Cognitive Psychology Commons^™

Essays On Mental Accounting And Consumers' Decision Making, Ali Besharat

USF Tampa Graduate Theses and Dissertations

This dissertation is structured in the form of two empirical essays, each investigating one type of irrational decision caused by mental accounting. The first essay, titled "Managing the Cost of Multiple Debt Accounts: A Behavioral Perspective", explores why many people pay off credit cards' with the lowest rate first when rationally speaking they should repay the debt with the highest rate most quickly. This essay suggests that irrationality emerges when people seek to close `mental accounts' associated with their credit cards and reduce the total number of outstanding loans rather than decrease the amount of total debt among all credit …

Conversion Theory Through The Cognitive Science Of Religion Lense In A Christian-Muslim Context, Jennifer A. Garcia

Scripps Senior Theses

The Cognitive Science of Religion (CSR) in recent years is beginning to become more popular. This project evolves around the development of the field as well as critiques of the field. Because of the interdisciplinary nature of CSR, it lends an interesting way to understand religion as well as religious experiences. One of those religious experiences, conversion, is examined and explored through the use of conversion narratives from western women who were formally Christian but converted to Islam. Many themes arise out of this research that paves the way for trying to understand religious experiences. Overall, the project focuses on …

Designing An "Information-Experience" Using Creativity Science Theory And Tools, Stephanie Belhomme

Creativity and Change Leadership Graduate Student Master's Projects

An “information-experience” encapsulated by a technological/digital audio-visual tool presents data and potentially meaningful information to prompt actionable knowledge concerning: “unspoken creative process elements;” their profound impacts on both how well our “physiology of creativity” functions; but also on how well foundational creative thinking and behavioral prerequisites (energy, motivation, imagination, and ownership) are leveraged.

The product: 1) introduces the user to one component of the CPS (Creative Problem Solving) Facilitation Process - Exploring the Challenge; 2) features a content specific component which prompts exploration of the many correlations between societal, organizational / community, human physiological / behavioral data, and the direct …

Choice, Management, & Modification: Situational Context In Risky Choice, Nathaniel K. Decker

USF Tampa Graduate Theses and Dissertations

We sought to examine the potential differences between different types of risky decisions. While some decisions are easily represented as choices between future alternatives, other decisions may be better represented as the management of a personally owned situation. Schneider (2003) created the risk management task, which manifested these situated improvement decisions, and identified a unique pattern of risk preferences when compared to the standard gambling paradigm. To determine what cognitive processes might be differentially activated for each type of decisions so as to yield these risk preference differences, we incrementally manipulated the gambling paradigm to parse potentially influential elements of …

Attention To And Categorization Of Monoracial And Racially Ambiguous Faces, Julie Ann. Kittel

Dissertations, Theses, and Masters Projects

No abstract provided.