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Social media -- Economic aspects | Online social networks -- Economic aspects | Internet marketing | Viral marketing
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A Comparative Study Of How Social Media And Web 2.0 Tools, Such As Facebook, Twitter And Viral Marketing, Can Be Used By Small Businesses, To Integrate A Business Strategy Of Augmenting The Company Profile And Awareness With Their Publics, Robyn Foley
Theses
The object of this dissertation was to explore the public relations techniques implemented by small businesses located in Cork.