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Articles 1 - 3 of 3
Full-Text Articles in Developmental Psychology
The Massillon Academic Success Project: An Investigation Of How Disadvantaged African American Students Can Rise Above Barriers To Academic Achievement, Oscar T. Mcknight
The Massillon Academic Success Project: An Investigation Of How Disadvantaged African American Students Can Rise Above Barriers To Academic Achievement, Oscar T. Mcknight
Oscar T McKnight Ph.D.
No abstract provided.
Promoting The Ethical Development Of Undergraduate Business Students Through A Deliberate Psychological Education-Based Classroom Intervention, Christopher Drees Schmidt
Promoting The Ethical Development Of Undergraduate Business Students Through A Deliberate Psychological Education-Based Classroom Intervention, Christopher Drees Schmidt
Dissertations, Theses, and Masters Projects
No abstract provided.
Blink And They're Gone: A "Quick-Take" On Impulse Purchase Behavior And Enrollment Marketing In Higher Education, Oscar T. Mcknight, Ronald Paugh, Vahn Knight
Blink And They're Gone: A "Quick-Take" On Impulse Purchase Behavior And Enrollment Marketing In Higher Education, Oscar T. Mcknight, Ronald Paugh, Vahn Knight
Oscar T McKnight Ph.D.
The college-decision process that prospective students make has been characterized as deliberate and prolonged -- a classic extensive problem solving behavior model. New research indicates that a significant proportion of students engage in impluse purchase behavior when choosing a college. Marketing implications for enrollment management and "Blink An Intervention Model" are presented