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2022-12-01 Agenda Book, Morehead State University. Board Of Regents.

Morehead State Board of Regents Agenda Books and Meeting Minutes

Agenda booklet for the Board of Regents meeting of December 1, 2022 which includes the meeting minutes of the meeting held on August 4, 2022.

Arts Marketing, David Ocon

Research Collection School of Social Sciences

Although there are hundreds of resources on traditional and commercial marketing, the materials available specifically for arts marketing are scarce, posing additional challenges for Gillian. Furthermore, while some focus on arts management, few of them address marketing from the perspective of a small-to-medium (often financially struggling) arts organization. An organization like Gillian’s often has limited resources, both financial and human, and can only approach marketing informally. However, it experiences the same pressures to perform well as larger arts institutions. Often, survival depends on how well it implements the marketing strategies that marketing staff create on their own. This chapter is …

2022-12-00 Newsletter, Morehead State University. Staff Congress.

Staff Congress Records

Staff Congress newsletter from December of 2022.

Shaping Ott Movie Consumption Through Immersive Cinema: A Qualitative Investigation Of Consumer Perspectives, Avirupa Basu, Pratap C. Mandal, Ashutosh. B. Murti, Tamas Makany, Tamas Makany

Research Collection Lee Kong Chian School Of Business

Due to the COVID-19 pandemic, the entertainment sector saw a worldwide disruption with restrictions on outdoor activities. Consequently, consumers turned towards video and music streaming services for their entertainment consumption. Several film studios have taken the digital release route on over-the-top (OTT) sites to avoid revenue losses and indefinite delays. However, these non-theatrical OTT film releases need to experiment with different strategies to bring the experiences to par with theatrical ones. This exploratory study aims to provide insights on whether Immersive Cinema can be used to imitate the physical world through digital simulation on OTT platforms to gain credibility in …

2022 December, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for December of 2022.

Architectural Representations Of Human Rights, El-Bastawissi Y. Ibtihal, Youssef Maged

BAU Journal - Creative Sustainable Development

The United Nations defines the Human Rights as the rights of all human beings, regardless of race, gender, language, religion, nationality, or any other status. These rights include all claims to live freely, to educate and work in equality, and to inhabit humanistic urban and architectural spaces. Throughout the history of architecture, civilisations have generated different perspectives towards respecting the human rights. Temples of Ancient Egyptian Architecture crushed the human scale to introduce religious experiences to their visitors. Tibetan temples over mountains enforced people to make anti-humanistic journeys to reach them. After thousands of years, the mega-scale palaces and cathedrals …

Thick Description Of Ashura Rituals In Iran: Case Study Of The Nakhl-Gardani Ritual, Gholamheidar Ebrahimbay Salami, Mostafa Mahmoudi

International Journal of Religious Tourism and Pilgrimage

A Nakhl is a huge wooden structure similar to a cypress tree in shape, which on the anniversary of the martyrdom of Iranian national and religious legends is carried ceremonially, symbolising their coffin. The origins of the ritual of Nakhl-gardani go back to ancient Iran and the martyrdom of the legendary hero Siavash. But after the coming to power of the Safavid Shiite government, this ritual was held only to commemorate the martyrdom of Imam Hussein every year on the day of Ashura in the arid and desert areas of central Iran, where the cypress trees grow. The present article …

2022-2023 Faculty Handbook, Morehead State University. Office Of The Provost.

Faculty Senate Records

Faculty Handbook of Morehead State University, issued by the Office of the Provost on November 22, 2022.

2022-11-17 Faculty Senate Newsletter, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate newsletter from November 17, 2022.

A Bright Idea: Assessing Stakeholder Impact Of Social Sustainability Strategies, Sara Theis

Dissertations

The performing arts industry is experiencing an awakening in terms of the need to integrate inclusion, diversity, equity, and access (IDEA) into their practices. This is the result of calls for change in the industry from members of historically marginalized communities. The challenge is that in order for social sustainability strategies like IDEA to be effective, they need to integrate them into the organization’s culture (Serafeim, 2020). IDEA cannot be a checklist. Using stakeholder theory and resource-based view as theoretical foundations, this qualitative case study examines one exemplary organization that has differentiated on social sustainability for decades. In 27 open …

2022-11-03 Faculty Feedback Concerning Pac-27, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty feedback survey on the University Administration's revisions to PAc-27.

Interpretation Performed By Certified Tourist Guides In Lisbon During The Pandemic: A Case Study, Luis Miguel Brito, Cristina Carvalho

International Journal of Tour Guiding and Visitor Attraction Research

Interpretation quality distinguishes tourist guides. According to an investigation carried out by the authors in 2012, tourists who travel with a guide claim that although these professionals play many different, relevant, and complementary roles, interpretation is, without a doubt, the most important asset. In Europe, a traveller can find tourist guides who have a certification issued by international European organisations and who have gone through training in interpretation, together with guides who do not have any training at all and are not certified by any organisation. This paper is only about the former. The idea of conducting this study arose …

Smart City Tours As An Innovative Way To (Re)Discover Urban Environments In An Italian Context, Miriam L. Weiß

International Journal of Tour Guiding and Visitor Attraction Research

This article explores the foundations upon which to build innovation and further professionalise the tour guiding sector in an Italian context. It is based on a cooperation initiative started in March 2020 just at the beginning of the Covid-19 pandemic which proposes smart city tours as innovative, sustainable, and creative ways to (re)discover urban environments with the expected impact to make tour participants think, influence post-tour behaviour towards sustainability, and to provide a differentiated view of a visited place. The study is designed as a formative evaluation prior to introducing measures that allow further exploitation of the potential for smart …

2022-November-01-Etsu Presents The Curious Incident Of The Dog In The Night-Time, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – An adaptation of the bestselling novel by the same name, “The Curious Incident of the Dog in the Night-time” tells the captivating story of Christopher Boone, a 15-year-old math genius who sets out to solve the mysterious murder of his neighbor’s dog. 

The East Tennessee State University Department of Theatre and Dance is bringing this immersive work to life with performances in the Bert C. Bach Theatre at the ETSU Martin Center for the Arts Nov. 17-20.

Show runs Nov. 17-20

“The character Christopher is on the autism spectrum, and in order to provide authentic representation in …

School Of Culinary Arts & Food Technology Newsletter (Autumn Edition 2022), James Murphy

Other resources

The School of Culinary Arts and Food Technology, TU Dublin, Autumn Newsletter captured the many events, research, awards, significant contributions and special civic and community activities which the students and staff members of the school across our (3) three campuses have successfully completed up to the Autumn period of 2022. The successful completion of these activities would not be possible without the active and on-going support of the 'INSPIRED' friends of Culinary Arts (school supporters) and our school's industry association supporters.

Presentation-School Of Culinary Arts & Food Technology Awards Ceremony 2023, James Murphy

Other resources

This presentation captured the School of Culinary Arts & Food Technology, TU Dublin Awards Ceremony 2022 held in the Central Quad building on it's Grangegorman Campus, Dublin 7. The awards ceremony celebrate the magnificent achievements of the students and staff across their professional practice, new publications, research, National and International competitions, seminars, conferences and community engagement. These achievements would not be possible without the active and ongoing support of the school's sponsors (who are highlighted in this presentation). The school also remembers colleagues, students and industry figures who sadly passed away in the last year. If you interested in supporting …

Robotics: The Ponderings Of An Hospital Ceo In The Netherlands, Gerard Van Der Star, Arjen Van Klink Dr

Case Studies

A CEO of a Dutch public hospital contemplates about what he just read. This is disrupting news! It will have major consequences when this way of surgery becomes common good. It requires not only surgeons to rethink their profession but what is more important it requires a total new vision on healthcare in particular. The speed of development in the healthcare robot industry is impressive. How much longer does it take before developers find a way to transform robotic systems from being dependent to semi-autonomous to eventually, fully autonomous systems, like what he just read?

2022 Celebration Of Scholarship, Creativity, And Engagement, Todd Bruns, Beth Heldebrandt

Programs

At this annual celebration, the entire Division of Academic Affairs is pleased that the important work of faculty continues and evolves as EIU’s professors have individually and collectively redefined the boundaries of scholarship, creativity, and innovation for the emerging post-COVID era. Indeed, we are excited to come together to celebrate the achievements and outstanding contributions of our colleagues and students to their disciplines and professions. And, as the following pages illustrate, faculty have engaged in continuing scholarly and creative activities that have provided outstanding mentoring experiences for our undergraduate and graduate students.

In addition to sharing faculty productivity, research excellence …

Is The Peak-Affect Important In Fast Processing Of Visual Images In Printed Ads? : A Comparative Study On The Affect Integration Theories, Kyunghee Bu, Luri Lee

Asia Marketing Journal

This study investigates how affects elicited by visual images in print ads are integrated to form a liking for the ads. Assuming a sequential rather than simultaneous processing of still-cut images, we adopt the ‘think-aloud’ method to capture consumers’ spontaneous responses to visual images. We hypothesize that not only would consumers show mixed affects toward a still-cut visual image but that they would also integrate their serial affects heuristically rather than simply averaging the affects as suggested by the compensatory hypothesis. By comparing the effects of two contradictory affect integration hypotheses (i.e., peak-affect and mood-maintenance) with compensatory integration, using a …

2022-October-01-'Androcles And The Lion' Opens Etsu Theatre And Dance Season, University Marketing And Communication, East Tennessee State University

ETSU News

The Department of Theatre and Dance at East Tennessee State University will open its 2022-23 season with “Androcles and the Lion,” a show for the entire family, Oct. 20-23.

Performances will be presented in the Bert C. Bach Theatre at the Martin Center for the Arts Thursday and Friday, Oct. 20-21, at 7:30 p.m. and Saturday and Sunday, Oct. 22-23, at 2 p.m. The Oct. 22 matinee will be a sensory-friendly performance.

“Androcles and the Lion” is written by Aurand Harris and features music by Glenn Mack. It  is a stage adaptation of the popular folktale about the unlikely friendship …

Say It Like You Mean It: Linguistic Components Of Social Media Corporate Apologies And Their Effects On Consumer Outcomes, Laurel Johnston

Mahurin Honors College Capstone Experience/Thesis Projects

In order to meet increasing consumer demands and protect their reputations, brands must implement a combination of communication and service strategies on social media today. Corporate apologies are an effective crisis communication strategy to reduce online interactions that damage brand reputations. While the value of social media corporate apologies has been established in the literature, few studies have broken down the elements of apologies used in service interactions on social media platforms.

This study manipulated previously untested linguistic components of corporate apologies on Twitter to test their effects on perceived apology sincerity, forgiveness, purchase intentions, and brand advocacy. Results showed …

2022 October, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for October of 2022.

Singing And Healing: Thought Paper, Kimberly Nearon

Journal of Nonprofit Innovation

Singing can be a healing experience, both for the body and the soul (1, 3, 4). “Music has the ability to repair brain damage and return lost memories” (3). Common themes in recent studies and articles discuss how “singing releases endorphins, serotonin and dopamine - the ‘happy’ chemicals that boost your mood and make you feel good about yourself” (3). “Singing also counts as an aerobic activity as it introduces more oxygen into the blood leading to better circulations - and a better mood” (3). Singing can “stimulate the immune response”, “improve snoring”, and “improve lung function” benefiting those who …

2022-September-01-Reece Museum To Host Actor And Performer Eugene Wolf.Pdf, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (June 30, 2022) – Nurse Practitioner Online ranked East Tennessee State University’s online nurse practitioner program second in the state of Tennessee.

Nurse practitioners (NPs) blend clinical expertise in diagnosing and treating health conditions with an added emphasis on disease prevention and health management, according to the American Association of Nurse Practitioners (AANP). They assess patients, order and interpret diagnostic tests, make diagnoses and initiate and manage treatment plans, including prescribing medications.

“As the demand for nurse practitioners continues to grow in Tennessee and across the country, ETSU College of Nursing is committed to providing programs that help …

Lindenwood Welcomes New Faculty In The Colleges Of Arts And Humanities, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

2022-08-04 Agenda Book, Morehead State University. Board Of Regents.

Morehead State Board of Regents Agenda Books and Meeting Minutes

Agenda booklet for the Board of Regents meeting of August 4, 2022 which includes the meeting minutes of the meeting held on June 16, 2022.

2022-August-01-A Summer At Barter - Bucwire, University Marketing And Communication, East Tennessee State University

ETSU News

ETSU’s Kailey Kyle recalls many summers when her mother would take her and her brother and sister to see one of the Barter Players shows at Barter Theatre.

“We would always do this before school started, and it became a tradition,” said Kailey, who hails from Coeburn, Virginia.

Kailey remembers the magic the actors created on stage. She could see the relationships and was impressed by the work of the performers. And she dreamed that one day she could be on that same stage.

This summer, Kailey’s journey came full circle as she returned to The Barter Players, but …

2022-August-01-Etsu Theatre And Dance Presents 2022 - 2023 Season, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – Four shows will headline the 2022-2023 season for East Tennessee State University’s Department of Theatre and Dance.

“Our previous season marked our first year in the Martin Center’s new Bert C. Bach Theatre, and it was truly an epic season,” said Karen Brewster, professor/chair of Theatre and Dance. “All of our shows were performed to sold-out audiences, and we were able to transform this black box space to become a stretch of the Colorado River, followed by a family living room, to various locations across the mountains of North Carolina. That is the beauty of having …

What Is The Meaning In This? Teachers' Propensity To Search For Meaning In Life During Covid-19 And The Role Of Meaningful Work, Seterra D. Burleson

Psychology Theses & Dissertations

The global COVID-19 pandemic has presented notable challenges in teachers’ career paths. In the present study, Super’s life-span, life-space theory was applied to examine the interplay between K-12 teachers’ propensity to search for meaning in life and meaningfulness attributed to their work role (i.e., meaningful work) in predicting career-relevant outcomes in the face of challenging circumstances over the course of a semester. A model was proposed in which propensity to search for meaning in life led to better work and career outcomes, an effect moderated by meaningful work. Longitudinal data from a sample of 617 teachers over eight outcome measurement …

Experimental Studies On Prosocial, Divisive And Discriminatory Behavior, Chen Zhang

Lingnan Theses (MPhil & PhD)

My PhD thesis contains three experiments: two of them studying prosocial and divisive behavior, guided by Tirole’s (2021) models, and the third studying discriminatory behavior. The first study investigates how people's prosociality changes as public spheres expand. Utilizing the advancement of information technologies, states have begun to introduce social scores to rate and publicize some behaviors in social interactions. With social scores, social interactions are thus divided into a public sphere, which is publicly observable, and a private sphere, which is not. Guided by Tirole’s (2021) model, we experimentally investigate whether social scores promote cooperation in a population with repeated, …