Fashion Design Commons^™

Developing An Attitudinal Model Of Collaborative Consumption: Moderating Effects Of Consumer Traits And Situational Factors, Alyssa Dana Adomaitis, Caroline Kobia, Diana Saiki

Publications and Research

No abstract provided.

Consumer Perceptions Of Apparel Fit Satisfaction And Sizing Based Upon 3d Body Scanning And Block Garment Assessment, Nicole Lee Coury

Graduate Theses and Dissertations

The objectives of this study were to first, determine whether Walmart, Inc. customers are purchasing the correct size garments for their body measurements, and their perceptions of the fit of Walmart, Inc. clothing prior to trying on the current block garments. The next objective was to determine which factors influence fit satisfaction after the participants have tried on the current block garments. Hypothesis 1 tested participants' perceived size and their actual size, Hypothesis 2 tested participants' pre and post try-on fit satisfaction perceptions, and Hypothesis 3, 4, and 5 tested which factors have a significant effect on garment fit satisfaction. …

Ua94/6/17 Student / Alumni Personal Papers Wku Annie Reis, Wku Archives

WKU Archives Collection Inventories

Records created by and about Annie Reis during her years as a student at Western Kentucky State Normal School.

The Quincy Brand, Jessica Pelton

Graphic Communication

The purpose of this study was to find how to effectively brand the Quincy brand by designing multiple platforms that will communicate the company’s intended message to the consumer. After researching the Western industry, designs were created for the brand based on the company’s target market and intended product. Designs were created for a logo, package, and website. A survey was conducted to determine which designs most effectively represented the company and appealed to the consumer. The results of this study can be used to develop Quincy into a distinctive and established brand in the marketplace.

Dressing Indian: Appropriation, Identity, And American Design, 1940-1968, Alison Rose Bazylinski

UNLV Theses, Dissertations, Professional Papers, and Capstones

This thesis examines the ways the American fashion industry and fashion publications appropriated aspects of Indian cultures as marketing tools from 1940 to 1968 and the ways representations stereotypes created through fashion outlets denoted American and individual, rather than Native, identity. Representational stereotypes created at the turn of the twentieth century provided fashion merchandisers and sellers with a home-grown marketing scheme, while the development of an American fashion industry based on mass-produced, ready-to-wear sportswear led to nation-wide dissemination and use of "Indian" colors, patterns, and designs.

The Psychological Effects Of Perceived Scarcity On Consumers’ Buying Behavior, Shipra Gupta

College of Business: Dissertations, Theses, and Student Research

This research seeks to provide an understanding of consumers’ psychological responses to the scarcity environments that are strategically created by retailers. A mixed method design provides both qualitative and statistical understanding of this phenomenon. The findings across four studies define a new construct that captures consumers’ understanding of the product shortage that is strategically created by the retailer, differentiates it from scarcity situations where the retailer does not necessary limit the supply of the product, and suggests that consumers react differently in the varied conditions. The study suggests that strategically controlled environments, by creating product uncertainty, are able to motivate …

A Fashion Paradox: Reflective Thinking For Fashion Forecasting, Alyssa Dana Adomaitis

Publications and Research

No abstract provided.

Counterfeits, Copying And Class, Ann Bartow

Law Faculty Scholarship

Consumers who want to express themselves by wearing contemporary clothing styles should not have to choose between expensive brands and counterfeit products. There should be a clear distinction in trademark law between illegal, counterfeit goods and perfectly legal (at least with respect to trademark law) "knockoffs," in which aesthetically functional design attributes have been copied but trademarks have not. Toward that end, as a normative matter, the aesthetic features of products should not be registrable or protectable as trademarks or trade dress, regardless of whether they have secondary meaning, just as functional attributes of a utilitarian nature are not eligible …

Interview With Chris Cone, Portland Fashion Week, 2011 (Audio), Chris Cone

All Sustainability History Project Oral Histories

Interview of Chris Cone by Daniel Grey on February 22nd, 2011.

The interview index is available for download.

Documentary Film Presentation Local Colors: Natural Dyeing In A Milas Carpet Weaving Village, Ulara Tamura, John Wells

Textile Society of America: Symposium Proceedings

This documentary, filmed in 2006, examines the process of naturally dyed carpet production in a village in the Milas region of Muğla Prefecture in southwest Turkey, a region well known as a traditional Turkish carpet production area. In large numbers of villages of this region, carpet weaving is the household based work of every woman who lives there.

In this paper, I aim to add more detailed information and discussion specifically on the colors and dyes of the carpets shown in this film. First I will introduce the varieties of the natural dye materials the villagers use one by one. …

Attitudes Toward Counterfeit Fashion Products: A South Dakota State University Case Study, Amy Frerichs

The Journal of Undergraduate Research

Ethically, morally, and legally people know it is wrong to produce and use counterfeit money, but why do we not think twice when it is a fashion product? The business of counterfeiting fashions is a growing problem with no end in sight. Over the past few decades, the problem has been increasing to an ultimate high. Purchasing a counterfeit product reflects on a person’s ethics and morals. There is a difference between a knock-off version of a designer’s product and a counterfeit product; the terms will be defined and evaluated. The ethical and legal dilemma that consumers are in will …

Mirror Of Culture: The Study Of A Nineteenth-Century Sewing Diary, Elizabeth M. Dellabadia

Senior Honors Projects

Hidden inside the library of the American Textile History Museum in Lowell, Massachusetts is wonderful resource for the study of late nineteenth-century America. When Ann Eliza Cunningham was middle aged, she compiled a sewing diary that included scraps of material from dresses she wore or China trade fabrics brought home by her father. Ann Eliza not only included assorted swatches; but she associated the fabrics with different events in her life. She includes swatches from dresses she wore on her wedding day in 1856, for Thanksgiving, and for various family celebrations like birthday parties. Similar to the work of a …

Ua53 Fashion From 1850 Through 1869, Wku Kentucky Museum

WKU Administration Documents

Notebook of fashion images for the period 1850 through 1869 compiled by student Lisa Massey. These images are mostly from Godeys, Harpers and Petersons periodicals. At the back of the book are copies of images from the Kentucky Library collections.

The Influence Of Apparel Size On Shopping Behavior And Appearance Management Factors Of Caucasian And Asian International Female University Students, Yuko Sugita

All-Inclusive List of Electronic Theses and Dissertations

The purpose of this study was to investigate the influence of different apparel sizes (apparel sizes smaller than 14 and 14 and larger) on the relationships between appearance management factors and apparel shopping behavior of Caucasian and Asian international females. Appearance management factors were divided into sociocultural factors (media), personal factors, and psychological or behavioral factors. One hundred thirty-eight subjects (75 Caucasians wearing apparel sizes smaller than 14; 17 Caucasian females wearing apparel sizes 14 and larger; and 46 Asian international females wearing apparel sizes smaller than 14) completed a questionnaire, which was designed to measure subjects' appearance management factors …

Impressions Of Professional Women As A Function Of Clothing Style And Job Title, Tanya Kay Wimberley

Graduate Theses

The piirpose of the present study was to examine the relationship of Job Title (Sales Manager, Salesperson) with Clothing Style (Short Skirt, Long Skirt, Pants) on perceptions of power. Seventy-eight participants completed the Perception of Power scale. The Perception of Power scale is a questionnaire that contains six measures of interpersonal power. The subscales were also added for an overall measure of power. Included with the questionnaire was a picture of a female model in one of three styles of business suit, applying for one of two jobs, for a total of six conditions. Results of 2x3 ANOVAs revealed no …

Ua37/21/2 Research Interview, William Jenkins, Suzanne Hansen

Faculty/Staff Personal Papers

Research interview with Suzanne Hansen owner-operator of Recycled Revolution. The tape has quite a lot of background noise which occasionally make it difficult to hear what is being said.

For more information regarding Recycled Revolution see:

• Apodaca, Rose. New-Age Junkies, Los Angeles Times, 4/23/1993.

• Kelly, John. Bowling Green Firm Turns Old Junk Into Fashion, Kentucky News Era, 11/1/1993

Ua35/11 Student Honors Research Bulletin, Wku Honors Program

WKU Administration Documents

The WKU Student Honors Research Bulletin is dedicated to scholarly involvement and student research. These papers are representative of work done by students from throughout the university.

• Garvin, Catherine. The Recognition of Anticipatory Grieving and Associated Needs of the Family of a Critically Ill Patient
• Parks, Barbara. Energy Properties of Textiles
• Martin, Lanna. A Historical Approach to the Understanding of Civil Disobedience
• Atwood, Tammy. The Computer Manufacturing Industry and the Burroughs Corporation
• Allen, Christopher. The Battle of Marathon: Athens' Magnificent Triumph
• Martin, Lanna. Melville's Creation of Captain Vere as Pontius Pilate in Billy Budd
• Boles, Barbara. Emerson's Uriel and the …

Influences On Early Twentieth Century Bungalow Housing In Lincoln, Nebraska, Madeleine F. Panarelli

Open Access Master's Theses (through 2010)

Housing publications of the Bungalow era (1900 to 1930) containing over 1200 illustrated Bungalows and derivations, were compared with 717 photographed representatives in Lincoln, Nebraska. These samples were categorized by 10 types first described by writer Henry Saylor (1911). Interpretations of the style by local builders and architects in Lincoln, Nebraska, were traced to house pattern books, national and local publications, and state and city records, to determine how the style evolved locally. The search led to regional design features of the Bungalow, nearly square forms, and composite types.

Advisor: Mabel C. Skjelver.

File = 24 Mb

Ua77/1 Western Alumnus, Vol. 42, No. 6, Wku Alumni Association

WKU Administration Documents

Alumni magazine published by WKU. This issue has the following articles:

• Wood, Willson. He Did Not Teach Art - He Taught People - Ivan Wilson
• Dixon, Frances. Russell Miller - Benevolent Despot of Western Theatre
• The Ivan Wilson Center for Fine Arts
• Conway, Sheila. For New Center . . . A Fine Arts Send-Off - Ivan Wilson Hall
• Hackney, Karen & Richard Hackney. Soaring in '77: Satellite Research
• Branham, Judy. Homecoming 1973
• Conway, Sheila. Music, By Gemini! - Gemini 15
• Given, Ed. For More Than A-Mews-ment - Marvin Mews
• Dunn, Thomas. WKU Professors Complete International TV Research
• Remember 1966-67
• Pomp, …