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Speech and Rhetorical Studies Commons

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Full-Text Articles in Speech and Rhetorical Studies

Becoming The Change Witnessed: Strategic Use Of Empathy In Morgan Spurlock’S “Straight Man In A Gay World”, Michael W. Tumolo, Jennifer Biedendorf Jun 2016

Becoming The Change Witnessed: Strategic Use Of Empathy In Morgan Spurlock’S “Straight Man In A Gay World”, Michael W. Tumolo, Jennifer Biedendorf

The Qualitative Report

This essay examines the strategic use of empathic communication that fosters a loving struggle for Existenz in “Straight Man in a Gay World” (2005), an episode of Morgan Spurlock’s documentary-styled television program 30 Days. The show functions as a persuasive discourse designed to influence the heterosexual participant and, by extension, the implied audience. This essay offers an overview of key terms in the study of empathy and analyzes key moments of empathic communication in the episode.


You Have Atomic Bombs, We Have The Martyrdom-Seekers: Ayman Al-Zawahiri’S Narrative Arc Of The Martyr, Tim Huffman Mar 2016

You Have Atomic Bombs, We Have The Martyrdom-Seekers: Ayman Al-Zawahiri’S Narrative Arc Of The Martyr, Tim Huffman

Peace and Conflict Studies

Martyrdom has an undeniable rhetorical dimension, and part of a martyr’s voice is the manner of his or her death. However, martyrdom does not stand alone. It is contextualized and constructed by the voice of ideologues. This project looks at the spoken and written rhetoric of Ayman Al-Zawahiri, leader of al-Qaeda, and seeks to understand his descriptions, attributions, and stories about martyrs and martyrdom. An analysis of 93 statements by Zawahiri was performed to identify his overarching martyr narrative and archetype. Major findings include a taxonomy of martyr attributes and a narrative trajectory of martyrdom. While pro-USA rhetoric constructs al-Qaeda’s …