Hospitality Administration and Management Commons^™

What Happened To Atlantic City’S Gaming Volume?, Toni Repetti, Soyeon Jung

UNLV Gaming Research & Review Journal

Atlantic City casinos were hit by the 2007-2009 recession and the addition of legalized gaming in Pennsylvania at about the same time. Results of this study show the opening of the first three Pennsylvania casinos significantly decreased slot coin-in in Atlantic City while the legalization of table games and the opening of the fourth casino significantly decreased table games drop. After taking this into account, the recession had no significant effect on Atlantic City casino volume. To counteract decreased volumes, casino management needs to understand how much gaming volume they are losing to competition and how much to the recession.

Integrating Organisational Change Management And Customer Relationship Management In A Casino, Charlie Chi Cong Mai, Chad Perry, Erwin Loh

UNLV Gaming Research & Review Journal

This research aims to solve the problem: how can casinos manage organizational change programs, and internal and external customer relationship management (CRM) programs? To find a solution, it uses two stages of qualitative methods: convergent interviewing and case research about four departments of a casino in Australia. After a thorough data analysis of documents and interview data, 12 themes were identified and they led to the development of a model of how organizational change management and CRM can be integrated to improve initiatives in organisations such as casinos. The model has seven core elements: vision, key challenge, objective, measure, strategy, …

The Return On Investment For Undergraduate Degrees In Hospitality And Tourism Management, Asli D. Tasci, Abraham Pizam, Robertico Croes, Po-Ju Chen

Rosen Faculty Scholarship and Creative Works

Increasing concerns regarding the value of higher education in the USA have motivated several organizations to calculate the return on investment (ROI) for college education by employing diverse methodologies. This study evaluates these methodologies by using data from a survey of alumni of Rosen College of Hospitality Management at the University of Central Florida. The results reveal that the highly publicized low ROI for college education might be inaccurate, confusing and misleading for several reasons, among which is the assumption of zero income while studying, causing debt to be the total of a student’s expenses. Data reveal that Rosen College …

Corporate Event Planner’S Marketing Strategy: An Assessment Of Effective Website Design, Hayley V. Bauarschi

Recreation, Parks, and Tourism Administration

Marketing is a key element in a company’s development. Remaining in the public eye helps ensure business as well as generate new clients. A continuous marketing tool companies use to remain visible is a website. In order to be effective, a website needs to engage and encourage users to connect with a company. The purpose of this study was to analyze the visual appeal and aesthetic design of websites for selected corporate event planning companies. The researcher studied certain components that reflect a successful website and then created a matrix based off research to collect data. The data helped to …

Chinese Outbound Tourists Food Consumption In The U.S.: An Extension Of The Theory Of Planned Behavior, Kaiyang Wu

UNLV Theses, Dissertations, Professional Papers, and Capstones

Although Chinese outbound tourists made enormous economic contribution to the U.S. restaurant industry, they seem to have the tendency to consume Chinese cuisine solely during their international trips. This study applies structural equation modeling (SEM) to evaluate different behavioral beliefs' impact on the intentions of Chinese outbound tourist unfamiliar ethnic food consumption in the U.S. Additionally, this research combines the Theory of Planned Behavior (TPB) and food neophobia, a food-related personality trait to better explain Chinese outbound tourists' food rejection behavior in the U.S.

Results of this study showed safety concern, acceptance of table manners, perceived communication gap and food …

Measuring The Effectiveness Of Race And Sports Book Complimentary Awards Program, Pak Szeto

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this paper is to develop a proper way to measure the effectiveness of complimentary award programs in race and sports books. Like most businesses, casinos seek to increase business volume by offering promotions. According to existing research on casino marketing, promotion activities are often measured by the change in business volume (Lucas & Kilby, 2008). Casino operators should be careful because an increase in business volume does not always equal an increase in profit. To create a positive effect on profit, a promotion must at least create enough gross revenue to offset its cost. Some casino executives …

A Study Of Airbnb As A Potential Competitor Of The Hotel Industry, Quynh Nguyen

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of the study is to examine Airbnb as a possible competitor of the hotel industry using Peteraf and Bergen’s broad-based competitor identification tool. Unlike existing empirical research on the subject, the study takes a qualitative approach to answer the research question. The results of the study assist hotel operators in determining the competitiveness of Airbnb and the need for a business response to the service.

A Study On Employee Turnover In Shanghai’S Fine Dining Restaurants, Yang Liu

UNLV Theses, Dissertations, Professional Papers, and Capstones

No abstract provided.

The Influence Of National Culture On Tipping Behavior, Zina Abraham

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this professional paper is to explore the various factors that contribute to cultural differences in tipping behavior. This meta-analysis of the current research can be applied to understand the tipping habits of international tourists in Las Vegas, a relatively unexplored topic.

A Model For Meeting And Event Venues To Implement Green Practices, Justine Clewer

UNLV Theses, Dissertations, Professional Papers, and Capstones

In 2007 green meetings were ranked as the third most anticipated trend by Event Solutions magazine’s survey of 1,350 event professionals, however by 2011 it was an emerging trend (Goldblatt, 2012). Today, meeting and event planners are increasingly including clauses in their contracts with venues pertaining to green practices, and are willing to look elsewhere if a venue does not agree to partake in the green initiatives. For venues the failure to “go green” can mean a substantial loss of revenue. Nonetheless, many businesses are hesitant to engage in green (sustainable) practices, because they are not properly educated on the …

A Competency Model For Catering And Event Professionals Using A Modified Delphi Technique, Donnell G. Bayot

UNLV Theses, Dissertations, Professional Papers, and Capstones

As the market for face-to-face meetings and events has grown to one of the largest private sector industries, so has the market for catering, which is the largest budget line item for a meeting or event. Clients have become more demanding and at the same time more price-conscious. This has caused catering professionals and meeting and event planners' job responsibilities to change. Caterers and planners now have more crossover responsibilities and over more varied functional areas than ever before. In response, the National Association for Catering and Events (NACE), as the oldest and largest catering association in the world, formally …

An Importance-Performance Analysis Of Multigenerational Preferences In Guestroom Technology, Sidian Lan

UNLV Theses, Dissertations, Professional Papers, and Capstones

This study focuses on generational preferences in terms of guestroom technology. The hospitality technology industry has indicated guestroom technology as their highest priority in terms of hospitality technology investment. Previous studies have investigated in-room technology amenities and ranked them in order of importance and performance. However, it is uncertain which guestroom specific technologies should they invest in when it comes to different generations. Each generation is fundamentally different from the others because each generation was born in different eras with different societal changes. These generations have different values, ideas, needs, and communication skills. Hoteliers are investing time and money into …

Street Level Food Networks: Understanding Ethnic Food Cart Supply Chains In Eastern Portland, Or, Alexander G. Novie

Dissertations and Theses

Portland, OR, is the site of a unique urban food cart phenomenon that provides opportunities for small business ownership and access points for culturally specific food for the city's foreign-born and minority populations. Known as a "foodie haven," Portland also has an active sustainable food movement with engaged citizens and support from city and regional policies aimed at significantly increasing the consumption of local food. To date, there have been no in-depth studies on the sourcing habits of Portland food cart owners and whether or not these street-level actors are involved in the area's local alternative food movements (AFNs). The …

Creation Of A Professionalism Scale For Hospitality Students: An Exploratory Study, Tammie Kaufman, Peter Ricci

Rosen Faculty Scholarship and Creative Works

The hospitality industry is dependent on a professional staff to exceed guests’ expectations. Existing research has focused primarily on the various attributes necessary for success in the hospitality industry. The primary focus of this research was professionalism and hospitality students’ self-perception of their professional attributes. Data collected from a focus group of hospitality human resource managers were used to develop a professionalism scale. The scale produced five factors that explained 53.6% of the variance in the responses. Students were more likely to agree in their preparedness for the interview process, but less in agreement of their preparedness for workplace issues. …

National Hospitality Conference 2014: A Report, James Peter Murphy

Reports

The 2014 National Hospitality Conference took place on November 3^rd and was held at the Four Seasons Hotel, Ballsbridge, Dublin. The main theme of this year’s conference was ‘Preparing for growth’ , DIT Bar Studies students from the School of Culinary Arts & Food Technology joined delegates in debating and discussing the significant issues surrounding the conference theme.

Intercultural Interactions Outside The Classroom: Narratives On A U.S. Campus, Xinran Lehto, Liping A. Cai, Xiaoxiao Fu, Yi Chen

Rosen Faculty Scholarship and Creative Works

This study provides a picture of the interactional experiences between domestic and international undergraduate students outside the classroom on a US campus. Based on 9 focus group sessions, 8 distinctive themes emerged as a result. The study revealed some similarities but many differences between domestic and international students, illuminating the lack of and barriers to intercultural learning. The findings highlight the challenges and opportunities currently faced on US campuses, thereby making a timely contribution to efforts at developing students’ readiness to be successful in a global and multicultural environment.

Customer Satisfaction Index Of Singapore 2014: Q3 Results, Institute Of Service Excellence, Smu

Research Collection Institute of Service Excellence (2007-2024)

The Customer Satisfaction Index of Singapore (CSISG) computes customer satisfaction scores at the national, sector, sub-sector, and company levels. The CSISG serves as a quantitative benchmark of the quality of goods and services produced by the Singapore economy over time and across countries. This is the CSISG’s eighth year of measurement.

Occupational Self-Perceptions Of Hotel Employees: An Exploratory Study, Arie Reichel, Galia Fuchs, Abraham Pizam, Yaniv Poria

Rosen Faculty Scholarship and Creative Works

This study aimed to reveal the occupational self-perceptions of rank-and-file employees in the Israeli hotel industry. Due to the exploratory nature of the study a qualitative research approach was adopted. The findings are based on 40 semistructured interviews with current and former Israeli hotel employees. The results revealed that almost all participants had disconcerting negative perceptions of rank-and-file occupations in the Israeli hotel industry. The themes emerged as relevant to the understanding of employees' occupational self-perception were classified into four groups: working conditions, occupational profile, job characteristics and requirements, and moderating factors linked with the reputation of the hotel and …

Casino Architecture Wars: A History Of How Las Vegas Developers Compete With Architectural Design, Stefan Al

Occasional Papers

This paper explores how Las Vegas casino devel opers have competed with architectural design. Throughout history, they emphasized different elements of the casino complex. This paper will examine three of the most heated wars that occurred between casinos over such elements: the swimming pool wars of the 1950s, the sign wars of the 1960s, and the porte cochère wars of the 1970s. This paper argues how, in the face of competition, each of these elements evolved into truly unique forms that differed greatly from other places. In its relentless pursuit to attract visitors, Las Vegas lay on the forefront of …

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