Digital Commons Network^™

Product And Consumer Characteristics As Moderators Of Consumer Response To Sustainable Products, Kealy Carter

Theses and Dissertations

This dissertation consists of two essays. In both, product sustainability is broadly focused on the environmental and social performance (Luchs et al. 2010) of a product. The first essay explores the role of firm sustainability reputation in behavioral intentions for sustainable products. Additionally, this essay applies construal level theory (Liberman and Trope 1998; Vallacher and Wegner 1985, 1987) and addresses the situation that exists wherein sales of sustainable products produced by firms founded under sustainability principles are more stable than those produced by traditional firms (Clifford and Martin 2011). The second essay introduces a measure of consumer perceived product sustainability …

2014-December-09-Holiday Eating Tips, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Index-Based Insurance And Risk Management Among Nomadic Mongolian Herders , Kelsey Larson

Independent Study Project (ISP) Collection

Mongolian herders must contend with the risk of dzuds, harsh winters that can kill large numbers of livestock. To do so, they use a mixture of formal financial tools and traditional risk mitigation techniques. This paper is a study of the interaction between the Mongolian Index-based Livestock Insurance Program and traditional informal risk mitigation techniques. The researcher interviews herders in Bulgan soum, Arhangai aimag and Galuut soum, Bayanhongor aimag to compare the IBLI program’s impact in a community that has had IBLI since 2006 and one that only received IBLI in 2012. This study finds that insurance purchase is positively …

Let's Stop Worrying And Learn To Love Transparency: Food And Technology In The Information Age, Scarlettah Schaefer

Journal of Food Law & Policy

Food and technology have had a long and tempestuous relationship. Current methods of food production and processing in the industrialized world depend heavily on technological developments. However, all technologies are not created equal. Some can produce food that is safer, more sustainable, more nutritious, or longer lasting. Some can have the opposite effect: increasing opportunities for adulteration, increasing the difficulty in detecting food fraud, and contributing to both foreseeable and unforeseeable health or ecological costs. Increasingly sophisticated technologies often become less apparent to the average consumer. For example, consider irradiated meat or genetically modified foods as opposed to freezer storage …

A Model For Meeting And Event Venues To Implement Green Practices, Justine Clewer

UNLV Theses, Dissertations, Professional Papers, and Capstones

In 2007 green meetings were ranked as the third most anticipated trend by Event Solutions magazine’s survey of 1,350 event professionals, however by 2011 it was an emerging trend (Goldblatt, 2012). Today, meeting and event planners are increasingly including clauses in their contracts with venues pertaining to green practices, and are willing to look elsewhere if a venue does not agree to partake in the green initiatives. For venues the failure to “go green” can mean a substantial loss of revenue. Nonetheless, many businesses are hesitant to engage in green (sustainable) practices, because they are not properly educated on the …

Collaboration Among Nonprofit Organizations: Factors That Affect Contribution To Education In Egypt, Magdy M. Amin

Student Scholarship

Education represents a critical component of development and poverty reduction for countries. In Egypt the low standard of education have resulted in several partners that collaborate with the government to support and reform education. Nonprofit organizations are among those partners who are working in collaboration with local associations at remote and rural areas to support education. The purpose of this study is to examine the factors that affect collaboration among nonprofits in their contribution to education reform. Our findings may allow nonprofit organizations to discover their potentialities and find a system of collaboration that increase the impact of their contribution …

European Consumers' Attitudes Towards Cisgenic Rice, Anne-Cécile Delwaide

Graduate Theses and Dissertations

The enhancement of existing plant breeding techniques, such as cisgenesis, allows plant breeders to enhance an existing cultivar quicker and with little to no genetic drag. Cisgenesis is the genetic modification of a recipient plant with natural gene(s) from a sexually compatible plant. Unlike transgenesis, which is the genetic modification of a recipient plant with gene(s) from any non‐plant organism, or from a donor plant that is sexually incompatible with the recipient plant, the results of cisgenesis could occur naturally over time. Currently, both cisgenic and transgenic products are classified as genetically modified organisms (GMOs) and are labeled as such …

Obesity: The Elephant In The Budget Room That We Can No Longer Afford To Ignore, Katharine G. Linehart

Honors Theses

An analysis of the effect of obesity on the national budget.

Barriers To Women In Economic Development, Rachel Ann Rawlings

Undergraduate Honors Capstone Projects

The focus of my research is on Ghana, because I completed a microfinance internship there. The methodology of this research is a combination of direct observation, interviews, and secondary research. Women in Ghana are limited from obtaining greater economic power by formal and informal barriers. Formal barriers are systematic exclusions from resources that prevent women from pursuing greater levels of power, specifically lack of access to capital and unstable political institutions. Informal barriers are perceived by individuals or societies but are not evidenced in the societal structure. Informal barriers that hinder women from progress include community restraints regarding the role …

Where There’S A Will: Can Highlighting Future Youth-Targeted Marketing Increase Support For Soda Taxes?, Sungjong Roh, Jonathon P. Schuldt

Research Collection Lee Kong Chian School Of Business

Objective: Amid concern about high rates of obesity and related diseases, the marketing of nutritionally poor foods to young people by the food industry has come under heavy criticism by public health advocates, who cite decades of youth-targeted marketing in arguing for reforms. In light of recent evidence that the same event evokes stronger emotional reactions when it occurs in the future versus the past, highlighting youth-targeted marketing that has yet to occur may evoke stronger reactions to such practices, and perhaps, greater support for related health policy initiatives. Method: In a between-subjects experiment, Web participants (N = 285) read …

Ada News - 11/17/2014, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.

Understanding Perceptions And Attitudes To Risk In The Tourism Industry, Anthony Clayton, Lourdes Cisneros Mustelier, Maximiliano E. Korstanje

International Journal of Religious Tourism and Pilgrimage

An increasingly complex and rapidly-evolving array of risks presents one of the greatest challenges for decision-makers in all sectors, including the transport and tourism industry. The prospects of an international destination can be profoundly damaged in minutes as a result of a major outbreak of infectious disease, a natural disaster or a terrorist incident. It is therefore vital to understand the changing nature of risk and the ways that risks are perceived and understood, especially as people tend to respond to the perception of risks rather than actual risks, which means that their responses are not always rational and can …

Muscling Consumers To Optimal Option Differentiation: The Influence Of Incidental Muscular Sensations On Option Differentiation, Courtney Szocs

USF Tampa Graduate Theses and Dissertations

Marketers often extend product lines by introducing slight variations of existing products (e.g., there are 53 varieties of Crest toothpaste, 15 varieties of Cheerios). As a result, consumers select from assortments containing relatively similar options. Unfortunately, consumers sometimes fail to differentiate among options, and instead consider the different options as similar and choose. Consequently, prior research shows that selecting from choice sets containing relatively similar options can sometimes lead to negative consequences such as decreased satisfaction. In light of these negative consequences, and given the frequency with which consumers choose from sets of similar options, it becomes important to identify …

2014-November-06-Bailey, Schetzina Named 2014 Notable Women Of Etsu, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Ada News - 11/03/2014, American Dental Association, Publishing Division

ADA News

Established in 1970 as the official newspaper of the American Dental Association, the ADA News serves practicing dentists and others allied to the dental profession in the U.S. and internationally. It is the No. 1 source of news and information about the many benefits and services the ADA delivers to members daily as well as timely information on scientific, social, political and economic developments affecting dentistry and health care.

November 2014, Inland Empire Business Journal

Inland Empire Business Journal

The 3 Major Sins of Sales Management It’s a

simple fact of business: Without sales, no one else

downstream can do their jobs. To ensure continued

growth, Jack Daly says the people at the top must

avoid the following 3 major sins of sales

management. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5

How Do Trustworthy Leaders Behave? Roderick

Kramer has found that 8 out of 10 report being

burned at least once because they trusted too …

Faculty Research Interest Database, David Owerbach

Office of Research Institutional Research and Scholarship

No abstract provided.

Anorexia/Bulimia, Transcendence, And The Potential Impact Of Romanticized/Sexualized Death Imagery, Heather D. Schild

Center for the Study of Ethics in Society Papers

Presented November 10, 2014. Papers presented for the Center for the Study of Ethics in Society Western Michigan University

Tsu Faculty Publication Database, David Owerbach

Office of Research Institutional Research and Scholarship

No abstract provided.

2014 Program, Office Of Academic Affairs

Programs

At its best, a university is a collection of individuals ‐‐ students and faculty ‐‐ focused on learning and discovering new knowledge. For this goal to be realized, a critical element is having faculty members deeply engaged in such discovery within their disciplines. Scholarship, in the form of journal articles, book chapters, monographs and similar endeavors, creative activity which can take an even wider range of forms, and funded research which explores the boundaries of disciplines all contribute to such engagement. Through such participation, faculty members stay at the growing edges of their fields, and in so doing, they enrich …

2014-10-28-Etsu Designated As Olympic Training Site For Bobsled, University Marketing And Communications, East Tennessee State University

Accent [newsletter]

No abstract provided.

2014-10-28-Bailey, Schetzina Named 2014 Notable Women, University Marketing And Communications, East Tennessee State University

Accent [newsletter]

No abstract provided.

Exercise Science, Currey Mccullough

Undergraduate Research Award

No abstract provided.

2014-October-14-Speaker To Discuss ‘Federalism In Nutrition Policy’ At Free Lecture, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Nebraska Innovation Campus Poised For Next Phase Of Growth, Melissa Lee

Nebraska Innovation Campus Materials

Phase I of development at UNL's Nebraska Innovation Campus is ahead of schedule, with facilities taking shape that will attract talent, open new opportunities for students and faculty and grow Nebraska’s economy. The historic 4-H Building, linked to a new building, forms Innovation Commons, a state-of-the-art facility that houses a conference center and where Innovation Studio, a “maker space” for innovators and a business accelerator are underway. Already, the conference center has hosted a “demo day” for Nebraska startup businesses that attracted 300 attendees interested in entrepreneurship. A Food Innovation Center, scheduled to open in 2015, will house UNL’s growing …

2014-October-08-Etsu Named Olympic Training Site For Bobsled/Skeleton Teams, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Linking Teams With Technology: Integrating Databases In Experiential Exercises In An Introductory Business Course, Anne Walsh, Susan C. Borkowski

Organization Management Journal

The arrival of the “virtual generation” on campus has shifted the pedagogy in most business courses. Students in this generation not only are adept in navigating an array of mobile devices, but also have distinct preferences for courses that enable them to leverage their technology skills. Despite their affinity for technology, many of these students may not be as aware of the nuances related to digital content and often rely upon familiar but less relevant online resources to support course projects. This article presents several experiential exercises developed to enable students to leverage technology via database hyperlinks in an introductory …

Drug Use And Abuse In Sport, Mike Moran

Sport Management Undergraduate

Performance enhancing and prescription drugs were a growing issue in professional football, as more players in recent years have fallen victim to drug testing; resulting in lengthy suspensions and fines. This research aimed to show that the culture of using performance enhancing and prescription drugs in order to play football starts at the college level or even earlier. Past research had laid the foundation for this study and through the use of a random sampling method; colleges and universities from across the country were asked to take a survey. From their responses, some patterns had started to develop. Results from …

2014-October-01-Child Study Center To Introduce 'Rainbow In My Tummy' Menu, Nutrition Progra, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Improving Public Health Safety Nets After An Economic Recession, Sanjay Basu

Center for Policy Research

When we say ‘here’s what’s going on with our nation’s health,’ how do we know the answer? Where is the data coming from? How can we best evaluate our public health system? We’re talking about it every day on CNN given the Ebola scare. What do we mean by our ‘public health system’? I would argue that we should expand our definition to mean something more than hospitals and clinics, or doctors and nurses. In particular, I’ll argue that some of our non-health programs that we have as part of the safety net actually make a bigger health impact than …