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Landscape Analysis And Content Strategy For Covid-19 State Response Websites, Kaitlin Price Jan 2021

Landscape Analysis And Content Strategy For Covid-19 State Response Websites, Kaitlin Price

Mahurin Honors College Capstone Experience/Thesis Projects

There is a massive flow of information about the COVID-19 pandemic from news coverage, daily announcements from local and national political leaders and health authorities, as well as social media. Because of this, a focus on providing clear, honest, and valid information is needed. One way to achieve this goal is through impactful state websites that can act as the main resource for COVID-19 related news.

This project will be analyzing three COVID-19 state response websites, kycovid19.ky.gov (Kentucky’s website), oregon.gov (Oregon’s website), and ldh.la.gov (Louisiana’s website) in terms of their use of website design and crisis communication strategies. I will …


Social Media For Social Good: A Guide To New Media For College Activists, Charles Harris May 2011

Social Media For Social Good: A Guide To New Media For College Activists, Charles Harris

Mahurin Honors College Capstone Experience/Thesis Projects

In a world of Tweets and status updates, how do we take all those hours perusing social networks and put them to good use? In my thesis project, Social Media for Social Good: A Guide to New Media For College Activists, I explore the uses of these networks to activate people towards building positive social change. It is my opinion that college is the best time to be an activist. How do college students communicate? Social Media. From the campus to the global scale, social media can be effectively used to mobilize people to take action on a wide array …