Rhetoric and Composition Commons^™

Elder Selection: Engaging The Monterey Church Of Christ In A Collaborative Elder Selection Process, Benjamin D. Pickett

Doctor of Ministry Theses and Dissertations

This doctor of ministry thesis presents the outcomes of a project intended to foster greater collaboration at the Monterey Church of Christ in its selection of elders. The intervention involved the engagement of the Monterey Church in a process that involved multiple steps. These steps involved engagement with teachers in the context of a teacher training seminar, with Bible classes in a series of Bible lessons, and with elders, elder nominees, and their spouses in order to discern the perceived degree to which Monterey members participate in the elder selection process. The Bible lessons presented an alternative model for theological …

The User Experience Of Participation: Tracing The Intersection Of Sociotechnical Design And Cultural Practice In Digital Ecosystems, David L. Jones

English Theses & Dissertations

In this dissertation, I combine methods from Technical Communication, Cultural and Media Studies, and User Experience Design to trace the social and creative practices of social web participants. Using actor network theory, I explore the concept of participation as social and creative practice that demands coordinative knowledge work enacted within a cultural space. Leveraging the insight gained from this research, I develop the user experience of participation as a research and design methodology that privileges the movement of people and information in order to structure and re-structure social connections.

I explore this methodology through three intersections between people and technology. …

Refresh. Create. Inspire. The Mission, Vision And Values Behind The Coca-Cola Company And The Digital Marketing Strategies Of The "Open Happiness" Campaign, Sara Svendsen

Masters Theses

Due to the influence of Coca-Cola on advertising, digital marketing, and marketing strategies, the present rhetorical analysis seeks to show the many aspects of digital media in the Company's present "Open Happiness" campaign. The study of the campaign seeks to show that the Company mission statement, Company values and the vision of The Coca-Cola Company are implemented into all of the different facets of the Open Happiness campaign, and in the context of Mood Management Theory, exude the overall theme of the campaign, happiness. The parts of the campaign that were analyzed were focused on the YouTube channels of The …

Fifteen Percent Or More: A Content Analysis Of Geico's Commercial Advertising, Paul Davis

Masters Theses

In this media saturated world which is lived in today, the general public is bombarded by a multitude of advertisements. This thesis was conducted to examine Geico's commercial advertising looking specifically at their use of humor. The Elaboration Likelihood Model and the Humorous Message Taxonomy were used to conduct this content analysis. The research examined the route of persuasion and elaboration that were used in 60 Geico commercials from five of their most recent campaigns. The Humorous Message Taxonomy helped to establish which types of humor were being used along with the processes and relationship between elements. Three research questions …

Hangin' With Judas: A Narrative Analysis Of Stephen Adly Guirgis's 'The Last Days Of Judas Iscariot', Constance Falconer

Masters Theses

Stephen Adly Guirgis has created an era-melting play, The Last Days of Judas Iscariot, which explores the timeless debate between divine mercy and free will. A systematic application of Walter R. Fisher's narrative analysis, through form identification and a functional analysis, determined how Guirgis accomplishes persuasion. This qualitative study focused on Guirgis's narrative, using Walter R. Fisher's narrative paradigm as a framework to answer the research question(s): (1) If Guirgis's ideology and created world in The Last Days of Judas Iscariot are foreign and imagined, how is narrative probability and narrative fidelity achieved?; and, (2) How does Guirgis persuade his …

Disease, War, And Famine In The Sudan And Haiti: A Crisis Noticed And A Crisis Ignored, Melissa Whalen

Masters Theses

The media acts as a gatekeeper and decides what material to cover and what not to cover. In order to better understand why one disaster receives media coverage and another crisis is virtually unnoticed by the media, the motives behind covering one story over another is analyzed in this study. Three major American newspaper articles concerning the Haitian earthquake and the crisis in Darfur are examined in order to discover the media's motives for covering Haiti over Darfur.

"It's Just That For The First Time, I Feel... Wicked": A Rhetorical Analysis Of Wicked's Elphaba Using Kenneth Burke's Guilt-Purification-Redemption Cycle, Patricia Foreman

Masters Theses

The purpose of this study was to examine the Broadway production, Wicked, and more specifically, the character of Elphaba, or the Wicked Witch of the West. The study utilized Kenneth Burke's theory of the guilt-purification-redemption cycle, and considered Elphaba's journey between the three steps of Burke's cycle. In order to understand this journey better, the researcher considered various facets of the show, including the script, lyrics, costuming, including attire and make-up, and interactions with other characters in the production. Elphaba's causes of guilt, including her mother's death, her relationship with Glinda, her cause in working with Animals, and failed magic …

All You Need Is Capitalism?: An Ideological Criticism Of The Beatles-Jackson Auction Controversy, Arianna Marie Chopelas

Communication Studies

No abstract provided.

Recognizing A Collective Inheritance Through The History Of Women In Computing, Erika E. Smith

CLCWeb: Comparative Literature and Culture

In her article "Recognizing a Collective Inheritance through the History of Women in Computing" Erika E. Smith engages with the following question: how might we create the space for women in the history of computing that is deserved? Even with the proliferation of social, political, and historical engagement with feminist theory and computing technology, there remains a lack of scholarship on the topic of women in the history of computing. Given the dearth of historical accounts on the role of women in computing, the task of delving into such history becomes necessary, although difficult. Smith's objective is to examine a …

Cross-Cultural Interpretation And Chinese Literature: A Book Review Article On Owen's Work In Sinology, Qingben Li, Jinghua Guo

CLCWeb: Comparative Literature and Culture

No abstract provided.

The Egyptian Enlightenment And Mann, Freud, And Freund, Rebecca C. Dolgoy

CLCWeb: Comparative Literature and Culture

In her article "The Egyptian Enlightenment and Mann, Freud, and Freund" Rebecca C. Dolgoy discusses various ways in which ancient Egypt is used in three works from the 1930s: Thomas Mann's Joseph and His Brothers, Sigmund Freud's Moses and Monotheism, and Karl Freund's film The Mummy. By showing the similarities and differences in how these works use Egypt, Dolgoy develops the concept that memory is the way in which the past is used. Dolgoy follows the structure of a cinematic shot casting: The Mummy as the long shot which both sets up the general Egyptomania characteristic of …

Text, Textile, And The Body In Baudelaire's 'A Une Mendiante Rousse' And Devi's Indian Tango, Michelle C. Lee

CLCWeb: Comparative Literature and Culture

In her article "Text, Textile, and the Body in Baudelaire's 'A une mendiante rousse' and Devi's Indian Tango," Michelle C. Lee aims to rethink the post-romantic division between aesthetics and politics through a reconsideration of the idea of complicity in Charles Baudelaire's poem and Ananda Devi's novel. Lee argues against the claim that aesthetics needs to remain autonomous in order to be able to radically critique bourgeois society. Through a reading of the trope of clothing in each of the texts, Lee re-evaluates the formation of autonomous modernist aesthetics and attempts to show that avant-garde self-reflexivity engages in the …

Frye's Thought And Its Implications For The Interpretation Of Nigerian Narratives, Ignatius Chukwumah

CLCWeb: Comparative Literature and Culture

In his article "Frye's Thought and Its Implications for the Interpretation of Nigerian Narratives" Ignatius Chukwumah applies Northrop Frye's theoretical work on archetypes, mythos, and modes for the analysis of Nigerian literature. Chukwumah's application in the interpretation of Nigerian literature results in the understanding that the hero as conceived by Frye is not exactly the same with Africa's or Nigeria's and requires that scholars and critics of African texts fill up the ellipses generated by Frye with an autochthonous, resistant, rewarding, African-related symbolic templates in order to make the sense of the hero in both traditional and postcolonial African/Nigerian literatures …

An Argument For Gender Equality In Africa, Cyril-Mary P. Olatunji

CLCWeb: Comparative Literature and Culture

In his article "An Argument for Gender Equality in Africa" Cyril-Mary P. Olatunji addresses the problematics of gender inequality in Black African society. Many scholars working on African Indigenous and non-Indigenous cultures have had something to say about the treatment of women and the topic of gender inequality in Africa. Some suggest(ed) that the roots of women's oppression are to be sought in customs and traditions and so despite of a legal system that guarantees women rights in Africa. Olatunji's objective is to advance the current discussion on the issue using the method of simple philosophical analysis, an argument from …

Achebe's Work, Postcoloniality, And Human Rights, Eric Sipyinyu Njeng

CLCWeb: Comparative Literature and Culture

In his article "Achebe's Work, Postcoloniality, and Human Rights" Eric Sipyinyu Njeng argues that Chinua Achebe exposes failings in the fabric of African society and engages with violations of human rights. Achebe is careful not to hurt the pride of Africans who in the Zeitgeist of the nationalist ferment of the 1950s were wary of European powers. Achebe does not "write back" to the empire: he writes the empire in and he lays bare the weaknesses in African culture grounded in the father-son-grandson trajectory he narrates. Achebe presents what may be termed a cultural dialectics: the thesis (flawed African customs …

The Father's Power In Breitbach's Report On Bruno And Achebe's A Man Of The People, Amechi N. Akwanya

CLCWeb: Comparative Literature and Culture

In his article "The Father's Power in Breitbach's Report on Bruno and Achebe's A Man of the People" Amechi N. Akwanya analyses Joseph Breitbach's Report on Bruno and Chinua Achebe's No Longer at Ease in order to lay bare the underlying processes of these texts. Undoubtedly the patterns of struggle in the two texts are political, but reading them in exclusively political terms has the consequence that the works are of no further interest once the putative political agenda is identified and described. Akwanya's analysis discloses shared features in the two texts published within two years of each other. …

Sound Semiotics Of Osundare's Poetry, Christopher Chukwudi Anyokwu

CLCWeb: Comparative Literature and Culture

In his article "Sound Semiotics of Osundare's Poetry" Christopher Anyokwu postulates that in our increasingly chirographically and typographically oriented culture and society, we often forget how tenacious and over-arching the oral continues to be. Semiotics, the science of signs, highlights among others how speech acts and speech sounds are deployed in everyday human interactions to convey meaning and communicate humanity's need for understanding and fulfillment. This meaning-signaling potential of the tonality of language is even more pronounced in most African languages which are, unlike English, syllable timed and tonal in nature. This tonal nature of African languages is appropriated by …

The Dilemma Of Western Education In Aidoo's Changes: A Love Story, Naylor's The Women Of Brewster Place, And Morrison's Beloved, Solomon Omatsola Azumurana

CLCWeb: Comparative Literature and Culture

In his article "The Dilemma of Western Education in Aidoo's Changes: A Love Story, Naylor's The Women of Brewster Place, and Morrison's Beloved" Solomon Omatsola Azumurana examines the problematics of Western education with regard to Black Africans and African Americans through the creative lens of three prose fictions written by African and African American women. While Ama Ata Aidoo is a West African writer from Ghana, Gloria Naylor and Toni Morrison are African American writers. Azumurana argues that Western education poses issues whether for African Americans of Black Africans and whether educated and literate or not, there …

Ecocriticism In An Age Of Terror, Simon C. Estok

CLCWeb: Comparative Literature and Culture

In his article "Ecocriticism in an Age of Terror" Simon C. Estok argues that we cannot ignore the context of terror in and through which ecocriticism works and that the relationships between the imagining of terror on the one hand and the conceptualizing of hostile environments on the other is in very serious need of critical analysis. Changes in how we think about nature are also long overdue, as are changes in how we think about doing ecocriticism. Working toward these changes now in our scholarship will take us leaps and bounds closer to the activist intervention about which ecocriticism …

Towards A Framework Of A Semiotics Of Dance, Nikoleta Popa Blanariu

CLCWeb: Comparative Literature and Culture

In her article "Towards a Framework of a Semiotics of Dance" Nicoleta Popa Blanariu constructs a framework of based on de Saussure's, Peirce's, and Barthes's thought. She applies Ferdinand de Saussure's concept of semiosis defined as a cultural system of conventions. In dance this occurs when choreographic signs are encoded, for example in magic, ritual, or religious expressions of movement. Further, Charles Sanders Peirce's concept of the role of "intelligent consciousness" is crucial for the engendering of signification and thus to dance. In dance, the choreographer "interprets" the world and by means of selection and interpretation, the choreographic sign …

Ambanasom's Son Of The Native Soil And The Western Concept Of The Tragic Hero, Denis Fonge Tembong

CLCWeb: Comparative Literature and Culture

In his article "Ambanasom's Son of the Native Soil and the Western Concept of the Tragic Hero" Denis Fonge Tembong discusses the view that although African and Western literatures are fundamentally different as they exhibit or represent distinct cultural values, they nevertheless share some common notions. The concept of a tragic hero is one of those convergent loci where the two literatures meet. With this in mind, Tembong examines in Aristotle's and Shakespeare's concepts of the tragic hero and demonstrates how the ideas exploited in Macbeth are similarly used in Shadrach A. Ambanasom's Son of the Native Soil against the …

Racism And Identity In Onwueme's Riot In Heaven, Onyeka F. Iwuchukwu

CLCWeb: Comparative Literature and Culture

In her article "Racism and Identity in Onwueme's Riot in Heaven" Onyeka Iwuchukwu explores Tess Osonye Onwueme's acclaimed play in the context of the Black diaspora in the U.S. Iwuchukwu posits that because of Onwueme's exploration of the theater of the absurd in the play, audience's attention is directed to the illogical presentation of dialogue and action. However, the technique with textual properties suggesting unmotivated and meaningless references in fact carries profound meaning. Further, the said "absurd" presentation and narration results in a strong ideological and political message akin to the practice of littérature engagée. Iwuchukwu's analysis of …

Best Practices & Resources For Teaching Esl Written Communication, Linda S. Bergmann, Vicki Kennell

Purdue Writing Lab/Purdue OWL Presentations

This presentation, given at the Center for Instructional Excellence (CIE) Series II: Expanding Your Teaching Toolkit, offers instructors information on understanding and accommodating the ESL writers in their classrooms. Material is presented on the language abilities of the writers, on the ways in which cultural differences may be manifested in the writing itself, and on the types of accommodations that can be made in writing assignments and assessments. The talk includes information on best practices in writing for all writers and a bibliography of resources about L2 writers.

The Effect Of Argumentative Task Goal On The Quality Of Argumentative Discourse, Merce Garcia-Mila, Sandra Gilabert, Sibel Erduran, Mark Felton

Faculty Publications

In argumentative discourse, there are two kinds of activity-dispute and deliberation-that depend on the argumentative task goal. In dispute the goal is to defend a conclusion by undermining alternatives, whereas in deliberation the goal is to arrive at a conclusion by contrasting alternatives. In this study, we examine the impact of these tasks goals on the quality of argumentative discourse. Sixty-five junior high school students were organized into dyads to discuss sources of energy. Dyads were formed by members who had differing viewpoints and were distributed to one of two conditions: 31 dyads were asked to discuss with the goal …

Cross-Cultural And Multilingual Encounters: Composing Difference In Transnational Contexts, Tika Lamsal

Rhetoric and Language Faculty Publications and Research

A rapid increase in the population of cross-cultural and multilingual students and faculty in the U.S. universities has spurred the need to develop a culturally and linguistically more inclusive pedagogy in the teaching of writing. By analyzing the writing of a couple of multilingual and multicultural students from a freshman composition class in a U.S. university, this article explores the ways that help facilitate the writing process of such students. Stressing the value of students’ previous experiences based on their social, cultural, and language differences, the essay argues for the need to recognize and promote the use of multilingual and …

Performing Hegemonic Masculinity: The Rhetorical Spectacle Of Mixed Martial Arts, Allison Marie Mark

Theses Digitization Project

This project explains the sport of mixed martial arts and provides a theoretical foundation for rhetorical analysis of hegemonic masculinity in the sport. The influence of mixed martial arts on society is pervasive. Any values produced by the sport echo in the community, which crosses into the rest of society.

The Internet, Anonymous, And Our Public Identities Recreating Democracy, Leslie Anne Hutchinson

Theses Digitization Project

This study discusses the pursuit of understanding how the discursive construction of the internet affects individuals, identities, and democracy. it also discusses the internet within theoretical positions on its history, the public sphere, and revolutionary politics. Western governments have created legislation regulating the internet for democratic purposes, and this study examines how different and often contrasting views of democracy have shaped the way those of us connected to the internet can speak about it. The Anonymous identity, articulates one such contrast. Anonymous constructs an alternative, Internet identity-one stemming from the identity of the hacker. Policies targeted at stopping hackers and …

Eco-Terrorism Or Eco-Tage: An Argument For The Proper Frame, David Thomas Sumner, Lisa M. Weidman

Faculty Publications

What does the term “terrorism” mean? Is it accurate to lump illegal acts that destroy property but carefully avoid harming people into the same category as acts clearly intended to kill? Is this a difference of kind or just of degree? While we (the authors) don't generally endorse the destruction of property as a method of generating social change, we believe that the destruction of property is fundamentally different from the intentional killing of people; therefore, to label acts of obstruction, trespassing, vandalism, sabotage, or arson as “terrorism” is inaccurate and has the potential to damage one's understanding of real …

Potpourri, Jasmin Sanchez, Jessica Swaney

Women’s Studies, Feminist Zine Archive

Writings, artwork, and activities addressing rape culture and victim blaming, a feminist perspective of crocheting, gendered titles for women professionals, reclaiming language (particularly the word bitch), and the music of Claire Boucher (a.k.a. Grimes). Original zine contents include a CD and crocheted "FemPower" bookmark.

Write For Your Life: Developing Digital Literacies And Writing Pedagogy In Teacher Education, Shartriya Collier, Brian Foley, David Moguel, Ian Barnard

English Faculty Articles and Research

The need for the effective development of digital literacies pervades every aspect of instruction in contemporary classrooms. As a result, teacher candidates must be equipped to draw upon a variety of literacies in order to tap into the complex social worlds of their future pupils. The Write for Your Life Project was designed to strengthen teacher candidates’ skills in both traditional and digital writing literacies through the use of social networks, blogging, texting, online modules and other social media. The project, to a large degree, was structured according to Calkins’ (1994) Writing Workshop Approach. This process encourages teacher candidates to …