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Millennial Retail Employees Experiences And Perceptions Of Leaders With Body Image Modifications, Jennifer Mcclure
Millennial Retail Employees Experiences And Perceptions Of Leaders With Body Image Modifications, Jennifer Mcclure
Walden Dissertations and Doctoral Studies
Millennials in retail account for a large portion of the U.S. workforce and have the highest number of body image modifications from tattoos, piercings, and/or gauges. Following Moustakas concept of perception, the purpose of this transcendental phenomenology study was to explore how Millennial-aged retail employees describe and experience leaders with body image modifications from tattoos, piercings, and/or gauges. Participants were sought from various retail locations and were required to be born between 1981 and 1996. Data were collected through interviews with 6 participants and the data were analyzed using Moustakas modification of the Van Kamm Method. The results showed that …