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Articles 1 - 5 of 5
Full-Text Articles in Other Communication
If Nobody Hears Us, Do We Really Make A Sound? Investigating Agriculture Faculty Members’ Engagement In Science Communication, Shelli D. Rampold, Taylor Ruth, Jamie Greig
If Nobody Hears Us, Do We Really Make A Sound? Investigating Agriculture Faculty Members’ Engagement In Science Communication, Shelli D. Rampold, Taylor Ruth, Jamie Greig
Journal of Applied Communications
Science communication is a crucial factor for ensuring scientific work in food and agriculture reaches intended end-users. Unfortunately, research faculty may not be willing or able to engage in science communication activities. This study was organized using the Faculty Engagement Framework to evaluate the personal, professional, and institutional factors that influence University of Tennessee faculty members’ engagement in public-facing science communication. Results indicated faculty members in this study were overall not highly engaged in science communication activities. Factors that significantly predicted their degree of engagement included knowledge of and attitudes toward communicating their science to public audiences. While the results …
Characteristics And Motivational Factors Of American Equine Journalists, Zoe B. Bowden, Ricky W. Telg, Lisa K. Lundy
Characteristics And Motivational Factors Of American Equine Journalists, Zoe B. Bowden, Ricky W. Telg, Lisa K. Lundy
Journal of Applied Communications
The purpose of this study was to identify the demographic characteristics, career motivations, and professional development of American equine journalists. An online survey was distributed to equine journalists identified through their professional organizational membership. Descriptive statistics were used to analyze the data. Equine journalists were found to be predominately female, Caucasian, and averaged 53 years old. Nearly half were exposed to the equine industry prior to their career and have been working in the industry for over 15 years. Respondents were well educated and were most motivated towards their career as an equine journalist because of their interest in horses. …
Introducing The Academic Discipline Of Agricultural Communications To The United Kingdom, Jefferson D. Miller, Sara Maples Bell, Jill Rucker, Emily Buck, Anika Parks
Introducing The Academic Discipline Of Agricultural Communications To The United Kingdom, Jefferson D. Miller, Sara Maples Bell, Jill Rucker, Emily Buck, Anika Parks
Journal of Applied Communications
Though the academic discipline of agricultural communications is well established in the United States, it does not have a significant presence in the United Kingdom. This is the case in spite of the fact that the profession of agricultural communications is well-established across the country. As administrators at U.K. institutions consider adding curriculum in this discipline, it is important for them to have an understanding of the competencies employers would expect of agricultural communications graduates, as well as an understanding of what students would expect to learn. Empirical data describing such perceptions could further the conceptualization and development of the …
A Pilot Qualitative Case Study Of Agricultural And Natural Resources Scientists’ Twitter Usage For Engaging Public Audiences, Jamie Loizzo, Catherine Jones, Abby Steffen
A Pilot Qualitative Case Study Of Agricultural And Natural Resources Scientists’ Twitter Usage For Engaging Public Audiences, Jamie Loizzo, Catherine Jones, Abby Steffen
Journal of Applied Communications
Scientists are frequently asked to broadly share their expertise and research with a variety of audiences, beyond typical academic circles in their home disciplines. That could include developing community engagement programs, school outreach, leveraging online social networks, and other activities. The purpose of this study was to examine U.S. agricultural and natural resources (ANR) scientists’ typical science communication channels, their experiences utilizing Twitter for sharing their knowledge, research, and engaging in online public science discussion. Diffusion of Innovations theory and the model of science in-reach versus outreach guided this study. Researchers used a qualitative case study design. Data collection included …
Comparison Of Extension Personnel And Supervisor Perceptions Of Communications Activities, Brittany Bowman, Quisto Settle, Elizabeth Gregory North, Keri Collins Lewis
Comparison Of Extension Personnel And Supervisor Perceptions Of Communications Activities, Brittany Bowman, Quisto Settle, Elizabeth Gregory North, Keri Collins Lewis
Journal of Applied Communications
Extension is often called the “best-kept secret” having low awareness with the public but high satisfaction with clientele. Extension services nationwide have faced budget cuts, creating a need for the organization to re-evaluate its activities, including how it communicates with its stakeholders. While Extension personnel are the ones who will do most of the communicating, their supervisors impact the personnel’s actions, which means it is important to assess both groups. A survey was conducted with Extension personnel and their supervisors in Mississippi assessing engagement in communications activities and perceptions of those activities, as well as personnel’s preference of professional development …