires. With a complex, layered pedagogy, satire can be an important component of the twenty-first-century rhetor’s toolkit.
The Rhetorical Effectiveness Of Black Like Me, Hugh Rank
The Rhetorical Effectiveness Of Black Like Me, Hugh Rank
English Faculty Publications
In 1959, John Howard Griffin, a white Southern novelist, disguised himself as a Negro and traveled through the South to experience "what it is like to be a Negro in a land where we keep the Negro down." The brief narrative account of this experience is recorded in Black Like Me, a book which wom the Saturday Review's Anisfield-Wolf award in 1962 for its contribution toward race relations. In brief, why is Black Like Me rhetorically effective?