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Full-Text Articles in Speech and Rhetorical Studies
When Humanity Meets Technology: Contemplating Neil Postman's Critique Of Advertising, Yingwen Wang
When Humanity Meets Technology: Contemplating Neil Postman's Critique Of Advertising, Yingwen Wang
Electronic Theses and Dissertations
This project aims to contemplate Postman’s critique of advertising and offer insights to understand Integrated Marketing Communication (IMC) in today’s mediated environment. As an essential component of IMC, the history of advertising demonstrates and documents that the medium of communication has an extensive influence on IMC practices. The concern about how communication media affect human perception, understanding, and behavior, resides within the central claim of the study of media ecology. Thus, this project investigates IMC through the lens of Postman’s media ecology perspectives, and argues that Postman’s prescient ideas provide both hope and constructive insights. Moreover, Postman’s thermostatic perspective, rooted …
The Ethics Of Occultic Communication: An Invocation Of Joshua Gunn And Sissela Bok, James Thomas Begley Jr.
The Ethics Of Occultic Communication: An Invocation Of Joshua Gunn And Sissela Bok, James Thomas Begley Jr.
Electronic Theses and Dissertations
Occultic rhetoric, according to Joshua Gunn, is a genre of discourse concerned with the study and practice of secret communications. The strategic sharing of secret messages involves a host of methods and conventions designed for the selective disclosure of hidden knowledge, thus controlling the boundaries of (and accessibility to power between) insider and outsider groups. Occultic rhetoric has its uses in everyday encounters, but the abuse of such manipulative strategies, especially by those in the academy and other positions of power and trust, calls for an ethical response. This dissertation submits occultic rhetoric to moral investigation by incorporating the works …
Paving The Way For Merleau-Ponty’S Eye And Mind In Organizational Communication Studies, Johan Bodaski
Paving The Way For Merleau-Ponty’S Eye And Mind In Organizational Communication Studies, Johan Bodaski
Electronic Theses and Dissertations
The body is a sense-based medium that creates and interprets organizations. Bodies create organization. An aesthetic theory of organizational communication reveals the significance of the body to the organization. Maurice Merleau-Ponty’s philosophy of aesthetics offers a theory of aesthetic organizational communication that is yet to be developed. Merleau-Ponty’s aesthetic essay on painting, Eye and Mind, describes the body as the medium through which painters turn the world into painting. His philosophy of painting builds bridges between aesthetics, the body, and organizational communication.
In chapter one, four theories of organizational communication are described: communication constitutes organization (CCO), text/interpreter, ventriloquism, and …