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Full-Text Articles in Cognition and Perception
Online Product Reviews: Effects Of Star Ratings And Valence On Review Perception Among Those High And Low In Need For Cognition, Jacquelyn L. Schreck
Online Product Reviews: Effects Of Star Ratings And Valence On Review Perception Among Those High And Low In Need For Cognition, Jacquelyn L. Schreck
Honors Undergraduate Theses
The Internet is becoming the main source for various tasks, from learning, to working, and shopping. There are many websites one can use to shop. Almost all stores have a website from which you can order anything you might want. As online shopping becomes more prominent, it is important to understand the effects of the Internet and its product reviewers and, specific to this study, consumer decision making. This study seeks to understand the effect of star ratings and valence on review perception between the different cognitive levels of individuals. Recognition review perception, and intent to purchase were being measured. …
Music And Memory: A Qualitative Look At How Music Affects Episodic Memory, Jonathan A. Coad
Music And Memory: A Qualitative Look At How Music Affects Episodic Memory, Jonathan A. Coad
Honors Undergraduate Theses
This study was designed to examine qualitative data regarding gender and age differences about significant life events that are recalled when music is remembered. Two groups of participants were recruited, younger adults (M = 19.78, SD = 4.99) and older adults (M = 49.31, SD = 8.72). Data were collected by creating a survey and allowing participants to choose whichever songs, from their own experience, they like and asking them to list detailed memories that are attached to the song. Using the Linguistic Inquiry Word Count (2015) software, data was coded into categories of word count, positive and negative emotions, …
Correlations Between Sexual Imagery And Sexual Cognitions, Jennifer L. Mcdonnell
Correlations Between Sexual Imagery And Sexual Cognitions, Jennifer L. Mcdonnell
Honors Undergraduate Theses
Analyzing the relationship between the visual imagery used in music videos, and the sexual cognition of viewers. Sexual cognition is the awareness of one's own sexual behavior, and its implications. The visual content of music videos was analyzed focusing only on the imagery used. The Heterosexual Script (Jhally, 2007) in particular is observed in most music videos, highlighting the sexual objectification of women and the dominant role of males. The direction of causality between the visual imagery and sexual cognitions can only be speculated using a number of theories, namely cognitive dissonance (Festinger, 1957), cultivation theory (Gerbner et al., 1994), …