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2015

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Undergraduate Catalog Of Studies, 2014-2015, University Of Arkansas, Fayetteville Jan 2015

Undergraduate Catalog Of Studies, 2014-2015, University Of Arkansas, Fayetteville

Undergraduate Catalog of Studies

No abstract provided.


Is The Grass Greener? Switching Costs And Geographic Proximity In The High Status Affiliations Of Professional Baseball, Nola Agha, J Cobbs Jan 2015

Is The Grass Greener? Switching Costs And Geographic Proximity In The High Status Affiliations Of Professional Baseball, Nola Agha, J Cobbs

Sport Management

Professional baseball operates a tiered system of talent development facilitated by alliances between Minor League Baseball (MiLB) clubs and higher status Major League Baseball (MLB) parent teams. This study applies management theory to advance the literature on MiLB demand modeling by proposing and testing a new set of demand determinants based on interorganizational alliance principles. Team executives at the AA level should be alert to the high cost of switching team alliances and of changing to a parent club in closer geographical proximity. At the AAA level, affiliation with a winning MLB club exerts a positive effect on AAA demand.


A Compensating Differential Approach To Valuing The Social Benefit Of Minor League Baseball, Nola Agha, Dennis Coates Jan 2015

A Compensating Differential Approach To Valuing The Social Benefit Of Minor League Baseball, Nola Agha, Dennis Coates

Sport Management

This research utilizes a compensating differential framework to measure the social benefits of minor league baseball teams. Consistent with findings at the major league level, individual housing observations from 138 metropolitan areas between 1993 and 2005 show that affiliated teams are associated with a significant 5.7% increase in rents in mid-sized markets ranging from 0.4 to 1.4 million people. On the other hand, independent teams and stadiums are associated with insignificant effects on rents. The positive effect of affiliated minor league teams suggests they are a valuable urban amenity that can contribute to local quality of life.


A Theoretical Comparison Of The Economic Impact Of Large And Small Events, Nola Agha, M Taks Jan 2015

A Theoretical Comparison Of The Economic Impact Of Large And Small Events, Nola Agha, M Taks

Sport Management

In response to the increasing debate on the relative worth of small events compared to large events, we create a theoretical model to determine whether smaller events are more likely to create positive economic impact. First, event size and city size are redefined as continuums of resources. The concepts of event resource demand (ERD) and city resource supply (CRS) are introduced, allowing for a joint analysis of supply and demand. When local economic conditions are brought into the analysis, the framework determines how a city resource deficiency or surplus affects the economic impact of an event. This resource-based approach assists …


Tracking The Dollars: How Economic Impact Studies Can Actually Benefit Managerial Decision Making, Daniel A. Rascher, Michael M. Goldman Jan 2015

Tracking The Dollars: How Economic Impact Studies Can Actually Benefit Managerial Decision Making, Daniel A. Rascher, Michael M. Goldman

Sport Management

Almost every month brings another attention-grabbing headline about a city or country considering a bid for a major sporting or entertainment event. Politicians, business executives, and excited fans weigh in about the possible costs and benefits, with limited numbers provided about the possible economic impact, and even less said about how these numbers were calculated. Most recently, LeBron James’ return to Cleveland was estimated by Bloomberg to boost the city’s economy by $215 million annually, while Cuyahoga County’s projections were more than double this number. A concert of Jay-Z and Beyonce in Baltimore in 2013 was estimated by the local …


Required Donations: An Empirical Test Of Prospect Theory & Framing Of Per-Seat Contributions In Intercollegiate Athletics, Jason D. Reese, Brandon Brown, Gregg Bennett Jan 2015

Required Donations: An Empirical Test Of Prospect Theory & Framing Of Per-Seat Contributions In Intercollegiate Athletics, Jason D. Reese, Brandon Brown, Gregg Bennett

Faculty Publications

The purpose of this study was to examine how per-seat contributions are framed, and attempt to understand the effects of different price frames on consumer perceptions and behavior. In doing so, we apply prospect theory to explain how framing an outcome can change preferences and ultimately purchase behavior. The current study used an experimental design to determine which price frame most influences repurchase intentions, when considering three price tiers (e.g. low, moderate, high) determined in a pretest. Our results indicate the best way to increase purchase intentions when implementing per-seat contributions campaigns is to use the Combination price frame (i.e. …


Required Donations: An Empirical Test Of Prospect Theory & Framing Of Per-Seat Contributions In Intercollegiate Athletics, Jason D. Reese, Brandon Brown, Gregg Bennett Jan 2015

Required Donations: An Empirical Test Of Prospect Theory & Framing Of Per-Seat Contributions In Intercollegiate Athletics, Jason D. Reese, Brandon Brown, Gregg Bennett

Faculty Publications

The purpose of this study was to examine how per-seat contributions are framed, and attempt to understand the effects of different price frames on consumer perceptions and behavior. In doing so, we apply prospect theory to explain how framing an outcome can change preferences and ultimately purchase behavior. The current study used an experimental design to determine which price frame most influences repurchase intentions, when considering three price tiers (e.g. low, moderate, high) determined in a pretest. Our results indicate the best way to increase purchase intentions when implementing per-seat contributions campaigns is to use the Combination price frame (i.e. …


South Dakota State Track And Field 2015 Media Guide, South Dakota State University Jan 2015

South Dakota State Track And Field 2015 Media Guide, South Dakota State University

Jackrabbit Track and Field Media Guides (2011-2015)

No abstract provided.


Boston Marathon, Erin Basavage Jan 2015

Boston Marathon, Erin Basavage

Master of Arts in Sport Management

The thesis started with the first chapter introducing the Boston Athletic Association (B.A.A.) and the history within their organization. The B.A.A. mission statement and what they stand for was also represented. The second chapter describes the specific details of the Boston Marathon event. Chapter Three provided a marketing plan for the Boston Marathon. The third chapter also highlights the purpose, product, project market, position, package, price, promotion, promise, personal selling, and place. In Chapter Four a plan to motivate and retain high performance employees was explained and implemented. A risk management plan specific to the Boston Marathon made up the …


2015 Major League Baseball All-Star Game, Mick Conrad Sawinski Jan 2015

2015 Major League Baseball All-Star Game, Mick Conrad Sawinski

Master of Arts in Sport Management

This capstone looks specifically at the planning, and execution of the 2015 Major League Baseball All-Star Game. Covering all aspects from marketing, financial planning, sports law and more, this project breaks down baseball's mid-summer classic from a professional sport management perspective.


Ncaa Fencing Championship, Zachary Moss Jan 2015

Ncaa Fencing Championship, Zachary Moss

Master of Arts in Sport Management

This paper examined the many aspects of planning, organizing, and managing a sporting event. Specifically, it focused on the management of the 2019 NCAA Fencing Championships utilizing Welsh-Ryan Arena at Northwestern University as the host site. Every aspect of the event is examined beginning with the organization responsible for it, going through the structure of the event itself, outlining a marketing plan for the event, analyzing the management of employees and volunteers, discussing of potential risks associated with the facility for this event, analyzing ethical concerns of the event itself, and concluding with personal reflection from the paper's author. Included …


Ncaa Division I Men's Basketball Final Four, Patrick Rydeen Jan 2015

Ncaa Division I Men's Basketball Final Four, Patrick Rydeen

Master of Arts in Sport Management

The capstone project analyzed and presented insight into the NCAA Division I Men's Basketball Tournament, including a view of the financing, marketing, event management, while also giving a view of a major ethical dilemma that the NCAA faces. The tournament has evolved in the over 75 years it has been played to become a leading event for the NCAA and a major factor in the infrastructure of the organization as a whole. The nature of the event, namely the size and the rotating venues, created a major need for a strong risk management plan to ensure the safety of everyone …


Graduate Record 2015: Leave Your Mark, Southwestern Oklahoma State University Jan 2015

Graduate Record 2015: Leave Your Mark, Southwestern Oklahoma State University

SWOSU Yearbooks

The 2015 Graduate Record was designed by SWOSU students of the Specialized Publications Class in the Communications Department.


Spring/Summer 2015 Jan 2015

Spring/Summer 2015

University of Richmond Magazine

No abstract provided.


Sexual Minorities In Sports Book Review, Kristy Mccray Jan 2015

Sexual Minorities In Sports Book Review, Kristy Mccray

Health and Sport Sciences Faculty Scholarship

A Book Review of Sexual Minorities in Sports by Melanie L. Sartore-Baldwin


2015 Transformations Program, State University Of New York At Cortland Jan 2015

2015 Transformations Program, State University Of New York At Cortland

Transformations

Originally established as Scholars' Day in 1997, Transformations is a day-long conference devoted to showcasing the wide array of scholarship, research and creative activities occurring on campus. In 2012, a new emphasis on student research lead to a name change to Transformations: A Student Research and Creativity Conference. This event focuses on student research, which is defined as an original investigation or creative activity through the primary efforts of a student or group of students. The work should show problem-solving skills and demonstrate new conceptual outcomes.


Taylor University Catalog 2015-2016, Taylor University Jan 2015

Taylor University Catalog 2015-2016, Taylor University

Undergraduate Catalogs

The 2015-2016 academic catalog of Taylor University in Upland, Indiana.


2015-2016 Lindenwood University Undergraduate Course Catalog, Lindenwood University Jan 2015

2015-2016 Lindenwood University Undergraduate Course Catalog, Lindenwood University

Course Catalogs

Lindenwood University Undergraduate Course Catalog


A Process Model Of Sport Fan Detachment, L. Martin, Michael M. Goldman Jan 2015

A Process Model Of Sport Fan Detachment, L. Martin, Michael M. Goldman

Sport Management

Within the field of sport marketing, scholarship to date has predominantly focused on the drivers of fan loyalty and allegiance, and the motivational aspects of fan behavior, at the expense of understanding the deterioration of the relationship between the sport consumer and sport team. Previous customer-brand relationship literature was integrated to propose and test a model of sport fan detachment. A qualitative study of lapsed season ticket holders was conducted to gain a deep understanding of the fan’s individual lived experience. The findings contribute a four-part sequential process of a breakdown trigger, iterative decline, disengagement incident, and exit phase, to …


Intercollegiate Athletes And Sexual Violence: A Review Of Literature And Recommendations For Future Study, Kristy Mccray Jan 2015

Intercollegiate Athletes And Sexual Violence: A Review Of Literature And Recommendations For Future Study, Kristy Mccray

Health and Sport Sciences Faculty Scholarship

The 1990s saw the development of research on violence against women perpetrated by intercollegiate student-athletes. Research in this field stagnated during the last 15 years, despite the fact that this time period has evidenced multiple high-profile, even fatal, cases of violence against women at the hands of male student-athletes. These events prompted the Office of Civil Rights to call upon universities to more appropriately investigate and sanction perpetrators of sexual assault. The ensuing actions by universities are expected to bring a renewed focus on male student-athletes, requiring further research to explore student-athletes sexually abusing women. This article outlines the pertinent …


Graduate Catalogue 2015-2016, Seton Hall University Jan 2015

Graduate Catalogue 2015-2016, Seton Hall University

Graduate Catalogues

No abstract provided.


2015 Ole Miss Track And Field Guide, Ole Miss Athletics. Track And Field, Jalen Miller, Phillip Young, Robert Semien Jan 2015

2015 Ole Miss Track And Field Guide, Ole Miss Athletics. Track And Field, Jalen Miller, Phillip Young, Robert Semien

Track and Field

Athletes featured on cover (L to R):

  • Jalen Miller, Sprints
  • Phillip Young, Jumps
  • Robert Semien, Hurdles


Fact Book 2015-16, Western Michigan University Jan 2015

Fact Book 2015-16, Western Michigan University

Western Michigan University Fact Books

  • General Information
  • Enrollment Information
  • Institutional Comparison
  • Student Information
  • Faculty Information
  • Budgets and Resources


Be Arkansas Record Book, 2014-2015, University Of Arkansas, Fayetteville. Athletics Media Relations Jan 2015

Be Arkansas Record Book, 2014-2015, University Of Arkansas, Fayetteville. Athletics Media Relations

Arkansas Women's Basketball

No abstract provided.


2015-16 Nsu Sharks Men's Basketball Schedule, Nova Southeastern University Jan 2015

2015-16 Nsu Sharks Men's Basketball Schedule, Nova Southeastern University

NSU Athletics Sports Programs and Media Guides

No abstract provided.


2015 Nsu Sharks Women's Soccer Schedule, Nova Southeastern University Jan 2015

2015 Nsu Sharks Women's Soccer Schedule, Nova Southeastern University

NSU Athletics Sports Programs and Media Guides

No abstract provided.


Boston Marathon, Erin Basavage Jan 2015

Boston Marathon, Erin Basavage

Master of Arts in Sport Management

The thesis started with the first chapter introducing the Boston Athletic Association (B.A.A.) and the history within their organization. The B.A.A. mission statement and what they stand for was also represented. The second chapter describes the specific details of the Boston Marathon event. Chapter Three provided a marketing plan for the Boston Marathon. The third chapter also highlights the purpose, product, project market, position, package, price, promotion, promise, personal selling, and place. In Chapter Four a plan to motivate and retain high performance employees was explained and implemented. A risk management plan specific to the Boston Marathon made up the …


National Collegiate Athletic Association (Ncaa) Division I Men's Basketball Final Tour, Leah Mccall Jan 2015

National Collegiate Athletic Association (Ncaa) Division I Men's Basketball Final Tour, Leah Mccall

Master of Arts in Sport Management

Intercollegiate athletic competitions have been taking place for well over 150 years. The National Collegiate Athletic Association (NCAA) was created to oversee and regulate member school athletic competitions. The NCAA has three athletic divisions, Division I, II, and III. The NCAA currently hosts eighty-nine championships each year. This writing focuses on one of those contests, the NCAA Division I Men's Basketball Final Four. In particular, this writing focuses on the 75th Anniversary Division I Men's Basketball Final Four held in Atlanta, Georgia, in 2013. Specifically, this writing looks at what it takes to become a host city for the contest, …


Opening Ceremony Of The Olympics, Haley Holmes Jan 2015

Opening Ceremony Of The Olympics, Haley Holmes

Master of Arts in Sport Management

The most competitive athletes from across the world come together every four years to battle for the gold medal. The Olympics began in 1896, in Athens, Greece, and has become a worldwide tradition ever since. Organizing the Opening Ceremony of the Olympics takes a special team, as well as many extraordinary managers, that can handle the pressure, stay positive, and communicate with the various culture and language differences. The Opening Ceremony of the Olympics has been my choice of research topic for the past eighteen months, examining all phases and the event as a whole. Cover the history, marketing plan, …


Ncaa Division I Men's Basketball Final Four, Patrick Rydeen Jan 2015

Ncaa Division I Men's Basketball Final Four, Patrick Rydeen

Master of Arts in Sport Management

The capstone project analyzed and presented insight into the NCAA Division I Men's Basketball Tournament, including a view of the financing, marketing, event management, while also giving a view of a major ethical dilemma that the NCAA faces. The tournament has evolved in the over 75 years it has been played to become a leading event for the NCAA and a major factor in the infrastructure of the organization as a whole. The nature of the event, namely the size and the rotating venues, created a major need for a strong risk management plan to ensure the safety of everyone …