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Full-Text Articles in Arts and Humanities

Bowling Green Gas, Oil And Refining Company - Bowling Green, Kentucky (Sc 2700), Manuscripts & Folklife Archives Apr 2013

Bowling Green Gas, Oil And Refining Company - Bowling Green, Kentucky (Sc 2700), Manuscripts & Folklife Archives

Manuscript Collection Finding Aids

Finding aid and scans (Click on "Additional Files" below) for Manuscripts Small Collection 2700. Three certificates for shares of stock in the Bowling Green Gas, Oil and Refining Company, Bowling Green, Kentucky, and a subscription form for stock in the Consolidated Oil Corporation.


The Santa Clara, 2013-04-18, Santa Clara University Apr 2013

The Santa Clara, 2013-04-18, Santa Clara University

The Santa Clara

No abstract provided.


Ada News - 04/15/2013, American Dental Association, Publishing Division Apr 2013

Ada News - 04/15/2013, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.


12th Annual Undergraduate Student Symposium, Farquhar Honors College Apr 2013

12th Annual Undergraduate Student Symposium, Farquhar Honors College

Undergraduate Student Symposium

The Undergraduate Student Symposium, sponsored by the Farquhar College of Arts and Sciences, presents student projects through presentations, papers, and poster displays. The event serves as a “showcase” demonstrating the outstanding scholarship of undergraduate students at NSU. The Symposium is open to undergraduate students from all disciplines. Projects cover areas of student scholarship ranging from the experimental and the applied to the computational, theoretical, artistic, and literary. They are taken from class assignments as well as from independent projects. The projects do not have to be complete; presentations can represent any stage in the concept’s evolution, from proposal and literature …


The Santa Clara, 2013-04-11, Santa Clara University Apr 2013

The Santa Clara, 2013-04-11, Santa Clara University

The Santa Clara

No abstract provided.


Finishing The Job: A Partnership For Diversity In The Construction Workforce, Susan Moir, Liz Skidmore, Janet Jones, Brian Doherty Apr 2013

Finishing The Job: A Partnership For Diversity In The Construction Workforce, Susan Moir, Liz Skidmore, Janet Jones, Brian Doherty

Office of Community Partnerships Posters

The Policy Group on Tradeswomen’s Issues (PGTI) is a regional collaboration of construction industry stakeholders working together since 2008 to tackle the persistent failure of policies enacted to open up good paying jobs in the construction trades to women. Our focus on women explicitly supports efforts to increase all forms of diversity in the construction industry. Following the publication of our 2011 founding document, Unfinished Business: Building Equality for Women in the Construction Trades, PGTI has focused on the development and implementation of best practices for a diverse construction workforce in public and non-profit construction.


The Santa Clara, 2013-04-04, Santa Clara University Apr 2013

The Santa Clara, 2013-04-04, Santa Clara University

The Santa Clara

No abstract provided.


Instrumental Music Ensemble At Tennessee State University: The Early Years (1912-1946), Reginald A. Mcdonald Apr 2013

Instrumental Music Ensemble At Tennessee State University: The Early Years (1912-1946), Reginald A. Mcdonald

The Journal of Tennessee State University

No abstract provided.


The Resilience Of One Tennessee State University Professor In Providing A Path To Excellence For Youths, Sean Daniels Apr 2013

The Resilience Of One Tennessee State University Professor In Providing A Path To Excellence For Youths, Sean Daniels

The Journal of Tennessee State University

No abstract provided.


Diffusion Of Mobile Payment Systems Among Microentrepreneurs In Kenya And Tanzania, Dionne Nickerson Apr 2013

Diffusion Of Mobile Payment Systems Among Microentrepreneurs In Kenya And Tanzania, Dionne Nickerson

Annual Celebration of Student Scholarship and Creativity

The rapid rise of Kenya's mobile payment system, M-PESA , has grasped the attention of policy makers and private enterprise alike. In just six years M-PESA has transformed how money flows throughout Kenya, and similar systems are gaining traction elsewhere in Africa. This project examines the impact of mobile payment system adoption on the economic advancement of Kenyan and Tanzanian microentrepreneurs. This work will further the understanding of mobile payment systems’ contribution to the economic growth of microenterprises, which may have implications for poverty reduction in these two nations.


The Rise And Fall Of Bread In America, Amanda Benson Apr 2013

The Rise And Fall Of Bread In America, Amanda Benson

Academic Symposium of Undergraduate Scholarship

Over the last century bread has gone through cycles of acceptance and popularity in the United States. The pressure exerted on the American bread market by manufacturers’ advertising campaigns and various dietary trends has caused it to go through periods of acceptance and rejection. Before the industrialization of bread making, consumers held few negative views on bread and perceived it primarily as a form of sustenance. After its industrialization, the battle between the manufacturers and the neighborhood bakeries over consumers began. With manufacturers, such as Wonder Bread, trying to maximize profits and dominate the market, corporate leaders aimed to discourage …


Improving Non-Profit Organizations: Mon Ami, Dylan Yang, Kevin Diaz, Santos Miletes, Robert Tonucci Apr 2013

Improving Non-Profit Organizations: Mon Ami, Dylan Yang, Kevin Diaz, Santos Miletes, Robert Tonucci

Academic Symposium of Undergraduate Scholarship

For our Collaborative Learning Program winter term group project, we completed community service at Mon Ami [1] and Service by going to the non-profit every Friday to help the teachers in the day care center. While we were there, our group made observations about the non-profit organization. At the end of the community service experience, our group constructed solutions for the problems we discovered at the non-profit organization and recommended ways to implement these solutions. Our research results were presented to our CLP professors in written form and as a formal presentation.

[1 ]The organization's name has been changed due …


Ada News - 04/01/2013, American Dental Association, Publishing Division Apr 2013

Ada News - 04/01/2013, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.


The Tweet's The Thing: Exploring The Intersection Of Social Media And Broadway, Hilary Sutton Apr 2013

The Tweet's The Thing: Exploring The Intersection Of Social Media And Broadway, Hilary Sutton

Masters Theses

In 2009 the little known Broadway musical Next to Normal rose to fame through the aid of an unprecedented Twitter campaign conducted by Situation Interactive, a digital marketing agency. The Next to Normal Twitter account gathered over one million followers throughout a six-week campaign in which the Situation Interactive team joined forces with the book writer and lyricist of Next to Normal to recreate the plot in one hundred and forty-character snippets. By analyzing the data collected the researcher cultivates a collection of best practices for running a successful Twitter marketing campaign for a live experience.


Introducing A Writing Skills Intervention Into An Undergraduate Financial Accounting Course, Barbara M. Tarasovich, Benoit Boyer Apr 2013

Introducing A Writing Skills Intervention Into An Undergraduate Financial Accounting Course, Barbara M. Tarasovich, Benoit Boyer

WCBT Faculty Publications

This paper describes how integrating a research project into an undergraduate business school core accounting course provides opportunities to develop critical writing skills while reinforcing ethics as part of the business school curriculum. The paper discusses an end-to-end process from the overall goals and details of the assignment to assess student skills. After researching an ethical topic in business, students are challenged to complete a research paper examining the issue and stating and supporting their opinion and views of the issue. While writing courses or assignments are not unusual in business program, the unique approach described in this paper includes …


Refresh. Create. Inspire. The Mission, Vision And Values Behind The Coca-Cola Company And The Digital Marketing Strategies Of The "Open Happiness" Campaign, Sara Svendsen Apr 2013

Refresh. Create. Inspire. The Mission, Vision And Values Behind The Coca-Cola Company And The Digital Marketing Strategies Of The "Open Happiness" Campaign, Sara Svendsen

Masters Theses

Due to the influence of Coca-Cola on advertising, digital marketing, and marketing strategies, the present rhetorical analysis seeks to show the many aspects of digital media in the Company's present "Open Happiness" campaign. The study of the campaign seeks to show that the Company mission statement, Company values and the vision of The Coca-Cola Company are implemented into all of the different facets of the Open Happiness campaign, and in the context of Mood Management Theory, exude the overall theme of the campaign, happiness. The parts of the campaign that were analyzed were focused on the YouTube channels of The …


Fifteen Percent Or More: A Content Analysis Of Geico's Commercial Advertising, Paul Davis Apr 2013

Fifteen Percent Or More: A Content Analysis Of Geico's Commercial Advertising, Paul Davis

Masters Theses

In this media saturated world which is lived in today, the general public is bombarded by a multitude of advertisements. This thesis was conducted to examine Geico's commercial advertising looking specifically at their use of humor. The Elaboration Likelihood Model and the Humorous Message Taxonomy were used to conduct this content analysis. The research examined the route of persuasion and elaboration that were used in 60 Geico commercials from five of their most recent campaigns. The Humorous Message Taxonomy helped to establish which types of humor were being used along with the processes and relationship between elements. Three research questions …


2013-04-01 Newsletter, Morehead State University. Staff Congress. Apr 2013

2013-04-01 Newsletter, Morehead State University. Staff Congress.

Staff Congress Records

Staff Congress meeting minutes for April 1, 2013.


2013-04-01 Meeting Minutes, Morehead State University. Staff Congress. Apr 2013

2013-04-01 Meeting Minutes, Morehead State University. Staff Congress.

Staff Congress Records

Staff Congress meeting minutes for April 1, 2013.


Hill, J. Murray, Sr., 1891-1961 (Sc 963), Manuscripts & Folklife Archives Mar 2013

Hill, J. Murray, Sr., 1891-1961 (Sc 963), Manuscripts & Folklife Archives

Manuscript Collection Finding Aids

Finding aid and scans (Click on "Additional Files" below) for Manuscripts Small Collection 963. Letters, 1918, written by prominent Bowling Green, Kentucky, businessmen, attesting to the good character and competencies of J. Murray Hill, Sr. Also Warren Rural Electric Cooperative Corporation, Bowling Green, stock certificate, 1942.


The Marshmallow Challenge, Connie I. Reimers-Hild Mar 2013

The Marshmallow Challenge, Connie I. Reimers-Hild

Kimmel Education and Research Center: Faculty and Staff Publications

I discovered the Marshmallow Challenge when taking an online course through Stanford called, “A Crash Course in Creativity” with Dr. Tina Seelig (http://venture-lab.org/creativity).

The exercise has been used with groups of all ages from around the world by Tom Wujec, who Seelig calls an, “award-winning designer and innovator” (p. 144).

How do you use the Marshmallow Challenge? I use it in a number of different ways:

  1. As an icebreaker
  2. As a teambuilding exercise
  3. To stimulate creativity and innovation
  4. As an experiential exercise that adds FUN to learning!

Seelig and I have the same thoughts on the importance of …


43rd Annual Wku Student Research Conference, Student Research Council, Western Kentucky University Mar 2013

43rd Annual Wku Student Research Conference, Student Research Council, Western Kentucky University

Student Research Conference Select Presentations

No abstract provided.


Ada News - 03/18/2013, American Dental Association, Publishing Division Mar 2013

Ada News - 03/18/2013, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.


Towards A “Cloud Curriculum” In Art And Science?, Roger Malina Mar 2013

Towards A “Cloud Curriculum” In Art And Science?, Roger Malina

The Transdisciplinary STEAM+ Journal

Recently an email hit my desk from Paul Thomas in Australia with a proposal to work together on a “Cloud Curriculum for Art and Science”. I immediately agreed to collaborate. I don’t yet have a clue of what a cloud curriculum is, but what I do know is that we are ‘backing into the future’ in educational institutions and we desperately need a ‘cloud curriculum.’ We need to look over the ten year horizon. And in the emerging art-science field I doubt that the usual approach to curriculum development will work.


Roark, Ethel Elizabeth (Stagner), 1913-1992 (Mss 105), Manuscripts & Folklife Archives Mar 2013

Roark, Ethel Elizabeth (Stagner), 1913-1992 (Mss 105), Manuscripts & Folklife Archives

Manuscript Collection Finding Aids

Finding aid only for Manuscripts Collection 105. Miscellaneous papers collected by Ethel Roark, Franklin, Kentucky. Includes a World War II letter; personal letters (4); Knights of Pythias certificate; general store ledger with a 1929 inventory; 1954 letter promoting legal alcohol sales in Simpson County; and 1965 farm diary.


Ada News - 03/04/2013, American Dental Association, Publishing Division Mar 2013

Ada News - 03/04/2013, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.


2013-03-04 Meeting Minutes, Morehead State University. Staff Congress. Mar 2013

2013-03-04 Meeting Minutes, Morehead State University. Staff Congress.

Staff Congress Records

Staff Congress meeting minutes for March 4, 2013.


2013-03-04 Newsletter, Morehead State University. Staff Congress. Mar 2013

2013-03-04 Newsletter, Morehead State University. Staff Congress.

Staff Congress Records

Staff Congress newsletter for March 4, 2013.


Journey Of A Peace Journalist, Robert Koehler Mar 2013

Journey Of A Peace Journalist, Robert Koehler

Center for the Study of Ethics in Society Papers

Presented October 15, 2012. 2012 Winnie Veenstra Peace Lecture.


The Santa Clara, 2013-02-28, Santa Clara University Feb 2013

The Santa Clara, 2013-02-28, Santa Clara University

The Santa Clara

No abstract provided.