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2006

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Visual Rhetoric And The Special Eloquence Of Visual Form, Leslie Atzmon Nov 2006

Visual Rhetoric And The Special Eloquence Of Visual Form, Leslie Atzmon

DRS Biennial Conference Series

Despite the recent flurry of interest in the visual, the written word continues to dominate as both the focus and medium of deep analysis. I suggest that we ought to challenge this paradigm by questioning the privileging of the verbal in western culture in general and the academy in particular. I propose that one way to do so is to elevate visual rhetoric to equal status with verbal rhetoric. Unfortunately, when visual entities are “elevated,” the “elevator” commonly turns to framing strategies that isolate artifacts from the broader cultural contexts in which they are created and used. Not only does …

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Revisiting Philosophy And Education In Landscape Architecture, M. Eaton Nov 2006

Revisiting Philosophy And Education In Landscape Architecture, M. Eaton

DRS Biennial Conference Series

There is a crisis in landscape architecture. Where, as a design discipline, the profession is meant to act as a mediator between culture and nature, an absence of continuous critical enquiry, both at a professional level and at an academic level, weakens it. Almost a decade has passed since I examined the role of philosophy and design in landscape architecture education, and from what I have witnessed as an educator, there is still a deficiency of rigour of inquiry. As such, one must ask: where is the leadership in landscape architecture, and are we remaining true to ourselves as designers, …

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Multiple Kansei Images In Product Form Design, Chun-Juei Chou, Kuohsiang Chen Nov 2006

Multiple Kansei Images In Product Form Design, Chun-Juei Chou, Kuohsiang Chen

DRS Biennial Conference Series

This paper introduces the overall aspects in multiple Kansei images. Multiple Kansei images are assumed to be what people actually feel and tell in the real world. Several issues that designers need to concern themselves with when dealing with multiple Kansei in product form design are clarified. For better analyzing and understanding multiple Kansei images, Factor Analysis is applied to map an image space. This space explains the mutual relationships such as similarity, exclusiveness and independence among Kansei adjectives. Thus, appropriate Kansei adjectives that can fully portray a product form are figured out. In addition, this paper finds that existing …

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Senac Symposium On Materials: An Experience To Give Guidelines For A “Cartography Of Materials”, Denise Dantas Nov 2006

Senac Symposium On Materials: An Experience To Give Guidelines For A “Cartography Of Materials”, Denise Dantas

DRS Biennial Conference Series

This article presents the experience of realizing a discussion forum on Design and its relation with materials as a methodological strategy to structure a “Cartography of Materials”. The event had a different configuration from the way it is normally set up in Brazil, for it promoted an articulation among academic researchers, companies that produce materials and products as well as designers working in the market. The aim was to increase the potentialities of working in the three areas involved: teaching/learning, autonomous professional working and serial industrial production. The proposal’s thematic core consisted of a reflection on the possibilities of the …

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The Discrete And The Continuous In Architecture And Design, L Feast Nov 2006

The Discrete And The Continuous In Architecture And Design, L Feast

DRS Biennial Conference Series

architecture and design. In architecture this has been and characterised by the displacement of deconstructivist techniques of collage and contradiction with a folded logic of continuity and curvature. A correlative development can be discerned in design within the transition from the external moral code of green design to the immanent ethics of sustainable design. This parallel development suggests a rich site for dialogue and exchange between folding in architecture and the ecology of sustainable design, one that I argue presents an immanent field of design without transcendent unification of the disciplines. This paper seeks to examine this conceptual site through …

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Analysis Of Interrelations Between Bottle Shape And Food Taste, R.W.Y. Wang, C.H. Sun Nov 2006

Analysis Of Interrelations Between Bottle Shape And Food Taste, R.W.Y. Wang, C.H. Sun

DRS Biennial Conference Series

In general, the package design should make consumers associate the product’s taste from visual stimulation. This study aims to investigate the correlations between the shape of food bottles and taste association in 3 stages: (1) classification of the taste of food products on the market; (2) analysis of the features and dimensions of food bottle shapes; and (3) survey of the association between food bottles and tastes. Findings indicated that there are 13 types of packages relating to taste, including single tastes: sour, sweet, bitter, savory and spicy tastes; and mixed tastes: sweet and sour, savory and sour, sweet and …

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Designing A Physical Environment For Co-Experience And Assessing Participant Use, Marlene Ivey, E. B.-N Sanders Nov 2006

Designing A Physical Environment For Co-Experience And Assessing Participant Use, Marlene Ivey, E. B.-N Sanders

DRS Biennial Conference Series

Since participatory design methodology began to take shape in the 1980s, the prevalent view of experience as something individual has expanded to include the experience of collective creativity – defined as co-design by Sanders (2002) and co-experience by Battarbee (2003). To date, research based on co-experience scenarios has focused on experiences that users create for themselves using products or services that already exist (Battarbee 2003) in spaces that do not appear to be specifically designed for co-experience. Kristensen (2004:7) refers to the limited address of the physical context of creativity. However, there is limited scope for developing knowledge in this …

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Designing Engineering Education; Development Of Design Education Model For Engineers, Jihoon Kim, Myung-Suk Kim Nov 2006

Designing Engineering Education; Development Of Design Education Model For Engineers, Jihoon Kim, Myung-Suk Kim

DRS Biennial Conference Series

This research focuses on development of model used in teaching ‘Design Thinking’ to students majoring in engineering with emphasis on creative ideation and expression, and its application examples. Following the Second World War, educational circles in the area of engineering, due to excessive influence of Engineering Science, have come to concentrate relatively more on analysis of phenomenon and theoretical research rather than traditional format of engineering education, which places importance on visual thinking and actual experience, in development of curriculum. This research presents the process of development of new educational model in order to introduce core educational program of design …

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Industrial Design As Contributor To Relieving Child Anxiety In The Course Of Mri Scanning Procedures., S C Coxon Nov 2006

Industrial Design As Contributor To Relieving Child Anxiety In The Course Of Mri Scanning Procedures., S C Coxon

DRS Biennial Conference Series

Magnetic resonance imaging (MRI) is now a widely used diagnostic imaging procedure that has been employed throughout hospitals all over the world for over twenty years. MRI technology allows doctors and specialists to examine internal parts of the human body such as the brain and spinal chord, without invasive procedures. Studies show that children frequently find MRI scanning daunting and occasionally frightening despite the examinations non-invasive qualities. The principle contributors to this negative experience have been identified as the sterile ambiance of the hospital environment, the claustrophobic tunnel or bore that the patient lies within, the overly warm temperatures, high …

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Towards A Design Methodology For Applying Intuitive, A L Blackler, V Popovic, D P Mahar Nov 2006

Towards A Design Methodology For Applying Intuitive, A L Blackler, V Popovic, D P Mahar

DRS Biennial Conference Series

No abstract provided.

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Designing Product Character: Strategy To Evaluate Product Preference And Map Design Direction, Low Chee Siong Edwin, Ching Chiuan Yen Nov 2006

Designing Product Character: Strategy To Evaluate Product Preference And Map Design Direction, Low Chee Siong Edwin, Ching Chiuan Yen

DRS Biennial Conference Series

According to Janlert and Stolterman (1997), “people, as well as things, have character- high level attributes that help us understand and relate to them.” de Bont et al. (1992) argues that users will prefer a product with characteristics that best match their needs or personality. As such, to influence user’s preference on a product, it is essential for the character of the product to be coherent with the user’s character. This is attempted by investigating products as “living objects”, eliciting specific characteristics or character attributes similar to the user. Though the concept of regarding products as animate objects is not …

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Human Augmentation: Transference Of Design Approaches From Designing For Sports To Designing For Disability, J L Allen Nov 2006

Human Augmentation: Transference Of Design Approaches From Designing For Sports To Designing For Disability, J L Allen

DRS Biennial Conference Series

This paper begins by considering the dichotomy between the design of sporting goods and the design of disability products, with an intent to identify some ways in which disability products can become more socially acceptable and even desirable. The role of material artefacts in the creation and propagation of individual- and social-identity is discussed in an attempt to highlight the importance that design can have in ameliorating self-image and public-image of people with disabilities. The paper goes on to discuss a design project carried out in two parts in an Undergraduate Industrial Design studio class to explore the notion of …

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Architectural Thought Experiments, Verisimilitude And Argumentation In Predicting Architectural Quality, J.L. Heintz Nov 2006

Architectural Thought Experiments, Verisimilitude And Argumentation In Predicting Architectural Quality, J.L. Heintz

DRS Biennial Conference Series

they must predict the future. In this paper, I make a modest proposal for assisting in such ‘predictions’ – a method for testing the degree to which the designed building will actually meet the goals of the client and designer. Combining thought experiments, as used in physics, and Ensembles of Use as proposed by Richard Hill, the tool I propose here – the architectural thought experiment – will, I hope, have the advantage of speed, and can (at least partly) fulfill the role played by physical testing. Through examining the strengths and weaknesses of these and other existing methodologies, I …

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Bthere Or Be Square: A Method For Extreme Contextualization Of Design, E Eriksson, M Ludvigsen, A Lykke-Olesen, R Nielsen Nov 2006

Bthere Or Be Square: A Method For Extreme Contextualization Of Design, E Eriksson, M Ludvigsen, A Lykke-Olesen, R Nielsen

DRS Biennial Conference Series

In this paper we describe the Bthere method aiming to increase the context awareness among designers. The method and a workshop scenario will be presented, as well as the results and evaluation from that. Based on the methodology from contextual and participatory design, the paper describes a method for dividing the context in different layers, observed from different perspectives. This reveals hidden structures in the inhabitant’s everyday life and the environment among them, using a full scale context and user study as background material for brainstorming and design choices. The aim of the workshop was to accomplish an expanded notion …

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Evaluating Creativity In Design Problem Solving, H Casakin, S Kreitler Nov 2006

Evaluating Creativity In Design Problem Solving, H Casakin, S Kreitler

DRS Biennial Conference Series

This study focused on the assessment of creativity in design problem solving. The purpose was to examine the possibility of grounding the definition of creativity in design in parameters that may be assessed objectively. An empirical research was carried out with students of architecture from first to fifth years. Their design outputs were evaluated by expert judges. The assessment of creativity in design was based on a number of factors dealing with: fluency, flexibility, elaboration, and innovation, as well as aesthetic skills in design representation, fulfillment of design requirements, reference to context, and usefulness. Findings showed that the evaluation of …

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Industrialisation And Social Innovation: Design In A New Context, N Morelli Nov 2006

Industrialisation And Social Innovation: Design In A New Context, N Morelli

DRS Biennial Conference Series

Many years ago, Viktor Papanek urgently called for a radical revision of the design profession, based on an exploration of new territories outside the market oriented logic. For many years Papnek’s call was ignored, but the problems he emphasised became more and more evident. Globalisation requires industrial production to adopt complex strategies that mix action at the global and the local level. While industrial production is globalising, local needs are becoming more and more complex, generating demand patterns and opportunities, often ignored by the mainstream market-oriented perspective. Papanek’s proposal was revived some years ago, with the Common Ground conference. Starting …

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Reading Science Fiction Novels As An Architectural Research Method: The Case Study Of J. G. Ballard’S High Rise, Zeynep Tuna Ultav Nov 2006

Reading Science Fiction Novels As An Architectural Research Method: The Case Study Of J. G. Ballard’S High Rise, Zeynep Tuna Ultav

DRS Biennial Conference Series

The aim of this paper is to suggest a new approach in producing architectural knowledge through the realm of discourse by systematizing the social and spatial clues within science fiction literature. In this sense, the departure point is the notion of interdisciplinarity, which expresses the relationship of modern research methods with several other disciplines. Considering the potential of interdisciplinary aspect of architecture, the scope of this paper is several parallel aspects between architectural discourse and the spatiality of literature proposed through the case study of J. G. Ballard’s novel High Rise. In this sense, an architectural research on the phenomenon …

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Designing Culture In Between Of Authenticity And Imagination, Bianca Beuttel Nov 2006

Designing Culture In Between Of Authenticity And Imagination, Bianca Beuttel

DRS Biennial Conference Series

Based on the patterns “exotic”, “salvation” and “horror”, coined by the German media-theoretician W. Faulstich to describe the perception of foreign cultures in media, this research aims to discuss how the own culture and the foreign cultures are regarded. This includes the mechanism of exotification and selfexotification, the role of authenticity and imagination, and the perspectives provided by concept of “transculturality” which has been introduced by the German philosopher W. Welsch. Illustrated by Japanese examples of every-day-life consumer goods, their packaging and advertisement, it will be shown that these questions also seriously concern the field of product design - in …

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Static! The Aesthetics Of Energy In Everyday Things, S Backlund, M Gyllenswärd, A Gustafsson, S Ilstedt Hjelm, R Mazé, J Redström Nov 2006

Static! The Aesthetics Of Energy In Everyday Things, S Backlund, M Gyllenswärd, A Gustafsson, S Ilstedt Hjelm, R Mazé, J Redström

DRS Biennial Conference Series

Static! is a project investigating interaction and product design as a way of increasing our awareness of how energy is used in everyday life. Revisiting the design of everyday things with focus on issues related to energy use, we have developed a palette of design examples in the form of prototypes, conceptual design proposals and use scenarios, to be used as a basis for communication and discussion with users and designers. With respect to design research and practice, the aim has been to develop a more profound understanding of energy as material in design, including its expressive and aesthetic potential, …

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Value Compensating Strategies, S Boztepe Nov 2006

Value Compensating Strategies, S Boztepe

DRS Biennial Conference Series

This paper aims to provide insights into how users respond when products fail to deliver value. It is based on a cross-cultural ethnographic study on users’ value assignment to kitchen appliances. Findings suggest that users tend to develop some way of making up for the low value delivered by the product. The ways of dealing with the problem of increasing the practical and social outcomes of interaction with products are called value-compensating strategies. The paper describes the applications of these value strategies with (1) unique local products, (2) products that are owned but not used, (3) products used in a …

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Brand Design Or Design Brand? The Role Of Strategic Design In The Corporate Identity, Umberto Tolino Nov 2006

Brand Design Or Design Brand? The Role Of Strategic Design In The Corporate Identity, Umberto Tolino

DRS Biennial Conference Series

No abstract provided.

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Design Support And The Transfer Of Knowledge To Smes, G C Raulik, P Larsen, G Cawood Nov 2006

Design Support And The Transfer Of Knowledge To Smes, G C Raulik, P Larsen, G Cawood

DRS Biennial Conference Series

Design support programmes have became more and more popular, with countries recognising the importance of helping their small companies to develop products and services with design input. This paper argues that the potential of such design programmes could be maximised if design organisations understood the importance of knowledge transfer in this context. It explains why the nature of design support schemes (usually public funded and focused on first-time users of design) make knowledge transfer an important asset for this activity. Analysis of information provided by clients of Design Wales, the design advisory service for Welsh industry (UK), is used as …

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The Research Exhibition: Context, Interpretation, And Knowledge Creation, K. Niedderer, M. A. R. Biggs, M. Ferris Nov 2006

The Research Exhibition: Context, Interpretation, And Knowledge Creation, K. Niedderer, M. A. R. Biggs, M. Ferris

DRS Biennial Conference Series

In this paper, we investigate the problem of the nature, role and purpose of the research exhibition. The problem arises from the desire of practitioner-researchers to use the exhibition as a research tool. However, at present it is not clear whether, and in which way, the research exhibition is different from an ordinary exhibition, nor what its particular contribution to research might be. We investigate the problem of the research exhibition in relation to the conventional art/design exhibition as a familiar medium of communication in art & design. We compare the aims of research and practice, and we analyse how …

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A Preliminary Study Of Learnable Pictogram Languages, Ting-Ju Lin, Michael A R Biggs Nov 2006

A Preliminary Study Of Learnable Pictogram Languages, Ting-Ju Lin, Michael A R Biggs

DRS Biennial Conference Series

Pictogram languages that are based on a non-phonetic idea were the earliest symbols such as Cuneiform and Chinese in oracle-bone (Rogers, 20005). In the other words, pictogram languages have existed ever since the Egyptian hieroglyphs around 3000BC and Chinese Oracle-bone scripts from about 1400 to 1200 BC (Robinson, 1995). The two writing systems are composed of pictograms, and most parts of them are also based on non-phonetics. Users of hieroglyphs and Chinese Oracle-bone scripts had to learn the symbols which resembled the meanings and natural object they represented. This article suggests that non-phonetic pictogram languages are learnable with examples, like: …

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Drawing In The Project: Image And Object, Fátima Pombo, Graça Magalhães Nov 2006

Drawing In The Project: Image And Object, Fátima Pombo, Graça Magalhães

DRS Biennial Conference Series

The paper proposes lacemaking as a strategy to be incorporated in architectural thinking and design. It looks at the three different modes of repetition that it encapsulates (patterning, recurrence, overlaying), relating them to other visual art practices – film, fashion and fine art specially. By integrating repetition and delicacy in its own mode of writing, Lacescapes aims not only to claim for but also to enact a poetics of spatial lacemaking – one that would potentially originate soft and delicate architectural constructs.

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Design Games Reinstalling The Designer In Collaborative Design, M Johansson Nov 2006

Design Games Reinstalling The Designer In Collaborative Design, M Johansson

DRS Biennial Conference Series

No abstract provided.

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Phd Research In Design Driven Processes For The Valorisation Of Cultural Heritage, Eleonora Lupo Nov 2006

Phd Research In Design Driven Processes For The Valorisation Of Cultural Heritage, Eleonora Lupo

DRS Biennial Conference Series

In this working paper is presented part of the work developed during two years of doctoral research at the Politecnico of Milano. The focus of the research is the definition of the role and the competences of design in the valorisation of Cultural Heritage, in order to produce a model of processes of valorisation design driven. Design owns traditional and explicit competences related to the exploitation of the cultural patrimony as exhibition design and light design, but in the contemporary cultural system, corresponding to a more complex concept of Cultural Heritage, design developed a more strategic approach, focusing on the …

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Exemplary Design Research, T Binder, J Redström Nov 2006

Exemplary Design Research, T Binder, J Redström

DRS Biennial Conference Series

Center for Design Research, Royal Academy of Fine Arts, School of Architecture, Copenhagen, Denmark Many design programmes are currently under-going radical transformations as they move towards university status. Research and research-based education becomes part of the everyday of the design school. Also in design studios and design consultancies, design research is frequently heard of as a new venue of activity. But what is design research and how does it relate to design and to the more proven knowledge production of the sciences and humanities? In this paper we will suggest some answers to these questions. In particular, we will look …

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Interaction Design And Design Management: Challenges For Industrial Interaction Design In Software And System Development, Stefan Holmlid Nov 2006

Interaction Design And Design Management: Challenges For Industrial Interaction Design In Software And System Development, Stefan Holmlid

DRS Biennial Conference Series

Design management systems have been developed and researched for traditional product and service industries. For interaction design little research has been performed on design management. The objective of this paper is to describe aspects of and provisions for industrial interaction design that influence approaches to design management within system and software development. We discuss whether there are specific conditions for design management of interaction design within the software and system development industries. The research is based on three short case studies from industrial software development. We identify some of these specific conditions; the difference between a usage and a product …

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Circularity, Power And The Technologies Of Seeing: Panopticism And Its Antithesis As Spatial Archetypes Of Visual Contraception In Space, Michael Chapman, Michael Ostwald Nov 2006

Circularity, Power And The Technologies Of Seeing: Panopticism And Its Antithesis As Spatial Archetypes Of Visual Contraception In Space, Michael Chapman, Michael Ostwald

DRS Biennial Conference Series

The evolution of post-structuralism as the intellectual paradigm of the second half of the Twentieth Century was accompanied by a simultaneous critical discourse concerned with the relationship between space and power. Central to this discourse is the work of the French intellectual Michel Foucault, whose analyses of the disciplinary societies of the Nineteenth Century established the multivalent tactics of power and its affiliations with architectural space. Through his examinations of hospitals, mental asylums, prisons and educational institutions Foucault demonstrated the way that space co-operated with authoritarian principles to turn communities into individuals and subsequently those individuals into subjects. Foucault termed …

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