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- Civic group leader (1)
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- European Football (1)
- Fandom in China (1)
- Nation branding (1)
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Articles 1 - 3 of 3
Full-Text Articles in Asian Studies
Nation Brand, National Prestige, And The Social Imaginaries Of The Advanced Nation In South Korea, Jung-Yup Lee
Nation Brand, National Prestige, And The Social Imaginaries Of The Advanced Nation In South Korea, Jung-Yup Lee
Doctoral Dissertations
The dissertation focused on how the discourses and institutions of nation branding and public diplomacy reshaped the social imaginary of the nation. Following the trajectory of the nation branding discourse in South Korea in the first fifteen years of the 21st century, I examined different moments of the re-imagining of the nation by multiple agents with regard to nation branding and public diplomacy. Firstly, I examined how the news media played a crucial mediating role in importing and disseminating the globally emerging discourse of nation branding in collaboration with private and public think tanks in the early and mid 2000s. …
Cultural Practices And Social Formations In A Reforming Society: The Transnational Fandom Of European Football In China, Yuan Gong
Doctoral Dissertations
This dissertation explores the Chinese fandom of European male football and its relation to the formation of the Chinese urban middle class. I use online and offline ethnography, critical discourse analysis and textual analysis to examine the socio-cultural roots, technological conditions, and political implications of Chinese fans’ transmedia practices. My findings are twofold. First, I argue for the articulation between the European football fan identity and the subject of urban middle class emerging from the post-Maoist social restructuring. This articulation is reflected from these fans’ active reading of the European football text and their access to European football as conditioned …
A Soulful Egg Can Break A Rock: A Case Study Of A South Korean Social Movement Leader's Rhetoric, Eunsook Sul
A Soulful Egg Can Break A Rock: A Case Study Of A South Korean Social Movement Leader's Rhetoric, Eunsook Sul
Doctoral Dissertations
This dissertation introduces and analyzes Ven. Hyemoon’s rhetoric emanating from his leadership of the civic group, the Committee for the Return of Korean Cultural Property in South Korea. On the surface, he seems focused on retrieving cultural artifacts, pillaged by the Japanese colonial invasion. His work, upon deeper analysis, emerges to be about regaining a Korean cultural and national identity that is historically grounded, civically engaged and morally reflective. This study is informed by multiple theories (i.e., framing, narrative, social semiotics, critical geography, rhetoric, and social movement) to examine aspects of a phenomenon in depth – involving nationalism, social movement, …