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Articles 1 - 4 of 4
Full-Text Articles in Musicology
Més Enllà Dels Tòpics D’Espanya. Tete Montoliu En Context, Antoni Pizà
Més Enllà Dels Tòpics D’Espanya. Tete Montoliu En Context, Antoni Pizà
Publications and Research
Benjamin Fraser, professor de la Universitat d’Arizona, publica Beyond Sketches of Spain, una biografia del jazzman Tete Montoliu, la identitat del qual s’explora a través d’una sèrie de prismes culturals com la ciutat, la catalanitat i la discapacitat.
Zero Textbook Cost Syllabus For Msc 3032 (Electronic Music), Ted Gordon
Zero Textbook Cost Syllabus For Msc 3032 (Electronic Music), Ted Gordon
Open Educational Resources
This class surveys the musical practices, technological instruments, and scientific concepts associated with electronic music from the 19th century to the present in institutional, amateur, and commercial environments, drawing from a wide range of musical traditions and styles from around the world. It develops practical skills of recording, editing, listening to, analyzing, and writing about music with electronic instruments and media.
The Significance Of Sonic Branding To Strategically Stimulate Consumer Behavior: Content Analysis Of Four Interviews From Jeanna Isham’S “Sound In Marketing” Podcast, Ina Beilina
Student Theses and Dissertations
Purpose:
Sonic branding is not just about composing jingles like McDonald’s “I’m Lovin’ It.” Sonic branding is an industry that strategically designs a cohesive auditory component of a brand’s corporate identity. This paper examines the psychological impact of music and sound on consumer behavior reviewing studies from the past 40 years and investigates the significance of stimulating auditory perception by infusing sound in consumer experience in the modern 2020s.
Design/methodology/approach:
Qualitative content analysis of audio media was used to test two hypotheses. Four archival oral interview recordings from Jeanna Isham’s podcast “Sound in Marketing” featuring the sonic branding experts …
Intro To Jazz, Jon De Lucia
Intro To Jazz, Jon De Lucia
Open Educational Resources
OER Based Syllabus for MUS 145 Intro to Jazz course at City College. Covers the history and development of jazz along with basic music fundamental vocabulary.