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Emotional Appeals In Nonprofit Advertising: A Rhetorical Analysis Of Print Ads By The Susan G. Komen Breast Cancer Foundation And The American Cancer Society, Dominique N. A. Harrison May 2020

Emotional Appeals In Nonprofit Advertising: A Rhetorical Analysis Of Print Ads By The Susan G. Komen Breast Cancer Foundation And The American Cancer Society, Dominique N. A. Harrison

Electronic Theses and Dissertations

Emotional appeals are frequently employed in strategic messaging by nonprofit organizations. In this study, I identify instances of emotional appeals in select print adverts of the Susan G. Komen Breast Cancer Foundation and the American Cancer Society, and use rhetorical analysis to explore how each organization’s tactics are strategic in their appeal to target audiences’ emotions. In doing so, I identify several reoccurring emotional themes—including hope, love, and unity—that engage their target audiences and persuade them to respond to diverse calls-to-action. In order to make these appeals to audience emotion, the adverts employ rhetorical devices such as personification, metaphor, repetition, …


An Unusual Mastodon Revisited: Providing A Regional Focus For Mammut Americanum (Proboscidea, Mammutidae) In The Southeast, Matthew Inabinett May 2020

An Unusual Mastodon Revisited: Providing A Regional Focus For Mammut Americanum (Proboscidea, Mammutidae) In The Southeast, Matthew Inabinett

Electronic Theses and Dissertations

A century ago, two large American mastodon Mammut americanum specimens from coastal South Carolina were mounted for display at Amherst College. Their robust build, broad and pentalophodont third molars, and well-developed mandibular tusks were noted as unusual. Here, these specimens are redescribed; three additional mastodon mandibles from the same region of South Carolina are also described. Though collection information on these specimens is sparse, they appear to span >150 ka in the Middle to Late Pleistocene, and probably include the first report of Mammut from the earliest-Rancholabrean Ten Mile Hill Formation. Some “unusual” features — moderately to extremely broad third …


Women In Leadership: A Narrative Study On The Elements That Manifest Barriers And Opportunities, Misty Sweat May 2020

Women In Leadership: A Narrative Study On The Elements That Manifest Barriers And Opportunities, Misty Sweat

Electronic Theses and Dissertations

The purpose of this narrative inquiry study is to explore the barriers and opportunities women in K-12 leadership face, particularly with how they navigate conflicts in their work-life balance and in what ways they have been afforded opportunities. Work-life balance will be generally defined as the reconciliation of the conflicting demands and obligations between a women’s professional requirements and her personal life. Opportunities will be defined as events that lead to a woman’s career advancements and accomplishments. The study was designed to identify perceived barriers and opportunities during both the ascension to and experience of holding a public K-12 educational …


“If I Could Only Win Your Love”: Lyrical Analysis Of The Sacred And Secular Songs Of The Louvin Brothers, Aynsley Porchak May 2020

“If I Could Only Win Your Love”: Lyrical Analysis Of The Sacred And Secular Songs Of The Louvin Brothers, Aynsley Porchak

Electronic Theses and Dissertations

In this thesis, I demonstrate how analysis through literary criticism can provide a commentary on Appalachian song. While literary analysis of both sacred and secular song lyrics is an approach that is largely overlooked in this region’s traditional music, it nonetheless provides insightful perspective on the art form itself. As I argue, one particular duo of Appalachian musicians, the Louvin Brothers, are uniquely suited to this inquiry. I propose that themes that are found in many of the Louvin Brothers’ songs, such as love, acceptance, and rejection, create a bridge between the historically documented theoretical gap between bluegrass and country …


A Poetic Ethnodrama: Discussing The Impact Of The Pressure To Publish On Creative Writers' Production, Abby N. Lewis May 2020

A Poetic Ethnodrama: Discussing The Impact Of The Pressure To Publish On Creative Writers' Production, Abby N. Lewis

Electronic Theses and Dissertations

This study examines the presence of the pressure to publish while in college as an undergraduate or graduate student, and the impact that pressure has on students’ ability to produce creative work. After interviewing participants, the researcher created an ethnodrama to best represent participants’ emotions and unique experiences with publishing while in school. An examination of the literature reveals that master’s-level students are often overlooked in scholarly research on the subject of publishing. This study uses a qualitative research method to identify key emotional experiences from students at the master’s and undergraduate level in the hopes of providing a platform …


Teacher Tenure In K-12 Public Education: A Study Of Tennessee Tenure Law, Lucas Winstead May 2020

Teacher Tenure In K-12 Public Education: A Study Of Tennessee Tenure Law, Lucas Winstead

Electronic Theses and Dissertations

The purpose of this study is to examine the Tennessee tenure law by comparing the overall level of effectiveness of teachers who received tenure prior to receiving tenure and the overall level of effectiveness of teachers after receiving tenure. The population of this study includes teachers from districts in the Mid Cumberland region in Tennessee who received tenure after 2012. The major finding of this study was the effectiveness of teachers who received tenure under the current tenure law in Tennessee did not significantly change for up to two years after they received tenure. The lone exception was high school …


Efficient Conditional Inactivation Of Rdh10 Reveals Important Role Of Retinoic Acid During Lung Branching Morphogenesis., Nhut Quang Huy Tran May 2020

Efficient Conditional Inactivation Of Rdh10 Reveals Important Role Of Retinoic Acid During Lung Branching Morphogenesis., Nhut Quang Huy Tran

Electronic Theses and Dissertations

Birth defects are complicated pathological processes. Many birth defects can be traced back to disrupted regulation of molecular signaling pathways during embryogenesis. One of the most important gene regulatory factors during embryo development is retinoic acid (RA). However, studying the specific roles of RA in each organ during embryogenesis in vivo is challenging. The Sandell laboratory has a conditional mutant mouse model that can potentially be used for studying the role of RA during embryogenesis by inducing stage-specific RA deficiency. This model allows retinol dehydrogenase 10 (Rdh10), a gene required for RA production, to be inactivated at a …


Using Self-Monitoring And Positive Reinforcement To Increase On-Task Behavior And Independence., Jon Scott May 2020

Using Self-Monitoring And Positive Reinforcement To Increase On-Task Behavior And Independence., Jon Scott

Electronic Theses and Dissertations

Off-task behavior is a major challenge. Various interventions have addressed this problem. Self-monitoring interventions are very effective, including the MotivAider, a self-timer that silently signals the student to observe his/her own Academic Engagement Time (AET). Studies of the MotivAider have reported increased AET., (Legge, DeBar, & Alber-Morgan, 2010; Morrison, McDougal, Black, & King-Sears, 2014) systematically faded the MotivAider to sustain increased AET. The present study replicated and extended this research using a response-dependent fading (Fox, Shores, Lindeman, & Strain, 1984) of the MotivAider to sustain the observe AET of a 6th grade student with Learning Disabilities. A single …


Viewing History Through A Lens: The Influence Of Film On Historical Consciousness, Brittany Bales May 2020

Viewing History Through A Lens: The Influence Of Film On Historical Consciousness, Brittany Bales

Electronic Theses and Dissertations

This thesis presents an interdisciplinary study of the significance of contemporary film in our understandings of gender, race, and sexuality in Georgian England. I argue that while films set in this period may lack the subtleties and depth of the realities that make up the Georgian era, they are still valuable in informing current discussions concerning race, gender, and sexuality. By examining such films, we learn not only more about the Georgian period and how it is presented and understood by contemporary audiences, but these films tell us much about our own biases, attitudes, and society.


Alcohol Consumption In A Preclinical Model Of Schizophrenia, Liza Hernandez May 2020

Alcohol Consumption In A Preclinical Model Of Schizophrenia, Liza Hernandez

Electronic Theses and Dissertations

Schizophrenia is a debilitating psychiatric disorder that affects approximately 1% of the global population. Schizophrenia is highly comorbid with other psychiatric disorders such as Alcohol Use Disorder (AUD) with a prevalence rate of 27% - 65%, which is significantly higher than AUD exhibited by the general population (6%). Research indicates that a higher rate of AUD in individuals suffering from schizophrenia may be related to the common neuronal pathways that underlie the expression of both disorders. The present study will determine whether the neonatal quinpirole (NQ) rodent model of schizophrenia will approximate the human condition and exhibit increased EtOH consumption. …


Changes In Countermovement Jump And Sprint During A Congested Match Schedule In Female Youth Soccer Players, Joanne Spalding May 2020

Changes In Countermovement Jump And Sprint During A Congested Match Schedule In Female Youth Soccer Players, Joanne Spalding

Electronic Theses and Dissertations

Youth soccer players are required to play multiple matches within a short period of time. Participation in congested match schedules like youth soccer tournaments can result in fatigue and a decline in physical performance. The purpose of this study was to examine changes in countermovement jump height variables and sprint time to determine if physical performance was altered. Fourteen youth female soccer players performed countermovement jump testing pre, post-match, and post-tournament, and sprint testing pre and post-tournament. Jump height differed significantly (p


Supplemental Instruction In First-Year Chemistry Courses: Efficacy And Gender Balance, Deidre R. Johnson May 2020

Supplemental Instruction In First-Year Chemistry Courses: Efficacy And Gender Balance, Deidre R. Johnson

Electronic Theses and Dissertations

Increasing student success and retention rates are top goals for many higher education institutions. Supplemental Instruction (SI) is a widely used academic support program designed to increase students’ academic performance and provide students the learning skills they need to persist to graduation. Unfortunately, a lack of time, personnel, and resources often prevent in-depth, meaningful analysis on the effectiveness of SI programs. This study examined the relationship of attending SI sessions for first-year chemistry courses to student grade outcomes and retention rates for attendees. The gender of SI leaders and SI participants was also assessed to determine if leader and participant …


Teacher Expectations, Self-Efficacy, And Collective Efficacy In Three Tennessee Literacy Networks, Amanda Tinker May 2020

Teacher Expectations, Self-Efficacy, And Collective Efficacy In Three Tennessee Literacy Networks, Amanda Tinker

Electronic Theses and Dissertations

The purpose of this quantitative study was to determine if there was a significant difference in the dependent variables- teacher expectations, self-efficacy, and collective efficacy among the three levels of the independent variable- membership in one three literacy networks in Tennessee- Leading Innovation for Tennessee (LIFT), Read to Be Ready Coaching Network (RTBR), and Tennessee Early Literacy Network (TELN)- and if significant correlations existed between the dependent variables for each network. The population consisted of 161 K-3 Tennessee teachers who had been involved in the work of one of the three networks. Participants responded to an online survey via Google …


Teacher And Administrator Beliefs About Grade Retention In Northeast Tennessee School Districts, Christopher A. Feathers May 2020

Teacher And Administrator Beliefs About Grade Retention In Northeast Tennessee School Districts, Christopher A. Feathers

Electronic Theses and Dissertations

The purpose of this study was to determine if teachers and administrators hold differing beliefs about grade retention. School districts in Northeast Tennessee participated in this study. Participants in eight school districts took an online survey designed to collect data on beliefs about grade retention. The survey consisted of two sections. Section A inquired about beliefs about grade retention. Section B collected demographic information and also included an openended response question. Respondents were also asked to choose a factor that has the strongest influence on their belief. Responses from 205 surveys were analyzed and informed the results of this study. …


Leadership Styles Of Head Nascar Executives: A Historical Perspective, Joseph A. Hurd May 2020

Leadership Styles Of Head Nascar Executives: A Historical Perspective, Joseph A. Hurd

Electronic Theses and Dissertations

This study sought to explore the leadership styles and theories employed throughout the existence of the National Association for Stock Car Auto Racing (NASCAR). The research examines the decision process and subsequent outcomes, exploring how they ultimately affected the business and trajectory of the sport. NASCAR is the product of unique and specific characteristics of racing enthusiasts who turned their passion into an international empire. This illustrates how leadership styles, specifically dictatorial leadership, successfully managed decisions of the business. Through the use of qualitative research to review historical accounts of events, this study strives to explain how leadership guided the …


Weight Status As A Moderator Of Low Self-Esteem And Poor Sexual Functioning, Madison Hinkle May 2020

Weight Status As A Moderator Of Low Self-Esteem And Poor Sexual Functioning, Madison Hinkle

Electronic Theses and Dissertations

Researchers have found that self-esteem and weight status can impact numerous aspects of an individual’s life, including reproductive health issues. However, there has been limited research specifically examining how self-esteem may affect female sexual functioning. The current study aims to examine whether self-esteem is a significant predictor of sexual functioning, and whether this relationship may change as a function of women’s weight status. Participants consisted of 730 women ranging from 18 to 49 years of age, who were recruited through an online questionnaire. Results indicate that higher levels of self-esteem predict better sexual functioning and weight status was found to …


The Experiences And Well-Being Of Mexican Immigrant Women Living In Traditionally Non-Latinx Communities In Western North Carolina, Melinda Bogardus May 2020

The Experiences And Well-Being Of Mexican Immigrant Women Living In Traditionally Non-Latinx Communities In Western North Carolina, Melinda Bogardus

Electronic Theses and Dissertations

North Carolina has, in recent decades, experienced significant growth in its Latinx, and more particularly Mexican immigrant population. As a traditionally non-Latinx state, or a state without a long-standing, large Latinx population, many communities and healthcare and service providers within North Carolina still lack knowledge, resources, and skills needed to serve and support Latinx immigrant populations well. Guided by interpretive description, this qualitative study on Mexican immigrant women in Western North Carolina sought to gain knowledge and understanding of what it is like for them to live in a traditionally non-Latinx region and how immigration has affected their well-being. Asking …


Chronoecology Of A Cave-Dwelling Orb-Weaver Spider, Meta Ovalis (Araneae: Tetragnathidae), Rebecca Steele May 2020

Chronoecology Of A Cave-Dwelling Orb-Weaver Spider, Meta Ovalis (Araneae: Tetragnathidae), Rebecca Steele

Electronic Theses and Dissertations

Circadian clocks enable coordination of essential biological and metabolic processes in relation to the 24-hour light cycle. However, there are many habitats that are not subject to this light cycle, such as the deep sea, arctic regions, and cave systems. This study analyzes the circadian pattern of isolated populations of a subterranean spider, Meta ovalis from two Tennessee caves and five Indiana caves. Locomotor activity was recorded with TriKinetics LAM50 Locomotor Activity Monitor under a 12-hour light (L), 12-hour dark (D) (LD 12:12) cycle preceding total darkness (DD). Significant differences were found within and among populations found in Tennessee cave …


Religion, Health, And The Spiritual But Not Religious, Alexander L. Smith May 2020

Religion, Health, And The Spiritual But Not Religious, Alexander L. Smith

Electronic Theses and Dissertations

Previous literature shows an overwhelmingly positive relationship between religiosity and health. Researchers theorize that service attendance, social capital, and group identity verification mediates this positive relationship. There is an upward trend in secularity in the U.S. with more individuals describing themselves as spiritual but not religious (SBNR).Current research does not clearly depict who comprises the SBNR or how varying degrees of secularity fit into the relationship between religion and health. Using data from the GSS, this study examines basic sociodemographic characteristics of the SBNR and compares the SBNR to other religious and secular groups on various health measures. This study …


When Beauty Is More Than Skin Deep: A Content Analysis Of Popular Beauty Youtubers’ Video Strategies, Kristen Jones May 2020

When Beauty Is More Than Skin Deep: A Content Analysis Of Popular Beauty Youtubers’ Video Strategies, Kristen Jones

Electronic Theses and Dissertations

The beauty community on YouTube is a popular outlet for influencer generated video content. Beauty YouTubers provide their viewers with makeup-related videos from tutorials to the latest trends on the platform. As a result, the influencers have gained high subscriber counts that generate revenue through advertisements and brand partnerships. The influencers create relationships with their subscribers that lead to loyalty in the form of video views and merchandise purchasing. This study provides a content analysis of common characteristics within 10 popular beauty YouTubers’ videos examining the strategies used by the influencers. The top five videos from each beauty YouTuber were …


Behavioral And Neurobiological Evidence Of Epigenetic Transmission In The Neonatal Quinpirole Rodent Model Of Schizophrenia, Wesley Gill May 2020

Behavioral And Neurobiological Evidence Of Epigenetic Transmission In The Neonatal Quinpirole Rodent Model Of Schizophrenia, Wesley Gill

Electronic Theses and Dissertations

Quinpirole is a dopamine D2 receptor agonist that if administered to rats from postnatal day (P)1-21 results in increased dopamine D2 receptor sensitivity throughout the animal’s lifetime. This increase in receptor sensitivity is consistent with schizophrenia. This model has additional consistencies with human schizophrenia, including sensorimotor gating deficits, enhanced behavioral and neurobiological responses to nicotine, and protein alterations consistent with the disorder. In this study, a second generation of the neonatal quinpirole (NQ) rodent model was created to investigate if long term changes caused by NQ treatment would be passed to offspring. NQ treated rats were mated and their offspring …


Investigation Of Multiple Imputation Methods For Categorical Variables, Samantha Miranda May 2020

Investigation Of Multiple Imputation Methods For Categorical Variables, Samantha Miranda

Electronic Theses and Dissertations

We compare different multiple imputation methods for categorical variables using the MICE package in R. We take a complete data set and remove different levels of missingness and evaluate the imputation methods for each level of missingness. Logistic regression imputation and linear discriminant analysis (LDA) are used for binary variables. Multinomial logit imputation and LDA are used for nominal variables while ordered logit imputation and LDA are used for ordinal variables. After imputation, the regression coefficients, percent deviation index (PDI) values, and relative frequency tables were found for each imputed data set for each level of missingness and compared to …


Understanding The Implications Of Anandamide, An Endocannabinoid In An Early Land Plant, Physcomitrella Patens, Md Imdadul Haq May 2020

Understanding The Implications Of Anandamide, An Endocannabinoid In An Early Land Plant, Physcomitrella Patens, Md Imdadul Haq

Electronic Theses and Dissertations

Endocannabinoid signaling is well studied in mammals and known to be involved in numerous pathological and physiological processes. Fatty acid amide hydrolase (FAAH) terminates endocannabinoid signaling in mammals. In Physcomitrella patens, we identified nine orthologs of FAAH (PpFAAH1 to PpFAAH9) with the characteristic catalytic triad and amidase signature sequence. Kinetics of PpFAAH1 showed specificity towards anandamide (AEA) at 37°C and pH 8.0. Further biophysical and bioinformatic analyses revealed that, structurally, PpFAAH1 to PpFAAH4 were closely associated to the plant FAAH whereas PpFAAH6 to PpFAAH9 were more closely associated to the animal FAAH. A substrate entry gate or ‘dynamic paddle’ …


Storm Sampling To Assess Inclement Weather Impacts On Water Quality In A Karst Watershed: Sinking Creek, Watauga Watershed, East Tennessee, Porcha Mccurdy May 2020

Storm Sampling To Assess Inclement Weather Impacts On Water Quality In A Karst Watershed: Sinking Creek, Watauga Watershed, East Tennessee, Porcha Mccurdy

Electronic Theses and Dissertations

Escherichia coli changes in Sinking Creek, an impaired water body in the Watauga watershed of northeast Tennessee, were assessed during storm events using water samples collected with ISCO automated samplers during eight storms at two locations. Turbidity and electrical conductivity (EC) data loggers were deployed in the creek, and dissolved oxygen (DO) was measured in situ to test the stream’s water quality and reaction to inclement weather. Cotton fabric was deployed at both locations and sent to an external lab to test for the presence of Optical Brighteners (OB), which are indicators of residential wastewater. E. coli and turbidity at …


Listeners’ Attitudes Towards Young Women With Glottal Fry, Natalie Foulks May 2020

Listeners’ Attitudes Towards Young Women With Glottal Fry, Natalie Foulks

Electronic Theses and Dissertations

Objective: The purpose of this study was to identify employers’ perceptions of young women using glottal fry and the impact on hirability.

Methods: A survey was created using the online survey tool, REDCapÒ, and sent to employers across the southern United States. The survey contained three voice samples consisting of a non-glottal fry voice, a glottal fry at the end of sentences voice, and a continuous glottal fry voice, fourteen semantic differential scales derived from hiring constructs, and open-ended questions on hirability.

Results: Employers perceived individuals using glottal fry as more negative than the individual who used no glottal fry. …


Photocatalytic Carbon Dioxide Reduction With Zinc(Ii) Dipyrrin Photosensitizers And Iron Catalyst, Senan Rasheed May 2020

Photocatalytic Carbon Dioxide Reduction With Zinc(Ii) Dipyrrin Photosensitizers And Iron Catalyst, Senan Rasheed

Electronic Theses and Dissertations

Much of the energy used in the United States and around the globe is obtained from petroleum, natural gas, and coal. Photocatalytic CO2 reduction can be used to transform CO2 to useful fuels and making fossil fuels more renewable. Input of energy is required, and the sun can provide the required energy for this transformation. Photosensitizer, catalyst, and electron donor are required for photocatalytic CO2 reduction.

Due to lack of earth-abundant sensitizers, zinc dipyrrin complexes were synthesized by previous group members and have been used as photosensitizers in this research. The ground and excited state electrochemical properties …


The Undisclosed Dangers Of Parental Sharing On Social Media: A Content Analysis Of Sharenting Images On Instagram, Christian Bare May 2020

The Undisclosed Dangers Of Parental Sharing On Social Media: A Content Analysis Of Sharenting Images On Instagram, Christian Bare

Electronic Theses and Dissertations

Sharenting is a new term used to define the action of parents posting about their children online. Social media provides parents with an easy to use outlet for image distribution to all family and friends that simultaneously archives the images into a digital baby book. While convenient, once publicly posted anyone can gain access to the images of the children. Instagram is a favorable social media channel for sharenting. A popular hashtag on Instagram, #letthembelittle, contains 8 million posts dedicated to child imagery. A set of 300 randomly selected images under the hashtag were coded. Images tended to contain personal …


Association Of Perfluorinated Chemicals With Endocrino-Carcinogenetic, Obesogenic And Metabolic Health And With Markers Of Chronic Inflammation And Oxidative Stress, Ogbebor Enaholo Omoike May 2020

Association Of Perfluorinated Chemicals With Endocrino-Carcinogenetic, Obesogenic And Metabolic Health And With Markers Of Chronic Inflammation And Oxidative Stress, Ogbebor Enaholo Omoike

Electronic Theses and Dissertations

First, this study examined the association of perfluorinated chemicals with 1) cardio-metabolic health outcomes and 2) the association of phthalates with cardiometabolic health outcomes, and 3) cardio-metabolic health outcomes while assessing the possibility of additive interactions between perfluorinated chemicals (PFCs) and phthalates. Second, association with markers of chronic inflammation and oxidative stress were explored. Finally, this study examined the association of these chemicals with estrogenic cancers- Breast cancer, prostate cancer, uterine cancer and ovarian cancer.

Using data from the National Health and Nutrition Examination Survey (NHANES), logistic regression models were used to investigate the relationship between PFCs and the cardio-metabolic …


To Buy Or Not To Buy: Consumer Purchase Behavior Based On Lifestyle Brand Logo Colors, Chelsi Crockett May 2020

To Buy Or Not To Buy: Consumer Purchase Behavior Based On Lifestyle Brand Logo Colors, Chelsi Crockett

Electronic Theses and Dissertations

This research aims to examine the logos of lifestyle brands and explore whether certain logo colors elicit a purchase response in consumers. Color Theory and Impression Management Theory are examined alongside the idea of this study. Two-hundred-nine United States residents 18 years of age and older who are not color blind or color deficient participated in a voluntary online survey where they were presented with several differently colored lifestyle brand logos and then prompted to choose which color of lifestyle brand logo would prompt them to purchase a product from the brand in question. The variables of gender, age and, …


Perceptions Of Student Experiences In Secondary Education Without The Presence Of A Biological Father, Bradley Herrell May 2020

Perceptions Of Student Experiences In Secondary Education Without The Presence Of A Biological Father, Bradley Herrell

Electronic Theses and Dissertations

This qualitative study examined the perceived impact of absent fathers on students’ emotional, social, and academic constraints. Many factors can contribute to the loss of a father; so, for the purpose of this research, the researcher examined the impact of the absent father through incarceration and divorce. The research may enable educators to identify the challenges, celebrate victories, and explore what it the phenomenon of an adolescent without the presence of your biological father in our community, from the perspective of the educators.

Information gathered through the administration of educator perception interviews was utilized to identify how an absent father …