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Full-Text Articles in Museum Studies

French-Indonesian Speech Sound Interference In Quality Comparison Of Otter And Descript’S Automatic Transcription, Muhamad Raihan Maulana Putra Mulya, Myrna Laksman-Huntley Jan 2026

French-Indonesian Speech Sound Interference In Quality Comparison Of Otter And Descript’S Automatic Transcription, Muhamad Raihan Maulana Putra Mulya, Myrna Laksman-Huntley

International Review of Humanities Studies

Since COVID-19, Zoom has become the primary distance communication platform integrated with automatic transcription tools such as Otter and Descript. However, meetings involving non-native French speakers can generate sound interference that reduces transcription accuracy. This study compares the automatic French transcription quality of both tools in corporate online meetings affected by interference from native Indonesian speakers. The data consists of online meeting recordings of Indonesian speakers in French based on the textbook, Affaires.com. The analysis applies Weinreich’s (2010) interference theory, Le Querler’s (1994) word class theory, Word Error Rate, and Tholly et al.’s (2025) severity levels of automatic French transcription …


The Archaeology Of Alienation: Representation Of Death For The Mentally Illness In Lawang, Malang, Aninda Diandra Rahmadewi, Irmawati Marwoto Imj Jan 2026

The Archaeology Of Alienation: Representation Of Death For The Mentally Illness In Lawang, Malang, Aninda Diandra Rahmadewi, Irmawati Marwoto Imj

International Review of Humanities Studies

Alienation as a novelty in archaeological research which in this study aims to explain how mentally illness patients are buried at Lawang Mental Hospital as an alienation and how the representation of the graves of patients with mentally illness. Alienation is a form of experience by individuals who are marginalized from society, one of which is people with mentally illness. Alienation in mentally illness does not only occur during their lifetime, but continues until they die. Lawang Mental Hospital, built in 1884, is the only mental hospital that has a special cemetery for mentally illness patients. The method used focuses …


Sahel Region In French Postcolonial Discourse: Macron's Production Of Space And Security Rhetoric, Azzahrah F. A Putri, Abellia Anggi Wardani Dr. Jan 2026

Sahel Region In French Postcolonial Discourse: Macron's Production Of Space And Security Rhetoric, Azzahrah F. A Putri, Abellia Anggi Wardani Dr.

International Review of Humanities Studies

Between the Sahara Desert and the Sudanese Savannah, the Sahel region has become a contested geopolitical space. This study analyses how France is reconstructing its hegemony following its military withdrawal through the rhetoric of Emmanuel Macron (2021 and 2025). Using Critical Discourse Analysis (Fairclough, 1995) and the theory of spatial production (Lefebvre, 1974), this study examines how the discourses of “partnership” and “security” are employed to maintain French influence. Qualitative methods were applied to Macron's speeches, French media, and statements by former presidents of Sahel countries. The results show that France is redefining the Sahel as a ‘crisis zone’ requiring …


The Mediating Role Of Trust: How Cultural Factors Shape Consumer Acceptance Of Chinese Electric Vehicles In Jakarta, Indonesia, Suci Kuswardani, Ike Iswary Lawanda Jan 2026

The Mediating Role Of Trust: How Cultural Factors Shape Consumer Acceptance Of Chinese Electric Vehicles In Jakarta, Indonesia, Suci Kuswardani, Ike Iswary Lawanda

International Review of Humanities Studies

This study examines the mediating role of consumer trust in the relationship between cultural factors and the purchase intention of Chinese Electric Vehicles (EVs) in Jakarta, Indonesia. While global EV adoption is often analyzed through techno-economic lenses, this research addresses a critical gap by investigating the under-explored socio-cultural dimensions that shape consumer behavior in emerging markets. Framed by an integrated theoretical approach combining Hofstede’s Cultural Dimensions, the Technology Acceptance Model (TAM), and Reception Theory, the study explores how local cultural values such as collectivism, uncertainty avoidance, and social status filter the acceptance of Chinese EV technology. A qualitative case study …


From The “Paris Of The East” To Modern Phnom Penh: Colonial Legacies In Cambodian Urban Planning, Jin Ke, Ade Solihat Jan 2026

From The “Paris Of The East” To Modern Phnom Penh: Colonial Legacies In Cambodian Urban Planning, Jin Ke, Ade Solihat

International Review of Humanities Studies

Phnom Penh was once known as the “Paris of the East,” serving as a major urban center in Indochina during the French colonial period. Colonial authorities shaped the city through functional zoning, planned street networks, and European-style architecture, all of which reflected hierarchies of power embedded in urban space. Despite the extensive destruction caused by the Khmer Rouge regime and subsequent postwar reconstruction, traces of colonial urban planning and architectural heritage remain clearly visible in the contemporary development of Phnom Penh. This study adopts a literature-based approach combined with historical analysis, spatial analysis, and architectural case studies to examine how …


Songs Of Mahzani Of Woloan And Rukukan: From Ritual To Performance, Jeane Angela Manus, Priscila Fitriasih Fitriasih Limbong, Turita Indah Setyani, Muhammad Yoesoef Jan 2026

Songs Of Mahzani Of Woloan And Rukukan: From Ritual To Performance, Jeane Angela Manus, Priscila Fitriasih Fitriasih Limbong, Turita Indah Setyani, Muhammad Yoesoef

International Review of Humanities Studies

As one of oral traditions acknowledged in Woloan and Rurukan, Tomohon Minahasa, the songs of mahzani have long been sung in these two areas. As we understand that oral tradition would disappear from its community when it has lost its real function, this particular oral tradition has developed into staged performances. Songs of mahzani that had been practiced for generations as part of the mapalus traditions in the last decades has significantly decreased in line with the change of lifestyle of the people who practice it. Using qualitative method with an ethnographic approach, this article is to delve into the …


Gotong Royong As Political Praxis: Collective Responsibility And Democratic Action, Donny Gahral Adian Jan 2026

Gotong Royong As Political Praxis: Collective Responsibility And Democratic Action, Donny Gahral Adian

International Review of Humanities Studies

This research explores gotong royong, an indigenous Indonesian concept of mutual cooperation, as an alternative political culture in the face of liberal individualism and capitalist competition. Drawing from the philosophical legacy of Soekarno, Indonesia’s founding president, the research situates gotong royong not merely as a traditional value, but as a dynamic political principle grounded in tolerance, solidarity, and social justice. Soekarno’s vision of democracy transcends procedural liberalism by emphasizing equal capabilities, not just equal opportunities, thereby addressing the structural and cultural barriers that hinder political participation for marginalized citizens. Through a comparative lens, the article juxtaposes the atomizing effects …


The Use Of The Term Ukhti On Social Media Platform X In Indonesia, Indah Putri Sobada, Wiwin Triwinarti Jan 2026

The Use Of The Term Ukhti On Social Media Platform X In Indonesia, Indah Putri Sobada, Wiwin Triwinarti

International Review of Humanities Studies

This study traces the semantic transformation of the lexicon ukhti within Indonesia’s digital landscape. The term ukhti ( أُ خْ تِي ), derived from Arabic and meaning “my sister,” was initially used as a form of biological kinship address, later evolving into a fictional kinship address. However, in its current usage, the term increasingly conveys exclusivity and produces stereotypical perceptions of Muslim women. This study focuses on the use of ukhti on Indonesia's Social Media Platform X, examining how its meaning has become more specific and how this shift affects the representation of diverse Muslim female identities. Therefore, this study …


Korean Dramas As A Catalyst For South Korean Cultural Diplomacy: A Dacade Of Influence In Indonesia (2015-2025), Imelda Sari, Filia Filia Dr., Rostineu -- Rostineu Jan 2026

Korean Dramas As A Catalyst For South Korean Cultural Diplomacy: A Dacade Of Influence In Indonesia (2015-2025), Imelda Sari, Filia Filia Dr., Rostineu -- Rostineu

International Review of Humanities Studies

This research explores the role of Korean dramas (K- dramas) as a catalyst for South Korea’s cultural diplomacy in Indonesia over the decade 2015–2025, emphasizing how major drama releases contribute to strengthening soft- power influence. In early March 2024, Netflix premiered the Korean drama “Queen of Tears,” which quickly rose to the top of the Non- English Global TOP 10 list for the week of March 25–31, recording 93.8 million viewing hours. The drama reached top- 10 rankings in 68 countries, including the United States, Canada, Japan, Australia, and India. This global achievement represents the culmination of a decade- long …


Discourse And Ideological Strategies In Presidential Campaign Speeches Of Mr Peter Obi, Richard Oliseyenum Oliseyenum Maledo, Rita Ejiro Enisire Jan 2026

Discourse And Ideological Strategies In Presidential Campaign Speeches Of Mr Peter Obi, Richard Oliseyenum Oliseyenum Maledo, Rita Ejiro Enisire

International Review of Humanities Studies

Studies on political speeches in Nigeria have focused essentially on the speeches of political office inaugural speeches and speeches of political office holders, while not much appears to be done on the speeches of candidates who did not succeed in the election. Thus, this study undertakes a critical analysis of discourse and ideological strategies in the presidential campaign speeches of Mr Peter Obi, the presidential candidate of the Labour Party, in the 2023 presidential election in Nigeria. Mr Peter Obi's speech in Akwa Ibom State is purposively selected as our data for this study, and Van Dijk’s socio-cognitive approach to …


Museums In Public Libraries: An Ethnographic Case Study Of The Blair-Caldwell African American Research Library, Yadira Y. Quintero Nov 2025

Museums In Public Libraries: An Ethnographic Case Study Of The Blair-Caldwell African American Research Library, Yadira Y. Quintero

Electronic Theses and Dissertations

Access to information is a human right, and this thesis explores the benefits and challenges of integrating museums into public libraries by conducting an ethnographic case study of the Blair-Caldwell African American Research Library. The study's findings highlight the complexities of integration. The biggest benefit is the increased access to museum collections, information, and resources. However, challenges arise from the lack of cohesion within the museum and library disciplines, as well as strained community relations. Engaging the community is crucial for successful collaboration, emphasizing the importance of a bottom-up approach that allows for active participation. Integrating museums into public libraries …


Investigating The Relationship Between Noun Classes And Plant Folk Taxonomy In Chasu Language Of Kilimanjaro Region In Tanzania, Peter Rabson Mziray Nov 2025

Investigating The Relationship Between Noun Classes And Plant Folk Taxonomy In Chasu Language Of Kilimanjaro Region In Tanzania, Peter Rabson Mziray

Journal of Humanities and Social Sciences

The current study investigates the relationship between noun classes and plant folk taxonomy in Chasu (G 22). The study focuses on two objectives: the first objective is to describe the plant folk taxonomy in Chasu and the second objective is to determine the relationship between noun classes and plant folk taxonomy in Chasu. Data were collected from rural villages in Same and Mwanga districts by using free listing, field interviews (jungle-walk-and-identify), and written texts containing Chasu plant names. The findings reveal that Chasu folk taxonomy reflects different ethnobotanical categories; including a unique beginner which is mmea/mimea ‘plant(s)’, and three life …


Shifting From Damage Towards Desire At History Colorado: An Exploratory Case Study, Amanda Cali Aug 2025

Shifting From Damage Towards Desire At History Colorado: An Exploratory Case Study, Amanda Cali

Electronic Theses and Dissertations

This thesis explores the paradigm shift within the fields of anthropology and museum studies away from decolonization and towards indigenization through a case study of the changes in museological practices of the History Colorado Center in Denver, Colorado, and one of its community museums, the Ute Indian Museum in Montrose, Colorado. This thesis examines the changes in consultation and collaboration, the care and stewardship of collections, the implementation of the Protocols for Native American Archival Materials (PNAAM), and co-curation of exhibits. This thesis looks at the paradigm shift as a movement away from “damage-based research” within communities to “desire-centered research” …


Life-Course And Biography Of Things: Minangkabau Women's Headgear, Attari Putri Denendra, Irmawati Marwoto Jul 2025

Life-Course And Biography Of Things: Minangkabau Women's Headgear, Attari Putri Denendra, Irmawati Marwoto

International Review of Humanities Studies

Like men, objects also have a biography or life-course. Both biographies are intertwined, so when someone experiences a new life phase transition in their life-course, it will cause changes in the objects attached to them. This is also supported by the statement that the identity is performative. The headgear as one of the elements used by Minangkabau women also represents the identity of the wearer. This research was conducted in three stages: (1) data collection in the form of old photos and literature of Minangkabau women with headgear in Batipuh, Fort de Kock, and Payakumbuh, (2) data processing by analysis …


Social Capital And Mobility Of Starling Madura Coffee Traders In Jakarta, Yeni Priana, Manneke Budiman Jul 2025

Social Capital And Mobility Of Starling Madura Coffee Traders In Jakarta, Yeni Priana, Manneke Budiman

International Review of Humanities Studies

This study aims to generate knowledge about the social capital underlying the resilience of Starling Madura coffee traders in Jakarta. The idea that underlies this analysis is Bourdieu's social capital theory, in which social capital formed through networks is able to provide independence in overcoming social and economic problems. In addition to social capital, mobility strategies are utilized as opportunities by Starling Madura coffee traders in an effort to survive sustainably in the context of the informal economic order in Jakarta. This study provides data and analysis that strengthen the idea that Starling Madura coffee traders adopt distinctive social capital …


Making The Macc: Communities Of Practice And Cultural Citizenship In Austin, Texas, Cassie Lynn Smith Jul 2025

Making The Macc: Communities Of Practice And Cultural Citizenship In Austin, Texas, Cassie Lynn Smith

Anthropology ETDs

Meaningful community engagement is a challenge for local governments without a thorough understanding of constituents’ histories and their relationship with City government. This dissertation investigates the City of Austin’s (COA) Emma S. Barrientos Mexican American Cultural Center (MACC) in Austin, Texas, to understand how this culture and arts institution engages with and is influenced by its patrons. This study analyzes the role of the MACC’s community of practice (Lave and Wenger 1991)—an evolving group of educators, activists, artists, and COA staff—in shaping public policy and educational programming as well as creating places of belonging for marginalized people in the city. …


Indian Cosmology And Archaeoastronomy Of The Khmer Stone Temples In Sakon Nakhon-Thailand, Duangden Boonpok Jul 2025

Indian Cosmology And Archaeoastronomy Of The Khmer Stone Temples In Sakon Nakhon-Thailand, Duangden Boonpok

International Review of Humanities Studies

This article is multidisciplinary study of cosmology, archaeology and astronomy of the Khmer stone temples in Sakon Nakhon. The study investigates of the temple’s architectural structure and environmental geography which related to the astronomical knowledge. The result of study found that the plan and structure of temples is influenced by the concept of Indian cosmology which has Mount Meru as the central axis. Buildings is signified as mountain or heaven with high and multi-layered base. The main building is symbolically important as the origin of power for the whole temple. The objects and positions are the transforming of cosmology concept …


Representation Of Women’S Role In Sumbanese Ikat Weaving (Tenun Ikat), Tasya Widya Krisnadi Jul 2025

Representation Of Women’S Role In Sumbanese Ikat Weaving (Tenun Ikat), Tasya Widya Krisnadi

International Review of Humanities Studies

The craft of weaving is not merely an economic or artistic activity, but also plays a central role in the identity and social life of the Sumba community, particularly in the Kodi District of Southwest Sumba Regency. Women in Sumba play a crucial role in the practice of tenun ikat. They are not only the custodians of the skills and technical knowledge of weaving, but also the bearers of cultural values embedded in the process. This research aims to reveal the role of Sumbanese women as preservers of tradition amidst the currents of modernization. This study employs qualitative methods with …


The Influence Of The Dutch East Indies Government’S Ethnic Politics On Discrimination Against The Chinese Ethnic Group In Batavia (1946–1950), Zaky Rizqy Zaidaan Fadrin, Fajar Muhammad Muhammad Nugraha Jul 2025

The Influence Of The Dutch East Indies Government’S Ethnic Politics On Discrimination Against The Chinese Ethnic Group In Batavia (1946–1950), Zaky Rizqy Zaidaan Fadrin, Fajar Muhammad Muhammad Nugraha

International Review of Humanities Studies

This study explains how discrimination was experienced by ethnic Chinese in Batavia in the early post-independence period in 1946–1950, with an emphasis on the influence of ethnic politics practiced by the Dutch East Indies colonial government. The purpose of this study is to analyze the pattern of discrimination against ethnic Chinese influenced by the legacy of colonial racial segregation. The method used is qualitative historical descriptive. The main sources of this study come from letters of complaint from the Chinese community in 1946–1949 in the National Archives of the Republic of Indonesia (ANRI) and newspaper articles from 1950 from De …


The Comparison Of Classical Tafsir And Contemporary Interpretation Regarding The Verses Of Astrophysics And Cosmology In The Qur’An, Azra Ansharullah, Basuni Imamuddin Jul 2025

The Comparison Of Classical Tafsir And Contemporary Interpretation Regarding The Verses Of Astrophysics And Cosmology In The Qur’An, Azra Ansharullah, Basuni Imamuddin

International Review of Humanities Studies

As time progressed, various kinds of discoveries in the field of science emerged one by one, especially in the field of Astronomy and its "little brother" Astrophysics. This opens up opportunities for everyone to research things that have been researched from a new perspective, such as researching the Koran from a science and technology perspective. There are 310 instances in the Qur'an where the word "heaven" is mentioned, and within them, there are various statements regarding the nature, phenomena, and other things related to the sky. With the progress of technology, there is undoubtedly a gap in the interpretation and …


Symbols And Power Discourses In Three Shadow Puppet Performances Of The Murwakala Play, Ayuk Latifah, Darmoko Darmoko Jul 2025

Symbols And Power Discourses In Three Shadow Puppet Performances Of The Murwakala Play, Ayuk Latifah, Darmoko Darmoko

International Review of Humanities Studies

This study analyzes the symbols and discourses of power in three Purwa shadow puppet performances of the Murwakala play, styles of Surakarta, Yogyakarta, and Banyumas. The Murwakala play, centered on themes of purification and the transformation of power, contains a rich narrative for analyzing power dynamics through the interactions between characters such as Batara Kala (a form of destructive power), Batara Wisnu (a form of constructive power), and Batara Guru (a form of cosmic order). Using a qualitative approach, this research integrates Geertz's theory of cultural symbolism and Foucault's discourse of power to analyze how power is represented and negotiated …


The British Colonial Land Policy And The Development Of Plantation Agriculture In Colonial Southwestern Nigeria, Adesola S. Adesote Jul 2025

The British Colonial Land Policy And The Development Of Plantation Agriculture In Colonial Southwestern Nigeria, Adesola S. Adesote

International Review of Humanities Studies

The main thrust of this paper is to critically analyse the impact of the colonial land policy of the British on plantation agriculture in colonial Southwestern Nigeria. Although land legislation had been introduced as far back as the late 19th century, such as the Public Lands Ordinance of 1876 later renamed the Public Lands Acquisition Ordinance of 1917, it was vigorously pursued with the imposition of colonial rule in the period between 1900 and 1960. It argued that the introduction of land policy by the British in order to achieve her economic objective in Nigeria led to the commercialisation …


Soft Power: Brics Cultural Diplomacy And The Rebalancing Of Global Narratives, Brice Tseen Fu Lee, Kotchaphop Kornphetcharat, Juan Pablo Sims Jul 2025

Soft Power: Brics Cultural Diplomacy And The Rebalancing Of Global Narratives, Brice Tseen Fu Lee, Kotchaphop Kornphetcharat, Juan Pablo Sims

International Review of Humanities Studies

BRICS has broadened its agenda beyond finance to cultivate soft power through coordinated cultural diplomacy. Examining official statements, press releases, and scholarly commentary on the bloc’s flagship film, sports, and ministerial initiatives, this article shows that cooperation is advancing from one-off spectacles toward structured, recurring institutions. Findings indicate two simultaneous dynamics: outwardly, BRICS venues amplify Global-South perspectives that diversify international cultural flows; inwardly, member states use the same platforms to signal national prestige, revealing persistent status competition. The result is an early but uneven cultural architecture—one that counters Euro-Atlantic narrative dominance yet has not crystallized into a fully coherent BRICS …


The Representation Of Indonesian National Identity In Syuhada Mosque, Kotabaru, Yogyakarta, Muthia Zahri Mardhiyah, Ali Akbar Jul 2025

The Representation Of Indonesian National Identity In Syuhada Mosque, Kotabaru, Yogyakarta, Muthia Zahri Mardhiyah, Ali Akbar

International Review of Humanities Studies

This article examines the concept of national identity as embodied by the Syuhada Mosque, located in Kotabaru, Yogyakarta. Completed in 1952, the mosque was established as a monument to the independence of the Republic of Indonesia. This research addresses whether Syuhada Mosque genuinely represents national identity. The study aims to describe the architectural form of Syuhada Mosque and elucidate the representations of national identity embedded within its structure. The research methodology aligns with the framework proposed by Sharer and Ashmore, encompassing formulation, implementation, data collection, data processing, analysis, interpretation, and publication. Based on its historical background, the foundational ideas and …


The Middle Class, The Youth, The Highways: Production Of Space And Urban Memory In Blok M, Jakarta, Bimana Novantara, Yudi Bachrioktora, Lilawati Kurnia Jul 2025

The Middle Class, The Youth, The Highways: Production Of Space And Urban Memory In Blok M, Jakarta, Bimana Novantara, Yudi Bachrioktora, Lilawati Kurnia

International Review of Humanities Studies

This paper examines the historical and contemporary dynamics of the Blok M area in Jakarta as a public space undergoing a process of spatial, cultural, and symbolic transformation. Using Henri Lefebvre’s theory of the production of space and then relating it to the discourse of urban memory according to Abidin Kusno, this study traces how Blok M developed from the modernist urban planning of Kebayoran Baru after independence to be the epicenter of youth festivity, then declined until it rose again through a place that utilized the memory of this area in the past. This study highlights how the politics …


Language Of Love: Kafka’S Affective Meaning In Briefe An Milena, Kafka Aisyah Triny, Julia Wulandari Jul 2025

Language Of Love: Kafka’S Affective Meaning In Briefe An Milena, Kafka Aisyah Triny, Julia Wulandari

International Review of Humanities Studies

Franz Kafka is known for his twisted literature filled with dark atmosphere and word choices, however when it comes to writing letters to his muse, Milena, he uses words unknown to him. He expresses his barest soul to her using word choices that indicate someone who is amazed. For a person like Kafka, love is not all about complementing word choices and emotions, seen by his internal battles with himself and uncertainty regarding the topic of love. This research will use Geoffrey Leech’s semantic framework along with Monica Schwarz and Jeannette Chur’s Wortfeld theory. The study aims to examine Kafka’s …


Representing Vietnam’S Political Leadership In International Media: A Critical Discourse Analysis Of Coverage From 2018 To 2024, Jackson Andre William Kumaat Jul 2025

Representing Vietnam’S Political Leadership In International Media: A Critical Discourse Analysis Of Coverage From 2018 To 2024, Jackson Andre William Kumaat

International Review of Humanities Studies

International media play a powerful role in shaping global perceptions of political legitimacy, particularly in states where authoritarian governance coexists with economic success. Vietnam—often described as a one-party socialist state with rapid economic growth—has attracted increased attention in international news coverage, yet little research has examined how its leadership is discursively constructed through media narratives. This study addresses that gap by analyzing how Vietnam’s political leadership was represented in international media from 2018 to 2024. Using Norman Fairclough’s Critical Discourse Analysis (CDA) and Stuart Hall’s theory of representation, the research investigates how ideology, power, and meaning are embedded in news …


The 15-Minute City And Social Behavior Changes In The Tod Area: Blok M-Sisingamangaraja Tod Case Study, Dede Julfikar, Lin Yola Jul 2025

The 15-Minute City And Social Behavior Changes In The Tod Area: Blok M-Sisingamangaraja Tod Case Study, Dede Julfikar, Lin Yola

International Review of Humanities Studies

The changing process of the city can be due to economic development that results in urbanization then enlarges the city. This situation affects the growth and evolution of other activities in urban areas such as the emergence of new residential areas, industrial zones, and trade and service (commercial) areas. The government of DKI Jakarta is targetting to develop many public transportation infrastructure due to its target of 2040 70% of Jakarta residents live near by transit points. So that the distance of residential residents to urban facilities can be reached within 15 minutes of walking, cycling or using public transportation. …


The Establishment Of Jakarta International Schoolin Indonesia As A Reflection Of Globalisation Through Education, Brandon Cahyadhuha Rusdy, Linda Sunarti Jul 2025

The Establishment Of Jakarta International Schoolin Indonesia As A Reflection Of Globalisation Through Education, Brandon Cahyadhuha Rusdy, Linda Sunarti

International Review of Humanities Studies

"This article examines the establishment of Jakarta International School (JIS) within the context of the globalisation of Indonesia. Established in 1951 under the name International School of Djakarta by Antoinette Stepanek, an educator from the United States, it was the first school to provide an English-language education for the children of expatriates in Jakarta, Indonesia. The school underwent several name changes throughout its history. In 1965, the school was renamed to Joint Embassy School to reflect the support from a coalition of embassies, consisting of the United States, United Kingdom, Australia and Yugoslavia. In 1978, the school was renamed again …


Advertising Appeals Through Instagram Caption Code Switching, Irma Aulia Irawan, Myrna Laksman-Huntley Jul 2025

Advertising Appeals Through Instagram Caption Code Switching, Irma Aulia Irawan, Myrna Laksman-Huntley

International Review of Humanities Studies

The COVID-19 disease required everyone to go into lockdown. All activities and communications were carried out through mobile devices, driving online content consumption to double. The Instagram app, which is part of social media, increased its visits by 43 percent during the lockdown of the COVID-19 pandemic. As users turn to social media, influencers are emerging as figures in shaping online interactions and trends. One of the popular French influencers is Léna Mahfouf (@lenamahfouf). As a global fashion influencer, Mahfouf often uses English transitions in her captions. This qualitative research will identify the types of code-switching found with Poplack's theory …