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Full-Text Articles in Other Communication

Social Media Influencers (Smis) In Context: A Literature Review, Charles Alves De Castro, Isobel O'Reilly Dr, Aiden Carthy Dec 2021

Social Media Influencers (Smis) In Context: A Literature Review, Charles Alves De Castro, Isobel O'Reilly Dr, Aiden Carthy

Articles

This review focused on three main areas, "Social Media Influencers (SMIs) in Context, The Impact of SMIs on Adolescents, and Consumer Behaviour in a Digital Era – Generation Z in Perspective". This article aims to further the overall understanding of SMIs and outlines the impact of SMIs on adolescents‘ lives. Thus, the main objective of this literature review is to raise awareness within the marketing field about the influence of social media influencers on adolescents and how brands promote their products and content through social media influencers. The review comprised a regular search using electronic journal databases and secondary data …


Media Literacy Education For All Ages, Päivi Rasi, Hanna Vuojärvi, Heli Ruokamo Aug 2019

Media Literacy Education For All Ages, Päivi Rasi, Hanna Vuojärvi, Heli Ruokamo

Journal of Media Literacy Education

This special issue of the Journal of Media Literacy Education explores the role of media literacy across the lifespan. Media literacy education interventions must be designed to meet the needs of individuals of different ages by understanding the life roles and goals that they have across the lifespan. Different pedagogical strategies are required to effectively address the media literacy competencies of young children, teens, adults, parents, and older adults. In old age, media literacy education may support cognitive functioning and social relationships and help people critically assess health-related information and services. Adopting a life course perspective enables the examination of …


Parasocial Romantic Relationships, Romantic Beliefs, And Relationship Outcomes In Usa Adolescents: Rehearsing Love Or Setting Oneself Up To Fail?, Riva Tukachinsky, Sybilla M. Dorros Apr 2018

Parasocial Romantic Relationships, Romantic Beliefs, And Relationship Outcomes In Usa Adolescents: Rehearsing Love Or Setting Oneself Up To Fail?, Riva Tukachinsky, Sybilla M. Dorros

Communication Faculty Articles and Research

The study examines the associations between adolescents’ emotional and physical aspects of parasocial romantic relationships with media figures, idealized romantic beliefs, perceptions of a current dating partner, and relationship satisfaction. A two-study design included concurrent data from 153 adolescents ages 13–17 (55.6% female), and retrospective data from 274 college students ages 18–22 (79.8% female). Across both samples, emotional involvement in a PSRR was related to more idealized romantic beliefs. The intensity of emotional involvement with the media figure during adolescence was associated with lower relationship satisfaction and less favorable perceptions of a current romantic partner in college students. However, there …


What Do You Use Mobile Phones For? A Creative Method Of Thematic Drawing With Adolescents In Rural China, Jiachun Hong Dec 2016

What Do You Use Mobile Phones For? A Creative Method Of Thematic Drawing With Adolescents In Rural China, Jiachun Hong

Journal of Media Literacy Education

This study sets out to explore Chinese adolescents’ subjectivities toward the use of mobile phones, and reveal the dynamic relationship among students, parents, and school concerning mobile phone usage in rural China. Twenty-one high school students were recruited, and asked to draw a painting that expresses their perceptions of mobile phones in relation to family and school life. After analyzing the thematic drawings and their self-explanations upon the drawings, several themes arise: the mobile phone as a bridge of love, as an extension of the home, as an iron cage, as the blasting fuse of family conflicts, and as a …


A Media Literacy Education Approach To Teaching Adolescents Comprehensive Sexual Health Education, Tracy Marie Scull, Christina V. Malik, Janis Beth Kupersmidt Mar 2014

A Media Literacy Education Approach To Teaching Adolescents Comprehensive Sexual Health Education, Tracy Marie Scull, Christina V. Malik, Janis Beth Kupersmidt

Journal of Media Literacy Education

As states are moving toward comprehensive sexual health education, educators require engaging and effective curricula. This pre-post study (N=64) examined the feasibility of a comprehensive, media literacy education program for influencing adolescents’ sexual health and media literacy outcomes. After the program, participants were more likely to have the intention to use condoms during sex and talk to partners, parents, or medical professionals prior to sex. Media literacy outcomes included decreased perceived realism of and increased skepticism of media messages and improved media deconstruction skills. Overall, the results suggest that media literacy has the potential for positively influencing sexual health decisions.