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Speech and Rhetorical Studies Commons™

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Theses/Dissertations

Social Influence and Political Communication

2018

Articles 1 - 6 of 6

Full-Text Articles in Speech and Rhetorical Studies

How To Maximize Your Small Business's Impact On Social Media, Brianna J. Arnaud Dec 2018

How To Maximize Your Small Business's Impact On Social Media, Brianna J. Arnaud

University of New Orleans Theses and Dissertations

This thesis is meant to be a learning tool to help small businesses use free social media accounts as business marketing tools. The manual is broken down into chapters highlighting the importance of “Knowing your Audience,” “Branding,” “Constructing a Post,” “Using Visual Rhetoric,” and “Expanding your Audience.”. This thesis is inspired by scholars of English, internet linguistics, journalism, gender theory, professional writing, and rhetoric. It is also inspired by a survey of 18 small businesses in the Lafayette, Louisiana area. The survey helped to focus my research on the social media issues of small businesses in the southern region of …

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Radical Social Ecology As Deep Pragmatism: A Call To The Abolition Of Systemic Dissonance And The Minimization Of Entropic Chaos, Arielle Brender May 2018

Radical Social Ecology As Deep Pragmatism: A Call To The Abolition Of Systemic Dissonance And The Minimization Of Entropic Chaos, Arielle Brender

Student Theses 2015-Present

This paper aims to shed light on the dissonance caused by the superimposition of Dominant Human Systems on Natural Systems. I highlight the synthetic nature of Dominant Human Systems as egoic and linguistic phenomenon manufactured by a mere portion of the human population, which renders them inherently oppressive unto peoples and landscapes whose wisdom were barred from the design process. In pursuing a radical pragmatic approach to mending the simultaneous oppression and destruction of the human being and the earth, I highlight the necessity of minimizing entropic chaos caused by excess energy expenditure, an essential feature of systems that aim …

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The Myth Of Southern Atonement: Constructed Forgiveness In Public Spaces, Elizabeth Ashley Clayborn May 2018

The Myth Of Southern Atonement: Constructed Forgiveness In Public Spaces, Elizabeth Ashley Clayborn

Graduate Theses and Dissertations

This thesis provides a rhetorical analysis of public space in Arkansas and examines the ways in which the myth of Southern Atonement is constructed within those spaces. Three formal elements characterize Southern Atonement: absolution from the past, distinctiveness in constructed authenticity, and hope for a post-racial future. The analysis develops over three case studies which I argue contribute to the construction, engagement, and actualization of this cultural myth. The first chapter looks at Fort Smith, Arkansas, and The Unexpected art project as a source of identity construction and place attachment. Then I examine The Billgrimage, or the monuments and museums …

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Microaggressions Within The Lgbtq+ Community: An Autoethnography, Erika A. Perez Montes May 2018

Microaggressions Within The Lgbtq+ Community: An Autoethnography, Erika A. Perez Montes

Capstone Projects and Master's Theses

This autoethnography is about different points in my life where I committed microaggressions towards the LGBTQ+ community specific to different genders, sexual orientations and/or how people in the community present themselves. I use “thick intersectionality” ‒ an embodied exploration of the complex particularities of individuals’ lives and identities associated with their race, class, gender, sexuality, and national locations ‒ as a means of portraying my message, voicing the emotions that I felt, and the identity I occupied at that moment. I show that the intersectionalities of queer folks’ identities create unconscious microaggressions towards other queer folks. The purpose of my …

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Applause, Laughter, Chants, And Cheers: An Analysis Of The Rhetorical Skill Of The “Great Communicator”, Reagan Gresham Dye May 2018

Applause, Laughter, Chants, And Cheers: An Analysis Of The Rhetorical Skill Of The “Great Communicator”, Reagan Gresham Dye

Graduate Theses and Dissertations

This study takes a content analytic approach to analyze the use of rhetorical devices in televised Republican National Convention (RNC) addresses by former U.S. President Ronald Reagan. By measuring rhetorical strategies and their relationship with the type, strength, synchrony, and duration of audience responses during the 1976, 1980, 1984, and 1992 RNCs, this study finds that Reagan had the ability to control speech factors to his advantage to promote positive audience response. This study finds that Reagan was adept at utilizing humor, external attacks, and advocating for his policy agenda in a way that elicited positive audience responses such as …

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Wonder Woman: A Case Study For Critical Media Literacy, Adriana N. Fehrs Jan 2018

Wonder Woman: A Case Study For Critical Media Literacy, Adriana N. Fehrs

Graduate Student Theses, Dissertations, & Professional Papers

To better grasp the messages Wonder Woman is sending to its audience, a Critical Media Literacy (CML), ideological, and feminist framework is used to examine whether, and if so how, Wonder Woman succumbs to stereotypes that are often portrayed in the media. These theories will be used in the ensuing project to build a curriculum aimed at high school students.The curriculum positions students to examine the hegemonic ideologies that are represented in pop culture, specifically Wonder Woman.

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