Digital Commons Network^™

Motivations Of Participants In Charity Run, Fatma Ozdal, Gurhan Aktas

University of South Florida (USF) M3 Publishing

Running for sport has become more popular over the years as part of participatory sporting events. Running events are held in many parts of the world and at different distances including charity runs. The aim of this research is to examine the motivations of charity run participants from the perspectives of physical activity and benevolence. The sample of the research consists of the participants who have taken part as a charity runner of Adım Adım, an organization promoting charity runs in Turkey. In order to reveal the motivations of participants charity runs, online interviews were conducted with 22 charity runners. …

Statistical Analysis And Machine Learning To Improve League Championship Series Teams, Alexander Gilles

Electronic Theses, Projects, and Dissertations

ABSTRACT

One area for further study in Esports is the use of advanced analytics from a performance standpoint. This culminating experience project sought to find and implement effective performance analytics techniques, using the most popular Esport (League of Legends) as its subject. The research questions asked are (Q1) How do champions, players, and their associated in-game variables impact the results of League of Legends matches? (Q2) How can machine learning algorithms be implemented to utilize descriptive and predictive analytics for League of Legends most effectively? Additionally, while not an element of the analysis and machine learning model, it is important …

Non-Physical Abuse In Sports: Organizational Culture’S Role, Ian O'Rourke

Graduate Theses and Dissertations

The purpose of this study was to explore the perceptions of sport professionals who worked in organizations that tolerated non-physical abuse. This qualitative study used active interviewing and grounded-theory design to guide the data collection and coding efforts. The data identified emerging themes to generate essential theory. The research collected data through interviews with 10 sport professionals. This phenomenological study looked at sport professionals’ experiences who worked at private sport organizations and those that worked within a university athletic department. Interview responses illustrated that all participants experienced comparable treatment and felt similarly to the non-physical abuse taking place. An interesting …

The “Other” Nil And Sportcrit: Narrative Identity And Liminality Of Black Gendered Scholar-Athletes, Joseph L. Herman Ii

Journal of Athlete Development and Experience

The purpose of this conceptual manuscript is to advance a new integrated model: the Narrative Identity (NI), and Liminality Model (NILM). The NILM advances narrative as an intervention tool for Black gendered scholar-athletes (BGSAs) by integrating NI theory (Adler et al., 2017) with the Community Cultural Wealth (CCW) model (Yosso, 2005) for positive outcomes intra-intercollegiate career. The developmental characteristic of sense-making of one’s life via the life story model and life stage phases (McAdams, 1985, 2011) are paramount to BGSAs’ articulation and development during their liminal condition (Sutton, 2017) as athletes in their orientation to sport. More specifically, orienting the …

Decisions, Decisions: Analyzing College Choice Amongst Ncaa Division Ii Transfer And Non-Transfer Athletes, Eric G. Kramer

Journal of Athlete Development and Experience

Abstract

Many pundits and fans within college sport have exhausted an inordinate amount of time analyzing the impact of recruiting in intercollegiate athletics amidst recent regulatory changes within the National Collegiate Athletic Association (NCAA). The most recent changes to Division I transfer regulations have introduced a level of uncertainty about the future of college athletics. While these changes may garner significant attention for Division I revenue sport programs, recruiting plays a critical role in across all levels of competition (Nixon, et al., 2021). Yet, scant research has been conducted to determine which factors are most influential in an NCAA Division …

“Why We Play The Game”: An Exploration Of Sport Employees’ Conceptualizations Of Meaningful Work, Nathan Baer

LSU Doctoral Dissertations

Modern sport management scholars have looked to pair the fields of positive organizational behavior (POB) and human resource development (HRD) with sport management to enhance the productivity of sport organizations through their employees (see Kim et al., 2019; Kim et al., 2023a; Kim et al., 2023b; Kim et al., 2017; Oja et al., 2015, 2020; Oja et al., 2022; Schuetz et al., 2022; Zvosec et al., 2021). One area of study that has received recent attention amongst sport management scholars is meaningful work (Baer et al., 2021; Oja et al., 2022), an emerging employee well-being metric whose definition is often …

Compete To Learn: Toward Cybersecurity As A Sport, Tj Oconnor, Dane Brown, Jasmine Jackson, Bryson Payne, Suzanna Schmeelk

Journal of Cybersecurity Education, Research and Practice

To support the workforce gap of skilled cybersecurity professionals, gamified pedagogical approaches for teaching cybersecurity have exponentially grown over the last two decades. During this same period, e-sports developed into a multi-billion dollar industry and became a staple on college campuses. In this work, we explore the opportunity to integrate e-sports and gamified cybersecurity approaches into the inaugural US Cyber Games Team. During this tenure, we learned many lessons about recruiting, assessing, and training cybersecurity teams. We share our approach, materials, and lessons learned to serve as a model for fielding amateur cybersecurity teams for future competition.

Perceived Service Quality And Overall Satisfaction: From A Segmentation Perspective Unique To Golf Spectators, Tomo Tokuyama, Chris Greenwell, Junko Deguchi, Masashi Shinjo

Journal of Applied Sport Management

The purpose of the current study is to examine differences in the relationships between specific aspects of the service encounter and customer satisfaction attributable to consumers’ viewing situation and frequency of attendance. Questionnaires were distributed to spectators attending a major women’s golf tournament in Japan, and study participants were asked to rate various service elements and their level of attendance satisfaction. Respondents were grouped by viewing situations (one location, following a specific pairing, or moving the course randomly) and past attendance frequency (new spectators, light spectators, or frequent spectators). Shuttle bus service predicted satisfaction regardless of segment. Merchandise predicted satisfaction …

Turning Insight Into Action: A Case Study Assessing The Use Of Consumer Behavior Data In Minor League Baseball Marketing And Communication Strategies, Jessica R. Braunstein-Minkove, Ari Kim

Journal of Applied Sport Management

As the usage of data-driven decision-making (DDDM) has increased in sport business operations, organizations must refine the ways in which they both obtain and use data to understand and, ideally, meet the needs of their consumers. A qualitative analysis, including eight in-depth interviews with a Minor League Baseball’s (MiLB) front office staff, was conducted. This was done in order to better understand the organization’s decision-making process and how they use various types of data, including the results of quantitative results from an academic study, when determining how best to reach their consumers. After a thematic analysis, three primary and six …

Revisiting The Impact Of Divisional Affiliation On Secondary Market Ticket Prices In The National Football League, Yohan Lee, Moonsup Hyun, Stephen Shapiro, Alan Morse

Journal of Applied Sport Management

With the emergence of demand-based ticket pricing, professional sport organizations and marketers will benefit from a thorough understanding of pricing in the demand-driven secondary market. Ticket pricing studies often take divisional affiliation as a control variable; little research has focused on and examined the importance of divisional affiliation for secondary market ticket prices. Different from work indicating consumers’ preference for divisional games, this study revealed that higher ticket prices (i.e., consumer demand) accompanied non-divisional games. Additionally, the number of years between the away team’s visit to the home team’s stadium and the away team’s current winning percentage each played a …

Brand Extension Evaluation In Esports: A Case Study Of The Nba And Nba2k League, Glynn M. Mcgehee, Beth A. Cianfrone, Jackson Sears

Journal of Applied Sport Management

Professional sport leagues have created esport leagues and teams, which serve as brand extensions (e.g., NBA and NBA 2K League). These brand extensions can benefit the professional sports team brand by reaching various audiences in a different product category. The purpose of this study was to examine a traditional sport entity’s (NBA franchise) esport brand extension (NBA 2K League team). In partnership with an NBA team and the affiliated NBA 2K esports team, a survey of 195 individuals assessed the brand extension on several variables, including extension awareness, perceived quality, image fit, categorical fit, innovativeness, and authenticity of the extension. …

Southeastern Conference (Sec) International Student-Athlete (Isa) Career Transitions - A Cultural Intelligence (Cq) Perspective, Tsu-Lin Yeh

Theses and Dissertations

This dissertation investigated international student-athletes’ (ISAs’) transition experiences of being recruited for, matriculating in, and then leaving high-performance and commercialized Southeastern Conference (SEC) institutions. Adopting the Cultural Intelligence (CQ) theory, this dissertation specifically examined how the four CQ elements (metacognition CQ, cognition CQ, motivation CQ, and behavior CQ) existed in an ISA’s transition process. CQ explains a person’s capability for performing well in culturally diverse environments (Fang et al., 2018). Traditional CQ studies have been utilized to manage international organizations’ diversity and inclusion (Triandis, 2006), particularly regarding employee retention, career transition and development (Mangla, 2021). However, although sports management is …

Capturing Visuals In Hospitality: A Multi-Dimensional Exploration Of Photographs In Interdisciplinary Research, Ningqiao Li

Theses and Dissertations

The widespread practice of photo-taking and sharing behavior fosters research on photographs to probe into consumer behavior and business strategies. Consequently, the critical role of photographic research has been acknowledged in the fields of marketing as well as tourism and hospitality. To delve deeper into understanding photographs, this dissertation carried out three independent but interconnected studies to examine photographs from both macro and micro perspectives.

The first study systematically reviews photographic research across sociology, marketing, computer science, and tourism and hospitality. It explores key topics, methodologies, and theories, and compares the merits and drawbacks of various research methods employed in …

Platform Of Growth: An Analysis Of Earnings And Social Media Engagement Among Esports Athletes, Colleen Marie Dibble

Theses and Dissertations

Esports consists of online gaming, cyber sport, and virtual sport in a highly competitive environment. The industry has grown tremendously over the last 30 years (Leroux-Parra, 2020). Professional esports competitions are often now contested with a large scale, global audience, and millions of dollars potentially at stake in some competitions. Hundreds of esports athletes earn a living from the multi-billion-dollar esports industry. In addition to players earning salaries and prize pool money in a professional setting, many colleges have offered scholarships to enrolled students and have begun to offer esports-related curriculums (Dominguez, 2022). Networks such as ABC, ESPN, and TBS …

Off-Course: Understanding The Popularity Of Alternative Golf Experiences, Juhee Kang, David Kwun, Jeeyeon (Jeannie) Hahn

Rosen Research Review

Alternative golf is a nascent leisure product category that is growing in popularity. However, little is known as to why, its potential impact on traditional golf, and whether it will encourage more and diverse people to play traditional golf. Drs. Juhee Kang, David Kwun, and Jeeyeon Jeannie Hahm at UCF Rosen College of Hospitality Management investigated the relationship between consumers' value perceptions, satisfaction, and involvement at golf entertainment venues, and whether those influenced their desire to return or refer, and, ultimately, spread their wings onto an actual golf course.

Fandom Power: Examining Customer Engagement, Attitudes, And Purchase Intentions In K-Pop Fandom-Brand Collaborations, Raffi Fairuza Tertiano, Imam Salehudin

ASEAN Marketing Journal

Manuscript type: Empirical paper

Research Aims: This study examines the impact of the Korean Wave (Hallyu) fandom in Indonesia, focusing on collaborations between Indonesian companies and K-Pop idols. It aims to understand how fan interactions influence purchasing behavior toward celebrity-endorsed products.

Design/methodology/approach: The research employs Structural Equation Modeling (SEM) to analyze data from 1,016 respondents familiar with collaboration campaigns between Indonesian companies and K-Pop idols. It examines customer-to-customer identification (CCI), customer-to-community identification (CMI), attitudinal engagement, behavioral engagement, attitude toward brand, and attitude toward celebrity.

Research Findings: The findings reveal that CCI is positively linked to CMI and enhances customer attitudinal …

Leaders Of Character Model Values-Based Leadership, Angela Lumpkin

The Journal of Values-Based Leadership

No abstract provided.

Ua80/1 Meeting Agenda & Minutes, W Club

University Organizations

Agenda and minutes of the June 2023 W Club Board of Directors meeting.

Closing Racial Disparity By Dismantling Constructs Of Fear - A Practical Methodology For Learning To Swim, Dane W. Wolfrom, Christine L. Snellgrove, Marisol A. Rivera, Keisha Laguer Vandessppooll, Emily D. Feliciano

International Journal of Aquatic Research and Education

African American, Black, Hispanic, Latino, and low-socioeconomic communities have lower swimming ability and higher relative drowning rates than White and high-socioeconomic communities, distinguishing the former as high-priority populations to engage with effective learn-to-swim programming. This article demonstrates how prioritizing the reduction of fear-producing brain processes while learning to swim can result in 79.5% of high-priority population non-swimmers being able to jump into deep water, roll onto their backs and either float or tread for 60 seconds, and swim 25 yards after an average of 14 practice sessions. Practical explanations of four key components— water exploration, structured games, emulating coaches, and …

Racist Or Radical? The Strange Case Of Robert Moses And The Building Of New York City's Aquatics Infrastructure, Steven N. Waller Ph.D., James H. Bemiller J.D., Jason L. Scott Ph.D.

International Journal of Aquatic Research and Education

Who was Robert Moses? In this article, we want to cast a bright light on Robert Moses as a visionary urban planner, which included the comprehensive planning of the outdoor and indoor aquatic infrastructure for New York City. Second, we want to highlight some of his administration's significant accomplishments and challenges in providing aquatics opportunities for diverse populations, including people of color. Finally, we aspire to illustrate what happens when officials with power and authority in local government are permitted to operate without scrutiny and are unbeholden to a meaningful series of checks and balances. Robert Moses’ tenure as a …

A Leisure Model: Barriers And Black Womxn Collegiate Swimmers, Tiffany Monique Quash

International Journal of Aquatic Research and Education

There remains a gap in the literature about the experiences of Black Womxn Collegiate Swimmers (hereafter referred to as BWCS) and the application of the leisure constraints model. Whether research has been conducted with Black Womxn Swimmers enrolled in a swimming course while using an autoethnographic lens (Norwood, 2010) or the representation of one Black Womxn Swimmer from a Predominantly White Institution (Quash, 2018), minimal knowledge is known about this specific demographic representative of Historically Black Colleges and Universities (HBCUs) and Predominantly White Institutions (PWIs) and the barriers they experience. Using a qualitative methodological approach to understand the leisure constraints …

“Pool: A Social History Of Segregation Exhibition” Exploring Social Justice Through The Lens Of Water Safety Awareness And Art-Based Education, Angela K. Beale-Tawfeeq Ph.D., Mph, Tiffany Monique Quash Ph.D., Knolan Rawlins Ph.D., Victoria Prizzia, Miriam Lynch Ph.D.

International Journal of Aquatic Research and Education

Art exhibitions, with a focus on water safety and drowning prevention, are rarely seen as a medium to address social justice and public health, or water safety awareness and drowning prevention efforts in communities. Globally, data have shown drowning is considered a “neglected public health threat” (World Health Organization, 2021, CDC, 2023). Additionally, reports have shown that across the globe there are demographic groups of people impacted by drowning, historical traumas, and social determinants, also impacting some communities that are at greater risk (WHO 2021, CDC, 2023). Although there are national and international efforts to address the importance of water …

Blue-Mindfulness Training: A Story Of Restorative Justice Decolonizing And Re-Indigenizing Communal Relationships With Water, Thaddeus Gamory, Miriam Lynch Ph.D., A. Udaya Thomas, Angela K. Beale-Tawfeeq Ph.D., Mph

International Journal of Aquatic Research and Education

This article aims to introduce and describe the development of the concept of Blue-Mindfulness Training^TM, which was created and designed by Thaddeus Gamory and supported by research and the experience of other experts in the field. Drawing from the author’s and others' practical experience, the authors present a "Voice from the Field" perspective on creating and developing the Blue-Mindfulness^TM . This Instructional Framework, coined by Mr. Thaddeus Gamory Blue-Mindfulness^TM, addresses the impacts of historical racial discrimination and trauma in BIPOC communities, specifically on marginalized African American communities while promoting a communal and safe relationship with …

Self-Reported Water Competency Skills At A Historically Black College & University And The Potential Impact Of Additional Hbcu-Based Aquatic Programming, Knolan C. Rawlins Ph.D., Shaun M. Anderson Ed.D, Tiffany Monique Quash Ph.D.

International Journal of Aquatic Research and Education

This article provides an analysis of self-reported water competency skills at a Historically Black University (HBCU). A survey was administered to undergraduate students who lived on campus at one HBCU. Of the 254 respondents that reported the ability to swim, only 187 respondents self-reported the ability to swim and the ability to perform water competency skills. The biggest discrepancy occurred within individuals that identified as Black or African American. In this group, 142 out of 250 participants proclaimed the ability to swim. However, the number of Black or African Americans that could swim dropped to 84 when researchers operationally defined …

Perception Of The Effectiveness Of A One-Person Compliance Department In Small College Athletics, Kelly Elliott, Amanda Siegrist

Recreation and Sport Management

There is a wide scope to the responsibilities reported by compliance officers working in the NCAA Division II landscape. With the varying responsibilities, it is crucial for administrators working at Division II institutions to consider person-organization fit when hiring a compliance officer. Therefore, the purpose of the research presented in this paper is to analyze the current perception of current compliance operations on Division II campuses to gain a better understanding of the person-organization fit requirements that may be imperative for success in the position. The results of this study indicate that compliance professionals feel supported in their role, but …

Gender And Socio-Economic Differencesin South African Consumers’ Sentimentstoward Marketing Practices, Thérèse Roux

Journal of Marketing and Consumer Behaviour in Emerging Markets

Studies on modern consumers’ sentiments toward marketing in an emerging market context are vital. This paper compares demographic diff erences in South African consumers’ sentiment toward marketing. Data were collected via a survey with 444 diverse consumers residing in the Tshwane metropolitan area. The fi ndings revealed that South African males are signifi cantly less satisfi ed with marketing communication practices compared to females. Consumers earning lower income were signifi cantly less positive towards marketing in general as well as product quality, price, and selling practices. Afrikaans-speaking consumers’ attitudes were less positive towards marketing communication. The fi nding can guide …

Quantifying The Moderating Effect Of Servant Leadership Between Occupational Stress And Employee In-Role And Extra-Role Performance, Rizwana Rasheed, Aamir Rashid, Noor Aina Amirah, Asyraf Afthanorhan

Publications and Research

The study examined the effects of occupational stress on employees’ performance and extra-role performance (OCB), moderated by the servant leadership of the supervisor. Many studies have indicated that servant leadership significantly impacts employee work-related behavior. Therefore, we aimed to examine the role of occupational; stress in the context of Pakistan's public and private sectors. A multi-source cross-sectional field survey was conducted, including a diverse sample (N = 286 paired responses). The study applied SPSS (22.0) to complete the analysis, revealing that stress drastically affects employees' performance and (OCB). Main and moderated regression analysis indicated that the inverse relationship between stress …

Small Business Marketing In The Sports Industry, Cheyenne L. Abbett

University Honors Theses

This thesis explores how small sports businesses can avoid high failure rates by establishing a strategic marketing plan that makes the most of their constrained resources. The current literature on sports marketing strategy examines social media, relationship, and influencer marketing, but is limited in its application to small businesses. The purpose of this thesis is to address and fill that gap. This thesis consists of a literature review of the previously stated topics, best practices that incorporate the findings of this research, and a brief case study of these recommendations in action. Best practices include establishing a greater purpose for …

Effects Of Concussion And Visuomotor Metrics On Nhl Performance: An Explainable Ai Approach, Michael T. Moschitto

Master's Theses

Cognitive motor integration (CMI), the simultaneous coordination between cerebral function and motor output, is known to deteriorate following a mild traumatic brain injury (mTBI). This thesis explores the relationship between mTBI, CMI, and the performance of elite athletes in the National Hockey League (NHL). The approach focuses on examining the predictive value of various supervised Machine Learning (ML) models with an emphasis on Explainable Artificial Intelligence (XAI) models. Since the ML solution is intended to complement human scouting decisions, we evaluate the experiments based on both interpretability and accuracy on a limited class imbalanced dataset. The contributions of this research …

On The Status Shocks Of Tournament Rituals: How Ritual Enactment Affects Productivity, Input Provision, And Performance, Massimo Maoret, Giacomo Marchesini, Gokhan Ertug

Research Collection Lee Kong Chian School Of Business

We propose a novel process through which status shocks may enhance performance. Specifically, we theorize that when status shocks include a ritualistic conferment of social prestige – such as in the case of “tournament rituals” – participating in that ritual enactment may increase tournament winners’ productivity and improve the inputs they receive, thereby improving their overall performance. We also consider the duration of that performance improvement, finding a decay that is consistent with our theorized mechanisms that are based on emotional energy. Our study shows that status shocks carry not only informational value, as signals of quality, but also symbolic …