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Southeast Asia

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Lokotopia: Expansion To China Doesn’T Have To Be A Gamble, Yiqing Pin Cai Jan 2021

Lokotopia: Expansion To China Doesn’T Have To Be A Gamble, Yiqing Pin Cai

MSc in Innovation Capstone Projects

Addressed the problem of Southeast Asian brands to enter the China market, reviewed existing market solutions, presented their solution which was tested through global Chinese consumers. Introduced LOKOTOPIA services, with some cases for market validation.

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