Digital Commons Network^™

University Honors Program Newsletter, Honors College, Georgia Southern University

Honors College: News & Publications (2008-2020)

The Georgia Southern University Honors Program is designed to foster the development of a critical sense of inquiry, a spirit of creativity, a global perspective and an ethic of civic responsibility. With your investment, the University Honors Program will continue to enrich the lives of students at Georgia Southern University.

This Week In Class, Georgia Southern University

Arts & Humanities: News & Publications (2009-2023)

No abstract provided.

School Community Connectedness And Family Participation At School, Meghan K. Dove, Jennifer Zorotovich, Katy Gregg

Human Ecology: Faculty Publications

Family involvement in a child’s education is a complex system that extends beyond the presence of partnerships between families, schools, and the community (Epstein, 2011). By measuring families’ feelings of connectedness and membership to the school community, this study explores families’ motivations for participating in their child’s learning and development at school. Results suggest that a family’s sense of connectedness to their child’s school community may be related to their level of participation. Findings are discussed in terms of implications for educational communities emphasizing the power of families’ community connectedness within the schools and expanding on the ways to enhance …

February 19, 2018 Armstrong Campus, Georgia Southern University Faculty Senate Minutes, Armstrong State University

Armstrong Faculty Senate: Minutes (Archived)

February 19, 2018 Armstrong Campus, Georgia Southern University Faculty Senate Minutes

This Week In Class, Georgia Southern University

Arts & Humanities: News & Publications (2009-2023)

No abstract provided.

The Inkwell, Armstrong State University

The Inkwell

No abstract provided.

Bfs News Online, Georgia Southern University

Art: News & Publications (2008-2023)

• Exhibition shares artist’s connection to history, spirituality and family
• Graduate exhibition explores the strength of the human mind

Health & Kinesiology News, Georgia Southern University

Health Sciences & Kinesiology: News & Publications (2015-2023)

• Athletic Training Student Awarded National Baseball Medicine Conference Scholarship

The George-Anne, Georgia Southern University

The George-Anne

• EDWIN JACKSON 1991-2018
• Campus Life
• Opinions
• News
• Features
• Sports
• Puzzles

Cross-Cultural Counseling & Education Conference For Research, Action & Change [Conference Program], Cross-Cultural Counseling And Education Conference For Research, Action, And Change

National Cross-Cultural Counseling & Education Conference for Research, Action & Change (2016-2024)

Official Conference Program

College Of Education News, College Of Education, Georgia Southern University

College of Education: News & Publications (2003-2023)

• 2018 Interdisciplinary STEM Teaching & Learning Conference to take place at the Coastal Georgia Center
• Georgia Southern University hosts 17th annual Cross-Cultural Counseling and Education Conference

Taking Flight – February 2018, Georgia Southern University

College of Business: News & Publications

• Message From the Dean
• Alumni Spotlight -- Moira Sheehan
• AACSB Recognizes Georgia Southern University College of Business Alum as a 2018 Influential Leader
• Defying the Odds: From the Projects of Baltimore to CPA
• Center for Business Analytics and Economics Research Participate in Georgia Economic Outlook
• Start Your Business in Three Days #GS3DS
• TLC Awards & Scholarship Dinner
• Armstrong Graduates Take 1st Place
• Faculty/Staff News

Newsroom, Georgia Southern University

Newsroom (2006-2023)

• Georgia Southern University hosts 17th annual Cross-Cultural counseling and Education Conference
• Georgia Southern University's Armstrong and Liberty campuses offer out-of-state tuition waivers to residents of Alabama, Florida,South Carolina and Tennessee

From Worldviews To Classrooms: Framing Evolution Acceptance In Pre-Service Science Teachers In The Southeastern United States, Amanda L. Glaze

Middle Grades & Secondary Education: Faculty Publications

Research demonstrates that teachers' acceptance or rejection of evolution impacts whether they teach evolution in their classrooms. Furthermore, factors such as religiosity and nature of science understanding impact acceptance or rejection. What is absent from the literature is an exploration of experiences that inform choices made regarding acceptance or rejection, experiences that illuminate the counter-intuitive relationships demonstrated in quantitative studies. For this reason, we explore the lived experiences that inform the worldviews of Pre-Service Secondary Science Teachers (PSSTs) and how those worldviews might inform their acceptance or rejection of evolution. Coding and pattern analysis informed themes within the data explaining …

Talon-Ted Award Winners For January Announced, Georgia Southern University

Athletics: News & Publications

• Talon-Ted Award Winners For January Announced
• Honor given out by Student-Athlete Services

Center For Art & Theater News, Georgia Southern University

Center for Art & Theater (Archived)

• Exhibition draws attention to gender stereotypes
• Graduate exhibition explores the strength of the human mind
• Exhibition shares artist’s connection to history, spirituality and family
• Ceramic exhibition examines the environmental impact of consumerism
• Graduate exhibition focuses on erasing taboo on mental illness, depression

January 22, 2018 Armstrong Campus, Georgia Southern University Faculty Senate Minutes, Armstrong State University

Armstrong Faculty Senate: Minutes (Archived)

January 22, 2018 Armstrong Campus, Georgia Southern University Faculty Senate Minutes

College Of Behavioral And Social Sciences News, Georgia Southern University

College of Behavioral & Social Sciences: News & Publications (2012-2022)

• Student Awarded 2018 Jordan Smith Undergraduate Fellowship

Planning And Implementing A Graduate Online Team Taught Marketing Course, Rajasree K. Rajamma, Michael Sciandra

AMTP Proceedings 2018

Online courses have become an important educational delivery tool for institutions of higher learning throughout the world. While popular among students and administrators, many faculty members have expressed concerns with online courses. Therefore, this paper highlights online team teaching as a potential solution to concerns harbored by faculty members. In particular, we discuss the planning, coordination, and implementation of a graduate online team taught marketing course and offer an instructional example to alleviate some of the issues with online teaching. Importantly, this paper explores online team teaching from the perspective of marketing faculty and outlines positive educator outcomes associated with …

Retail Salesperson’S Influence On India’S Lonely Consumers, Cindy B. Rippé, Brent Smith, Alan J. Dubinsky

AMTP Proceedings 2018

Many consumers in India experience loneliness and social isolation. Some may resort to shopping for a social experience, attempting to mitigate or remedy their situation. Looking to this key emerging market, we investigate how emotional loneliness, social loneliness, and social isolation influence enjoyment of social interaction with an in-store salesperson (ESIS). We also consider whether adaptive selling and predisposition to comply with salesperson input (PCSI) influence consumers’ trust in salesperson, purchase intention, and retail patronage. We utilize partial least squares structural equation modeling with a sample of 303 Indian consumers. Additionally, we provide two importance-performance mapping analyses, which offer additional …

"No Triclosan Ever!": Effects Of Absence Framing Of Novel Product Ingredients On Consumer Evaluations., Tim Ozcan, Ahmet Hattat, Michael Hair

AMTP Proceedings 2018

We investigated effectiveness of promoting novel ingredients either with presence or absence positioning – both are common in marketplace (e.g. Secret® deodorant visibly claims “aluminum chlorohydrate” while Crystal® promotes “no aluminum chlorohydrate”). Initial study results show that consumers have more positive evaluations and purchase intentions for absence framing than presence framing and this effect is mediated by protection-related goals. After reviewing the literature in green/sustainable product attributes and regulatory focus, we show that absence-framed ingredients have better consumer evaluations when consumers are in the prevention mindset. Conversely, we show that, when customers are in promotion mindset and looking for a …

Impact Of Acculturation And Internal And External Influences On Food Consumption Behavior Among Asian American Ethnic Groups, Ryan W. Kota, Sindy Chapa

AMTP Proceedings 2018

Retail food sales in the United States surpassed $5 trillion annually in 2015 and this number is on the rise. As a growing industry, it is important to understand what factors influence consumption. In this paper, the authors report on data collected from an ethnic segment that is growing in terms of overall population and spending power in the U. S.; Asian Americans. Through analyses of internal and external influences, and measurement of acculturation across 1,284 respondents, the authors are able to suggest that more acculturated individuals are more prone to be influenced by external factors (i.e., other foods and …

Predicting Turnover Of Direct Sellers, Robert A. Peterson, Gerald Albaum, Victoria L. Crittenden

AMTP Proceedings 2018

As an industry, direct selling is ubiquitous. An estimated 5.3 million people were direct sellers in the United States in 2016. Of those 5.3 million direct sellers, 4.5 million were part-time and 800,000 were full-time. Moreover, in 2016, direct selling generated an estimated US$35.54 billion in retail sales that, in turn, had a US$83.11 billion impact on the United States economy. In a broad sense, direct selling is simultaneously considered to be a distribution channel, an industry, and a business model. Traditional major modes of direct selling include person-to-person and party-plan selling at a home or in the workplace, with …

The Role Of Consumer Self-Concept, Gary R. Holmes, Clinton Amos, Lixuan Zhang

AMTP Proceedings 2018

The growing shift to niche strategies has created a need for context specific research to address issues faced by today’s marketing manager and to determine whether longstanding consumer self-concept issues are pertinent in niche markets. Regarding the context of retailing and the ability of retailers to serve the desires of individual self-identities, streams of research regarding consumer self-concept, store image, service quality, loyalty, and share of wallet have been prominent in research. However, to the best of our knowledge, these concepts have not been concurrently empirically examined in a niche market context. This study addresses this gap by examining the …

Generosity As An Individual Difference Variable: Preliminary Steps Towards A New Measurement Scale, Leisa Reinecke Flynn, Jami Steen, Ronald E. Goldsmith

AMTP Proceedings 2018

Generosity is giving more real value to another entity than the giver expects in return. It is seen as the height of humanity by philosophers, and as non-rational by economists, and is not only encouraged but also mandated by religious institutions. Altruism, the motivator of generosity is called the main problem in sociobiology (Ridley & Dawkins 1981). Interest has been shown in generosity and altruism for centuries. Marketers are primarily interested in generosity as it drives support of non-profit causes, but it also has potential value in understanding complaint behavior, service failures, and tipping of service workers.

This paper represents …

The Impact Of Gender And Agentic-Communal Orientations On Consumer Skepticism About Corporate Social Responsibility, Kevin P. Newman, Rebecca K. Trump

AMTP Proceedings 2018

Companies are increasingly emphasizing corporate social responsibility (CSR). However, consumers are often skeptical of the sincerity of companies’ CSR claims, particularly when the claim comes directly from the company. This research examines how the gender and genderrelated characteristics of a company’s spokesperson can alleviate CSR skepticism. Study 1 finds that consumers are less skeptical of a company’s CSR claim when it is made by a female (vs. male) spokesperson. Study 2 expands on this by finding that female consumers are less skeptical of a company’s CSR efforts when they are promoted by a communal spokesperson. In contrast, male consumers are …

How Customer Engagement And Customer Participation Translate Across High-Involvement Purchases (Like Higher Education), Wendy T. Gillis, Douglas Johansen, Shiri D. Vivek

AMTP Proceedings 2018

Previous research suggested that customer participation resulted in greater customer satisfaction for the service provider. Specifically, earlier research differentiated Service Customer Engagement (CE) from Service Customer Participation (CP), where the former was ideation and the latter was practical application/execution. In other words, CE was more psychological, where customers think, feel, and trust. Conversely, CP was more behavioral, or physical, where customers act and do.

The point of this research is to translate previous learning to other high-involvement purchases. Research indicates that services high in credence, high contact, as well as high-involvement (Sharma and Patterson 1999) seem to be particularly relevant …

Psychological Contract Breach And Customer Satisfaction: A Study Of Online Shopping, Hua Chang, Lingling Zhang

AMTP Proceedings 2018

Online shopping is becoming increasingly popular among customers in recent years. It offers customers numerous advantages and benefits, such as convenience in terms of time and place, better prices, and a variety of options. However, the number of customers who complain about online shopping is also increasing. Therefore, it is important for online retailers to better understand how customers respond to failures in customers’ online shopping.

Prior research on service failures and customer complaints has largely used expectation-dissatisfaction model to explain the phenomenon (e.g., McCollough, Berry, and Yadav 2000) and suggests approaches to address customer complaints (e.g., Hess, Ganesan, and …

The Influence Of Consumer Habits In The Customer Journey: How The Habit Loop Can Change The Game, Charla F. Brown

AMTP Proceedings 2018

The role of consumer habit can be an undervalued predictor of purchase behavior. Habit literature gleans from psychology that the simple influence of a habit in relation to purchase behavior can be an ingrained act. Facets of habit literature recognize the driving influence of habits in consumer decision making, but there remains a disconnect between habit perpetuation and a marketer’s ability to influence it. What is often overlooked is the automatic response involved in the customer’s decision-making process. While there is intense focus in marketing curricula on consumer behavioral marketing, the extent of habit’s impact on consumer purchase decisions can …

A New In-Store Digital Landscape: Effect On Engagement, Innovativeness, And Unplanned Grocery Shopping Outcomes, Dale Cake, Vikas Agrawal, Douglas Johansen

AMTP Proceedings 2018

Digital technologies are having a profound effect on the path to purchase in a grocery retail environment. Secondary research data on shopping habits is used to analyze the relationship of consumer digital technology use, a consumer’s innovativeness, and consumer engagement with unplanned grocery shopping behavior within a grocery store environment. Findings indicate that all of three variables have a direct, significant effect on unplanned grocery shopping outcomes and that innovativeness has a direct effect on engagement. Future study will consider the impact of key market segments, shopping situations and digital technology types.