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Full-Text Articles in Other Film and Media Studies

Entering The Villa: Love Island Usa Season 7 As A Site For Neoliberal Prosumption, Laura Cunningham Jun 2026

Entering The Villa: Love Island Usa Season 7 As A Site For Neoliberal Prosumption, Laura Cunningham

CLAMANTIS: The MALS Journal

No abstract provided.


Tùn-Scene And A-Futurism: Biomythography, Opacity, And Posthuman Imagination, Minglu Du May 2026

Tùn-Scene And A-Futurism: Biomythography, Opacity, And Posthuman Imagination, Minglu Du

Masters Theses

Grounded in the author’s position as a Chinese feminist, this thesis examines how East Asian women, as well as East Asian-coded femininity more broadly, are objectified and othered within futurist visual culture in the age of artificial intelligence. Through an engagement with ornamentalism, techno-Orientalism, and posthumanism1 , it argues that the persistent figure of the feminized humanoid cyborg continues to reproduce colonial and patriarchal structures of desire, rendering marginalized bodies as fetishized and violable surfaces. In response, the thesis develops Tùn-Scene, a biomythographic artistic framework and the first experiment in what the author provisionally names A-Futurism. Drawing on Donna Haraway’s …


Finding A Way Out Of The Filter Bubble: The Confusion Of A Heavy Social Media User, Longwen Miao May 2026

Finding A Way Out Of The Filter Bubble: The Confusion Of A Heavy Social Media User, Longwen Miao

Masters Theses

This thesis studies how algorithmic recommendation systems reshape visual perception, aesthetic judgment, and the construction of selfhood within contemporary digital culture.

Everything begins with the experience of repeatedly encountering algorithmically recommended content on everyday digital platforms. On these platforms, images, sounds, and social interactions are continuously selected, repeated, and reorganized by predictive systems, forming an environment in which perception is constantly structured and adjusted.

From this observation, the research raises two central questions: how do algorithmic recommendation systems reshape visual perception, aesthetic judgment, and self-recognition, and how might these systems be intervened in or made perceptible through artistic practice? Within …


The Migrant As A Pilgrim: Decolonising Identity And Belonging, Susan Nemec Mar 2026

The Migrant As A Pilgrim: Decolonising Identity And Belonging, Susan Nemec

International Journal of Religious Tourism and Pilgrimage

This paper responds to pilgrimage scholar George Greenia’s assertion that meaningful intersections exist between pilgrimage and various forms of displacement, such as migration or involuntary exile due to famine, war, or political unrest. Greenia proposes that vulnerable, displaced individuals might find shelter, both conceptually and emotionally, within the framing of pilgrimage. By extending concepts of pilgrimage, it can be understood as a deliberate and intentional journey, simultaneously emphasising the transformative potential inherent in migratory movement. By adopting a working definition of pilgrimage as ‘any form of travel that is intentional, purposeful, or transformative,’ the paper considers how migrancy, particularly within …


Life In Laughter: Comedy’S Impact On Student Health And Success, Julia Weinstein Jan 2026

Life In Laughter: Comedy’S Impact On Student Health And Success, Julia Weinstein

Honors Undergraduate Theses

College students face rising rates of anxiety, depression, and stress, highlighting the need for accessible, stigma-free wellness interventions. While comedy is often seen as entertainment, research indicates laughter produces measurable psychological and physiological benefits, including reduced cortisol and increased endorphins. Life in Laughter, a creative-research hybrid project, investigates how live and digital comedy experiences affect college students’ mood, stress, and sense of belonging. Using mixed methods, data were collected through anonymous audience surveys, app-based reflections via JoyScroll, and interviews, supplemented by a mini-documentary. Findings suggest humor functions as both an emotional regulation tool and a means of fostering …


The Final Boys' Club: Conceptualizing A Final Boy Of 1980s Horror, Ej Newton Jan 2026

The Final Boys' Club: Conceptualizing A Final Boy Of 1980s Horror, Ej Newton

Masters Theses

Carol J Clover’s (2015) Final Girl, the female slasher protagonist who survives to the end of the movie, has become a staple of horror scholarship, providing insight into the function of gender within the genre as well as our cultural beliefs surrounding femininity. Given the attention paid to horror’s leading ladies, however, another fascinating figure has gone unexplored: the Final Boy. This project analyzes nine horror films from the 1980s with young male protagonists in order to conceptualize and critique this previously unidentified trope. Utilizing McKerrow’s (1989) critical rhetoric as a guide, this research not only provides a thorough definition …


Butterflies & You: Considerations Of Human Relationships With The Natural World, M. E. Colby Dec 2025

Butterflies & You: Considerations Of Human Relationships With The Natural World, M. E. Colby

Undergraduate Honors Theses

Science communication only accounts for approximately 2% of the entire scientific output of 2017-2022 (Parejo-Cuéllar et. al, 2024). It is an under-researched and under-valued field, especially in an age that has devalued science as a whole. The delicate art of explaining complicated ideas to people who are unfamiliar with scientific jargon is vital to humans’ understanding of the world. Butterflies & You is a documentary film exploring the relationship between humans and the many different butterfly species that call Illinois home. Video-based science communication is important to research and practice because of its impact on environmental advocacy and the growing …


The Reception Of Neurodiversity Represented Within Netflix’S Wednesday, Anna Stevens Dec 2025

The Reception Of Neurodiversity Represented Within Netflix’S Wednesday, Anna Stevens

Graduate Theses & Dissertations

This paper explores how neurodiversity is represented through popular media - particularly Netflix's show Wednesday - and aims to discuss the effects this representation could have in regards to how it's received by the public, as well as those who are neurodiverse.


Entre La Sombra Y El Lienzo: Clea Dessendre Como Modelo De Personaje Secundario Complejo, Lydia Huijbregts Jaen, Antonio Horno López Dec 2025

Entre La Sombra Y El Lienzo: Clea Dessendre Como Modelo De Personaje Secundario Complejo, Lydia Huijbregts Jaen, Antonio Horno López

GDI. Revista de investigación de Género, Diseño e Innovación

Introducción: Este artículo analiza a Clea Dessendre en Clair Obscure: Expedition 33, explorando su versión real y la pintada en el lienzo, y su impacto en la narrativa del juego. Metodología: Se aplicó un análisis narrativo, psicológico y ludológico, integrando teorías de duelo (Kübler-Ross), socialización (Baumrind) y comunicación (DiSC) vinculadas con la jugabilidad. Resultados: Clea-Real encarna disciplina y perfeccionismo; Clea-Pintada, una proyección maternal. El gameplay conecta su psicología con la experiencia del jugador. Discusión: Las identidades paralelas muestran cómo traumas y expectativas moldean personajes complejos. Conclusiones: Clea evidencia cómo la narrativa y la mecánica se fusionan para crear …


Investigating The Relationship Between Noun Classes And Plant Folk Taxonomy In Chasu Language Of Kilimanjaro Region In Tanzania, Peter Rabson Mziray Nov 2025

Investigating The Relationship Between Noun Classes And Plant Folk Taxonomy In Chasu Language Of Kilimanjaro Region In Tanzania, Peter Rabson Mziray

Journal of Humanities and Social Sciences

The current study investigates the relationship between noun classes and plant folk taxonomy in Chasu (G 22). The study focuses on two objectives: the first objective is to describe the plant folk taxonomy in Chasu and the second objective is to determine the relationship between noun classes and plant folk taxonomy in Chasu. Data were collected from rural villages in Same and Mwanga districts by using free listing, field interviews (jungle-walk-and-identify), and written texts containing Chasu plant names. The findings reveal that Chasu folk taxonomy reflects different ethnobotanical categories; including a unique beginner which is mmea/mimea ‘plant(s)’, and three life …


Think Piece: New South Korean Framework For Conceptualizing Nonkoreans?: Taehanoegugin And The Politics Of National Boundary-Making, Min Joo Lee Oct 2025

Think Piece: New South Korean Framework For Conceptualizing Nonkoreans?: Taehanoegugin And The Politics Of National Boundary-Making, Min Joo Lee

Asia Pacific Perspectives

Taehanoegugin is a newly coined Korean term that gained popularity around 2018 when a television program of the same name began airing on one of the Korean cable networks. It is a mixture of two independent and preexisting terms: the first part of the word, Taehan (대한), refers to the Republic of Korea; the latter part of the term, Oegugin (외국인), means foreigner. Hence, translated, the term means the Republic of Korean-foreigners. The term gained popularity enough to be adopted by other television entertainment programs and a sector of the government. What can we make of the term’s popularity? Does …


Machine Credibility: How News Readers Evaluate Ai-Generated Content, Alexander Wasdahl Sep 2025

Machine Credibility: How News Readers Evaluate Ai-Generated Content, Alexander Wasdahl

Human-Machine Communication

The advent of AI-generated news as a novel form of content demands renewed attention toward modes of understanding reader perceptions. This research sought to answer: What are the evaluative criteria used by readers in their perception of automated news content generated via natural language processing? A series of exploratory factor analyses (EFA) was conducted on results of a survey using items obtained in an initial survey phase to uncover underlying factors contributing to differences in reader article rankings. When compared with the results of factor analyses for human-generated news content, the findings offer new constellations of terms that reflect the …


Cultural Representation In Global Film Discourse: A Bibliometric Analysis Of Dominant Themes And Western Hegemony, Nur Fajri Hijriyani, Hanun Dzikra Arienda, Firmansyah Firmansyah, Nur Wijaya Hariadi, Alem Febri Sonni Sep 2025

Cultural Representation In Global Film Discourse: A Bibliometric Analysis Of Dominant Themes And Western Hegemony, Nur Fajri Hijriyani, Hanun Dzikra Arienda, Firmansyah Firmansyah, Nur Wijaya Hariadi, Alem Febri Sonni

JURNAL KOMUNIKASI INDONESIA

This study investigates the dominant themes and discursive structures within global film scholarship through a bibliometric analysis of 404 Scopus-indexed articles published between 2019 and 2024. Using VOSviewer to map keyword co-occurrence, citation networks, and authorship patterns, the research identifies five major thematic clusters: Hollywood, feminism, representation, Bollywood, and popular culture. The findings reveal a persistent dominance of Western narratives positioning them at the centre of global film studies. In contrast, themes related to non-Western cinema, such as Bollywood, appear less central and more fragmented within the academic discourse. These results highlight how bibliometric patterns reflect broader ideological structures, reinforcing …


‘Balatyagon, Huya, Kag Kabalaslan’: Ang Kampanya Ng Mga Pilipinong Baptist Tungo Sa Pagsasarili At Pagsasakapangyarihan, 1922–1935, Kristoffer R. Esquejo Jun 2025

‘Balatyagon, Huya, Kag Kabalaslan’: Ang Kampanya Ng Mga Pilipinong Baptist Tungo Sa Pagsasarili At Pagsasakapangyarihan, 1922–1935, Kristoffer R. Esquejo

Malay Journal

Gamit ang tatlong larangan ng sikolohiya ng pakikipag-ugnayang panlipunan, itinatampok ng papel na ito ang pagkakatatag ng Convention of Philippine Baptist Churches (CPBC), isang denominasyong Protestante na nakasentro sa Kanlurang Bisaya, bilang resulta ng kompromiso ng mga Pilipinong Baptist at ng American Baptist Foreign Mission Society (ABFMS) noong 1935. Kolektibong nasadlak ang mga Pilipinong Baptist sa isang kumplikadong sitwasyon noong dekada 20 at dekada 30. Sa isang banda, naging saksi at biktima sila sa paternalismo at diskriminasyong ipinaiiral ng mga misyonerong Amerikano. Naging mulat din sila sa pagsiklab ng samotsaring kilusang agraryo at pagkilos ng mga samahang manggagawa sa iba’t …


Pagawaan/Piitan: Konsepto At Rekonseptuwalisasyon Ng Bartolina Bilang Danas At Talinghaga Sa Koleksiyong Makabayang Antolohiya Ng Unyonista-Bilanggong Politikal Na Si Randy Bulan Vegas, Jonathan V. Geronimo Jun 2025

Pagawaan/Piitan: Konsepto At Rekonseptuwalisasyon Ng Bartolina Bilang Danas At Talinghaga Sa Koleksiyong Makabayang Antolohiya Ng Unyonista-Bilanggong Politikal Na Si Randy Bulan Vegas, Jonathan V. Geronimo

Malay Journal

Tampok sa papel na ito ang dalumat ng bartolina bilang konsepto at rekonseptuwalisasyon sa danas ng mga bilanggong politikal, sa partikular ang danas at talinghaga sa pagtula ng isang unyonista-bilanggong politikal na si Randy Bulan Vegas. Ipinook ang piling tula ni Vegas sa nagpapatuloy na tradisyon ng pag-akda sa piitan ng mga uring manggagawa sa kasaysayang Pilipino; maikling pagpapakilala sa poetika ng makata; bartolina bilang konsepto sa akda ng iba pang bilanggong politikal at manipestasyon nito sa danas at talinghaga ng binuong koleksiyon ni Vegas. Nais mag-ambag ng papel sa diskurso hinggil sa kalagayan ng paggawa sa bansa, panukalang modelo …


Preserving The Groove: Identifying & Preserving Grooved Media, Michael Bean, Michael Bean Jun 2025

Preserving The Groove: Identifying & Preserving Grooved Media, Michael Bean, Michael Bean

LWLC Faculty Research

Preserving the Groove” is an introductory workshop on the identification, handling, and preservation of grooved sound media. The session covers three primary formats shellac, acetate, and vinyl while also touching on lesser-known and historically significant discs such as transcription discs, Bone Records, and Vitaphone soundtracks. Attendees will learn how to distinguish between formats, understand their playback requirements, and apply best practices for cleaning, storage, and digitization. Emphasis is placed on the physical vulnerabilities of each medium and the importance of preservation in archival and personal collections alike.


The Performance Of Gender In Sound And Screen: Unpacking And Countering The Double Standards Of Women In Taylor Swift’S “The Man,” Brienne Of Tarth, And The Substance, Alexandra C. Ali May 2025

The Performance Of Gender In Sound And Screen: Unpacking And Countering The Double Standards Of Women In Taylor Swift’S “The Man,” Brienne Of Tarth, And The Substance, Alexandra C. Ali

Masters Theses, 2020-current

This rhetorical analysis examines how femininity is constructed, policed, and resisted in popular culture through three case studies: Taylor Swift’s “The Man,” Brienne of Tarth from Game of Thrones, and The Substance, using the lens of Judith Butler’s theory of gender performativity. “The Man,” both the song and the music video, reveals the double standards working against women, incorporating an additional layer of analysis through Kenneth Burke’s perspective on incongruity. Brienne of Tarth from Game of Thrones defies gender expectations, blurring the line between the performance of masculinity and femininity. Additionally, this analysis embodies archetypes of women, such …


The Kinship Of Creatives, Saba Saif Ur Rehman May 2025

The Kinship Of Creatives, Saba Saif Ur Rehman

MFA in Illustration & Visual Culture

This research essay contends that artists and creative individuals must recognize their agency in shaping societal narratives, particularly during times of technological and political upheaval. The essay draws on the insights and contributions of visionaries like Walter Benjamin, Ursula K. Le Guin, and Tomm Moore to emphasize the power of imagination and creativity in addressing real-world issues. It argues that previous technological advances have often reinforced hierarchical and oppressive systems, benefitting a select few while neglecting the masses. As we enter the fourth Industrial Revolution, this essay calls the artists to reclaim their tools from being co-opted for exclusionary and …


Double, Double, Toils And Troubles: Analyzing The “Magical” Relationships Between University Leaders’ Personality Traits And Their Self-Efficacy In Leadership Situations, Fay Ludvine Boudreaux May 2025

Double, Double, Toils And Troubles: Analyzing The “Magical” Relationships Between University Leaders’ Personality Traits And Their Self-Efficacy In Leadership Situations, Fay Ludvine Boudreaux

LSU New Orleans Theses and Dissertations

This present study investigated the relationship between higher education leaders’ personality traits and their self-efficacy in leadership situations. A total of 151 leaders employed across the nine institutions within the University of Louisiana System completed a survey that prompted them to identify their personal values, traits, and skill sets, as derived from the online Pottermore quiz, the official Harry Potter Hogwarts House sorting instrument. This niche personality metric was chosen to cater to higher education’s evolving landscape, as it welcomes an influx of Millennials into leadership positions. Participants’ responses were eventually recoded to “sort” them into their respective Houses: Gryffindor, …


Dekonstruktion Der Afd: Eine Analyse Der Rechtspopulistischen Deutschen Partei Der„Alternative Für Deutschland”, Elizabeth A. Breckenridge, Elizabeth Breckenridge May 2025

Dekonstruktion Der Afd: Eine Analyse Der Rechtspopulistischen Deutschen Partei Der„Alternative Für Deutschland”, Elizabeth A. Breckenridge, Elizabeth Breckenridge

Departmental Honors & Graduate Capstone Projects

Die Alternative für Deutschland (AfD) ist eine rechtsextreme populistische Partei, die innerhalb eines Jahrzehnts rasch an Macht gewonnen hat, insbesondere in den ostdeutschen Bundesländern, aufgrund ihrer Betonung der Nationalisierung, ihrer populistischen Rhetorik und ihrer Anziehungskraft auf Wähler, die Ängste vor Einwanderung und kulturellem Wandel hegen. Die AfD hat es innerhalb von fünf Jahren geschafft, eine starke Wählerschaft zu mobilisieren, 2017 Sitze im Bundestag zu erringen und gilt nun als wichtigste Oppositionspartei zu den etablierten Parteien. Die AfD ist die erste rechte Partei seit 1945, die aufgrund des Aufstiegs rechtspolitischer Ideologien bedeutende Wahlerfolge erzielen konnte. Aufgrund des reaktionären Pendelschwungs nach dem …


Cultural Of Authenticity And Commodification: Analyzing The Aesthetic Waves And Collective Culture In The 2010s And 2020s, Stefanny Leung Yu May 2025

Cultural Of Authenticity And Commodification: Analyzing The Aesthetic Waves And Collective Culture In The 2010s And 2020s, Stefanny Leung Yu

Student Theses

The “authentic self” is curated, aestheticized, and most notably, commodified. Digital algorithms, likes, views, and engagement are more than just digital metrics, they are the management of performance. For millions of other users — including the author herself — social media is the locus of personal expression. Most notably, sites like Tumblr, where users in the 2010s posted hazy images or overly filtered graphics along with melancholic song lyrics that match the vibe of the moment, expression was earnest and idealized. Today, social media in the 2020s, new creators like Hannah Neelaman, better known as Ballerina Farm, dress in pastoral …


We Are Our Brains: Disembodied Brain Films In 1950s Cold War America, David P. Pierson Apr 2025

We Are Our Brains: Disembodied Brain Films In 1950s Cold War America, David P. Pierson

Faculty, Staff, and Alumni Books

Personified Body Parts in Cinema, Literature, and Visual Culture investigates the power of personifying body parts in cinema, television, visual culture, literature, erotica, folklore, and mystique.

Culturally, socially, and poetically exposing hidden aspects and subtleties of human existentialism, this book vigorously questions and problematizes numerous artistic, aesthetic, technological, naïve, and macabre manipulations of body parts for various purposes. A diverse team of authors explore how scribing human traits to limbs, eyes, brains, genitalia, hearts, and other inner organs is grotesque and aesthetic, repealing and appealing, intimidating and intimate, rude and enjoyable, material and spiritual, surprising and mundane. Personified organs are …


Social Media Influencers' Impact On Purchasing Decisions, Kennedi Kutz, Erin Flynn, Kiara Espinal, Julia Cheney Feb 2025

Social Media Influencers' Impact On Purchasing Decisions, Kennedi Kutz, Erin Flynn, Kiara Espinal, Julia Cheney

Proceedings of the New York State Communication Association

The study conducted entails how the usage of social media and the parasocial relationships with social media influencers impact the audience’s purchases as a consumer. The survey covers a wide range of questions discussing the different social media platforms, how often they engage on these platforms, and how often they click and engage with advertisements and influencers. It also covered questions that collected the demographics of the participants to give a better understanding of which groups are more likely to be influenced by advertisements and influencers. We have found that younger audiences are more likely to have their consumer purchases …


Stereotypes Of Female Characters In Disney, Merouge Hazem Elboraie Feb 2025

Stereotypes Of Female Characters In Disney, Merouge Hazem Elboraie

The Undergraduate Research Journal

The depiction of female characters in Disney films has undergone a significant transformation throughout the decades, reflecting societal shifts and changing perceptions of gender roles. As young girls tend to idolize fictional female characters, ensuring a healthy portrayal of women in animated films is crucial. This paper aims to discuss the portrayal of female characters in Disney movies within certain frames and their impact on the general public through a case analysis of literature reviews. It underscores the dynamic interplay between societal change and cinematic narratives, particularly in Disney. The research’s findings indicate that the negative portrayal of Disney female …


Recasting Gender Roles: A Study Of Indian Television Commercials (2011– 2020), Himika Akram, Alicia Mason Jan 2025

Recasting Gender Roles: A Study Of Indian Television Commercials (2011– 2020), Himika Akram, Alicia Mason

Faculty Submissions

On media, television commercials (TVCs) play a significant role in shaping societal perceptions of gender roles. This study examines gender depictions in Indian TVCs, focusing on key dimensions such as gender ratio in primary characters, voiceovers, settings (home, outdoor, workplace), and product categories. A content analysis of 120 TVCs from Indian brands (2011–2020) was conducted, with coding performed by the researcher. Findings reveal that men were primary characters in 54.6% of the advertisements, while women featured in 45.4%. Male voiceovers dominated at 70.1%, compared to 29.9% for females. Women were portrayed in home settings in 66.7% of TVCs, while men …


Organic Social Media Strategy For The University Of Akron, Alexander Busch Jan 2025

Organic Social Media Strategy For The University Of Akron, Alexander Busch

Williams Honors College, Honors Research Projects

This project develops a research-based organic social media strategy for the University of Akron, addressing the growing importance of digital communication in higher education and the need for authentic, student-centered engagement. Although the university maintains an active presence on platforms such as Instagram, TikTok, Facebook, and X, its current content often reflects a corporate tone that limits relatability and audience connection. This project proposes an alternative content strategy instead: organic advertisements. These are unpaid, and rely on the algorithm to be promoted. The project proposes a five-week content calendar featuring mascot-driven campaigns and event-based initiatives to strengthen brand identity and …


Seeing Her, Wanting Her: Postfeminist Desire And Its Contradictions In Zendaya’S Magazine Covers, Sophia Shelley Jan 2025

Seeing Her, Wanting Her: Postfeminist Desire And Its Contradictions In Zendaya’S Magazine Covers, Sophia Shelley

International Journal of Undergraduate Research and Creative Activities

This article examines Zendaya’s modelling evolution as a case study to explore how a postfeminist critique and psychoanalysis can illuminate the contradictory nature of women’s advertising. My analysis compares Zendaya’s covers in Seventeen (2012) and Essence (2020), emphasizing the stark differences in aesthetics, where Seventeen conforms to ideals of (white) femininity, and in opposition, Essence centres around Black femininity and desire. By situating Zendaya as both a gendered and racialized ‘other,’ the intricate dynamics of femininity, race, and age in media portrayals are made visible. I argue that Zendaya’s image is sold through postfeminist ideals of empowerment, choice, and sexuality …


The Swiping Desire: Intimacy, Libidinal Capitalism, And The Digital Subject In The Tinder Swindler, Chanif Ainun Naim Jan 2025

The Swiping Desire: Intimacy, Libidinal Capitalism, And The Digital Subject In The Tinder Swindler, Chanif Ainun Naim

Masyarakat: Jurnal Sosiologi

This article examines how dating applications operate as libidinal infrastructures that restructure and commodify intimacy within platform capitalism, using The Tinder Swindler as a cultural case study. Employing a visual-narrative approach within the framework of Critical Discourse Analysis, the film is analyzed to reveal the structural exploitation of user affect and desire. Grounded in Lacanian psychoanalysis and Baudrillard’s simulation theory, the study argues that these platforms capitalize on the subject’s ontological lack (manque) which fuels desire as the desire for the Other’s desire. This psychic lack sustains a perpetual pursuit of recognition that can never be fulfilled. The swindler’s hyper-curated …


Post Opera, Suzy Lykins Jan 2025

Post Opera, Suzy Lykins

Theses and Dissertations

Post Opera is a spell and work of embodied research which explores medicalization, desire, labor, and belief. Through methods of performance, sound, text and installation, I facilitate encounters of trans-femininity, spiritual power and connectivity. An opening wound, a set of psychic scalpels, sutures and bandages prepare this text for your consumption, take care to digest her well.


Exploring The Shadows: How Taylor Swift's Music Embodies Dark Sound As A Popular Music Artist, Kristyn E. Cole Jan 2025

Exploring The Shadows: How Taylor Swift's Music Embodies Dark Sound As A Popular Music Artist, Kristyn E. Cole

Theses and Dissertations (Comprehensive)

To challenge the conceptual matter of “dark sound”, this major research paper centers around the popular music artist, Taylor Swift to demonstrate an overarching feminist wisdom in an alternative style of music to identify how Taylor Swift presents and embodies qualities of “dark sound”. Research done by D. Ferrett, Theodor Adorno, Roland Barthes and Paul C. Jasen are used to examine her popular music, and its intersections and influence on our culture and society. Using multimodal critical discourse analysis, this research paper discusses three of Swift’s songs; “willow” (evermore, 2020) for her sound, All Too Well: The Short …