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Turning Movements Into Markets: How Corporations Co-Opt Cultural Values For Profit, Anthony J. Capote Jun 2024

Turning Movements Into Markets: How Corporations Co-Opt Cultural Values For Profit, Anthony J. Capote

Dissertations, Theses, and Capstone Projects

In this dissertation, I explore how corporations engage in values-based marketing in the 21st Century. It is hardly a new phenomenon for corporate advertising to co-opt popular cultural values and trends. With the rise of platform capitalism — under which digital platforms generate wealth by cultivating our online data and resell it to advertisers — as well as the political and social context of the Trump Administration, however, major corporations have entered a new phase in the marketing framework that aims to attract consumers based specifically on their cultural and political values. Using a mixed methods approach I explore …


Containerization Of Seafarers In The International Shipping Industry: Contemporary Seamanship, Maritime Social Infrastructures, And Mobility Politics Of Global Logistics, Liang Wu Feb 2024

Containerization Of Seafarers In The International Shipping Industry: Contemporary Seamanship, Maritime Social Infrastructures, And Mobility Politics Of Global Logistics, Liang Wu

Dissertations, Theses, and Capstone Projects

This dissertation discusses the mobility politics of container shipping and argues that technological development, political-economic order, and social infrastructure co-produce one another. Containerization, the use of standardized containers to carry cargo across modes of transportation that is said to have revolutionized and globalized international trade since the late 1950s, has served to expand and extend the power of international coalitions of states and corporations to control the movements of commodities (shipments) and labor (seafarers). The advent and development of containerization was driven by a sociotechnical imaginary and international social contract of seamless shipping and cargo flows. In practice, this liberal, …


Diversion: Diversity, Equity, And Inclusion And The Nonprofit Organization, Leah E. Glass Jun 2022

Diversion: Diversity, Equity, And Inclusion And The Nonprofit Organization, Leah E. Glass

Dissertations, Theses, and Capstone Projects

Diversity, equity, and inclusion (DEI) work is a billion-dollar industry that companies across all industries utilize to “transform” their workplaces and for many, increase profit. Despite the resources invested, there is, unfortunately, little to show for it. This qualitative case study draws on three years of ethnographic fieldwork and interviews at a national nonprofit, Education for All (EFA), to examine how DEI, coupled with organizational culture and structure, works to engrain inequality, rather than lessen it.

This research is based on 49 interviews with employees at Education for All, supplemented with observations and analyses of organizational artifacts. This study uncovers …


Perceptions Of Economic Vulnerability And Public Opinion In The United States: A Theoretical, Historical, And Quantitative Approach, Cody R. Melcher Jun 2022

Perceptions Of Economic Vulnerability And Public Opinion In The United States: A Theoretical, Historical, And Quantitative Approach, Cody R. Melcher

Dissertations, Theses, and Capstone Projects

This dissertation combines three related essays that analyze the effect of the perception of economic vulnerability on the social and political attitudes of Americans. Through a heterodox reading of W.E.B. Du Bois’s intellectual work and political career in the latter half of his life, the first essay develops the theoretical thrust of the dissertation. It is argued that Du Bois primarily grounds white supremacy in an elementary feature of capitalism: the fact that survival under capitalism presumes the successful engagement, either directly or indirectly, with the labor market. Due to the historical legacy of slavery, however, labor market competition in …


Dream City: Post-Millennials And Millennials Navigate School, Work, And Housing In New York City, Omar Montana Sep 2021

Dream City: Post-Millennials And Millennials Navigate School, Work, And Housing In New York City, Omar Montana

Dissertations, Theses, and Capstone Projects

This dissertation examines the experiences of the “Post-Millennial” (those born after 1996) and “Millennial” (those born between 1981 - 1996) generations, as they pursue their dreams of studying, working and living in New York City. According to Karl Mannheim’s (1923) classic formulation, a “generation” can be perceived as a particular type of social location typified by common “patterns of experience and thought”. Through seventy-five in-depth interviews, the qualitative data revealed a social location characterized by a common pattern of “time is money” – as the German theorist Georg Simmel (1903) postulated more than a century ago – and stress as …


Rich In Needs: The Forgotten Radical Politics Of The Welfare Rights Movement, Wilson Sherwin Sep 2019

Rich In Needs: The Forgotten Radical Politics Of The Welfare Rights Movement, Wilson Sherwin

Dissertations, Theses, and Capstone Projects

Situated temporally between the Civil Rights Movement and the Women’s Movement, the Welfare Rights Movement of the 1960s and 70s distinguished itself by its militant critique of waged labor. Returning to the movement’s archives I examine how the mostly poor, Black, female participants developed their “antiwork politics”, how they asserted their right to live not only meager but occasionally luxurious lives—demanding not only bread but also roses. In the courts, streets, welfare offices, department stores, policy proposals, and numerous internal debates, these women waged national battles to assert full autonomy over their families, consumption, sexuality, and their own time.

As …


The Effects Of Social Power Bases Within Varying Organizational Cultures, Ayanna Cummings Sep 2017

The Effects Of Social Power Bases Within Varying Organizational Cultures, Ayanna Cummings

Dissertations, Theses, and Capstone Projects

This study focuses on social power in the context of organizational culture and how this relationship impacts outcomes of follower compliance and trust. Power is the ability to direct or influence the behavior of others or a course of events (Handgraaf, et al., 2008). There are six different types of social power, including informational, referent, legitimate, coercive, rewarding, and expert (Fontaine & Beerman, 1977). Each type of social power may lead to varying psychological outcomes, such as compliance, satisfaction, and agreement. To date, the empirical literature has not fully addressed the issue of whether one type of power is more …


The Politics Of Shorter Hours And Corporate-Centered Society: A History Of Work-Time Regulation In The United States And Japan, Keisuke Jinno Sep 2017

The Politics Of Shorter Hours And Corporate-Centered Society: A History Of Work-Time Regulation In The United States And Japan, Keisuke Jinno

Dissertations, Theses, and Capstone Projects

Shorter working hours drew much attention as a means of fighting unemployment and crisis in capitalism during the first half of the twentieth century. Nowadays, shorter work-time is rarely considered a policy option to fix economic or social issues in the United States and Japan. This dissertation presents a history of work-time regulation in the United States and Japan to examine how and why its developments and stalemate took place.

In the big picture, developments of work-time regulation during the first half of the twentieth century were a part of concessional modifications of class relations, a common phenomenon in many …


Race And Gender In The Advancement To Partnership: Perceptions Of Black Female Lawyers, Tsedale M. Melaku Jun 2016

Race And Gender In The Advancement To Partnership: Perceptions Of Black Female Lawyers, Tsedale M. Melaku

Dissertations, Theses, and Capstone Projects

This dissertation examines the barriers to recruitment, professional development and inclusivity, and advancement to partnership for black female lawyers in elite corporate law firms. Black female lawyers confront numerous obstacles as they seek to rise to partnership (e.g. lack of mentorship; sponsorship and substantive assignments; exclusion from social and professional networks; and limited exposure to quality training). All associates suffer from the demands of corporate law firms such as working long hours, exclusion from social activities, and limited family contact. These factors inevitably contribute to high attrition rates. However, the accounts of black female lawyers within this study are richly …