Tourism Commons^™

Bauran Promosi Paket Wisata Halal Korea Selatan Padacheria Halal Holiday Travel, Karina Mayza, Poeti Nazura Gulfira

Journal of Indonesian Tourism and Policy Studies

The focus of this study is about Promotional Mix "Halal Tour Packages of South Korea" on Cheria Halal Holiday. The purpose of this study is to know promotional mix activities on Cheria Halal Holiday in marketing "Halal Tour Packages of South Korea" and their obstacles. South Korea became one of the countries that began to develop halal tourism. This is an opportunity for Cheria Halal Holiday to promote South Korea's halal tour packages. In this study using Qualitative Descriptive method by interviewing with resource person and direct observation at Cheria Halal Holiday office. The concepts used in writing are Tourism, …