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Labor Relations

Theses and Dissertations in Business Administration

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Two Essays On The Effects Of Ceo Social Activism, Habib Islam Aug 2022

Two Essays On The Effects Of Ceo Social Activism, Habib Islam

Theses and Dissertations in Business Administration

The first essay theorizes and quantifies the effects of CEO activism on firms’ financial performance. We examine this relationship within the framework of screening theory. We find that CEO social activism generally leads to adverse investor reactions. This negative effect is most prominent when there is interdimensional incongruence in CEO social activism messages. In addition, we find that the negative effect of CEO social activism is moderated by organizational characteristics that resolve incongruence caused by disparate signals.

The second essay seeks to understand how a CEO’s social activism influences corporate social performance. We hypothesize that CEO social activism will have …