Open Access. Powered by Scholars. Published by Universities.®

Mass Communication Commons

Open Access. Powered by Scholars. Published by Universities.®

Articles 1 - 16 of 16

Full-Text Articles in Mass Communication

Women’S Body Image In The Media: Fitspiration On Instagram, Brook M. Bryant Nov 2018

Women’S Body Image In The Media: Fitspiration On Instagram, Brook M. Bryant

USF Tampa Graduate Theses and Dissertations

Several studies have been done to examine the effects of fitspiration on body image satisfaction using social comparison theory but there has yet to be a study done using framing theory to find out what exactly these images are focusing on. This research will use framing theory to examine what characteristics and body types are being seen on Instagram under the hashtag “fitspiration”.

Using a mixed method approach, this study uses a textual analysis to first get a larger sample set of fitspiration images on Instagram. It then uses in-depth interviews to get a deeper understanding of what the general …


Body Image, Self-Esteem And Eating Disturbance Among Chinese Women: Testing The Tripartite Influence Model, Weiwei Wang Oct 2018

Body Image, Self-Esteem And Eating Disturbance Among Chinese Women: Testing The Tripartite Influence Model, Weiwei Wang

USF Tampa Graduate Theses and Dissertations

The purpose of the study is to confirm the reasons behind young Chinese women’s eating disturbances and self-esteem. The researcher uses the Tripartite Influence model to illustrate the relationship between internalization and pressures in the form of peer, family, and media pressure. It further reveals the relationship between internalization and self-esteem and eating disorders. Besides conforming with the mode of young Chinese females, it aims at finding out the reasons behind each relevant relationship. One point of the study is the different impact of media pressure on young Chinese females; the influence of media tends to be much lower in …


Newsroom Narratives And Newsroom Solutions: Local Print Media In The Digital Age, John Pendygraft Oct 2018

Newsroom Narratives And Newsroom Solutions: Local Print Media In The Digital Age, John Pendygraft

USF Tampa Graduate Theses and Dissertations

This thesis seeks solutions to vexing problems facing media institutions today by exploring media narratives n the context of established anthropological theory. It is based in one local newsroom, the Tampa Bay Times, where I have worked for 22 years. The ethnography is a personal journey that draws on those decades of newsroom experience, social science theory, participant observation, interviews with journalists, and personal reflections. It examines dangerous historic periods of social dehumanization to put the political nature of today’s local print media crisis in context, and concludes that the greatest modern challenges to legacy journalism’s broken business model …


Gender Sexualization In Digital Games: Exploring Female Character Changes In Tomb Raider, Jingjing Liu Oct 2018

Gender Sexualization In Digital Games: Exploring Female Character Changes In Tomb Raider, Jingjing Liu

USF Tampa Graduate Theses and Dissertations

This study is aimed at exploring a better understanding of gender-biased context in digital games. Based upon a female analysis of Tomb Raider series, this study attempts to compare the appearance and figure of female characters in video games by researching the representative game. A focus group with a group of women from different countries has been used to better understand how women feel and react to female images in the video game Tomb Raider and figure out how female protagonist Lara Croft changed in the video game. The thesis attempts to offer a better understanding of biased context in …


Star Power, Pandemics, And Politics: The Role Of Cultural Elites In Global Health Security, Holly Lynne Swayne Sep 2018

Star Power, Pandemics, And Politics: The Role Of Cultural Elites In Global Health Security, Holly Lynne Swayne

USF Tampa Graduate Theses and Dissertations

Celebrities have historically served a variety of roles in society ranging from the inspirational to the cautionary, utilizing their platforms of visibility to promote themselves, their work, as well as their social and political causes. This study focuses on celebrities as activists engaging with global health issues, with particular attention to the form this engagement takes, the publicity it receives in the mass media, and the types of global health issues that receive the most celebrity attention. An interdisciplinary approach drawing from theories of power, social movement theory, agenda-setting, and cultural studies is used to achieve greater understanding of underlying …


The Influence Of Instagram Selfies On Female Millennials’ Appearance Satisfaction, Diliara Bagautdinova Jun 2018

The Influence Of Instagram Selfies On Female Millennials’ Appearance Satisfaction, Diliara Bagautdinova

USF Tampa Graduate Theses and Dissertations

Scholars have proved negative effects of social network sites on women’s body image caused by social comparison processes. However, only a few studies have examined the effects of Instagram on women’s appearance satisfaction and no selfies were taken into consideration in regard to that issue. The purpose of this research was to examine the social comparison theory through the lens of Instagram selfies and determine the effects of selfies on women’s appearance satisfaction. In-depth interviews with 26 female millennials, ages 18 to 32, reveal the re-defined standard of an ideal body image, shifting away from being skinny to becoming fit, …


An Analysis Of Organ Donation Presentations On Weibo, Shengfei Li Jun 2018

An Analysis Of Organ Donation Presentations On Weibo, Shengfei Li

USF Tampa Graduate Theses and Dissertations

This thesis analyzes the presentation of organ donation organization on Weibo. This study used content analysis to find out the Love.Hope organ donation organization’s main content of Weibo’s content.

The main content includes six themes. The theme of popularizing organ donation knowledge is the majority. Through analyzing the correlation of content of each themes with shares, likes, and comments. It is concluded that people are more inclined to engage with Weibo posts with popularization of organ donation knowledge and stories of organ donors and recipients, and people also concern about the organ supply and demand situation in China.

It turns …


Yet Another Ferguson Effect: An Exploratory Content Analysis Of News Stories On Police Brutality And Deadly Force Before And After The Killing Of Michael Brown, Carl Root Jun 2018

Yet Another Ferguson Effect: An Exploratory Content Analysis Of News Stories On Police Brutality And Deadly Force Before And After The Killing Of Michael Brown, Carl Root

USF Tampa Graduate Theses and Dissertations

This research examined the police-media relationship through an exploratory content analysis of news articles indexed as police brutality and/or deadly force published in six newspapers (The New York Times, Los Angeles Times, Chicago Tribune, St. Louis Post-Dispatch, Denver Post and USA Today) between August 9th, 2013 and August 9th, 2015. This timeframe was selected in order to determine whether significant differences exist between articles published in the year before the killing of Michael Brown in Ferguson, Missouri on August 9th, 2014 compared to those published in the year afterward. Specifically, this research examined whether and how news stories pre and …


Self-Esteem, Motivation, And Self-Enhancement Presentation On Wechat, Xiao Qiu Mar 2018

Self-Esteem, Motivation, And Self-Enhancement Presentation On Wechat, Xiao Qiu

USF Tampa Graduate Theses and Dissertations

The purpose of the present study was to analyze whether self-esteem stability moderated the association between self-esteem level and the forms of self-enhancement strategies. Previous research has found that self-esteem level can predict the forms of self-enhancement, whereas the advances in the conceptualization of self-esteem recommend that the self-esteem stability is another essential variable in terms of analyzing the relationship between self-esteem and self-enhancement. Depending on the relevant researches on use and gratification theory, which indicate that people use social media for self-enhancement and fulfilling their inner needs. This research focused on examining the forms of individual’s self-enhance on WeChat …


The Portrayal Of Women In The Oldest Russian Women’S Magazine “Rabotnitsa” From 1970-2017, Anastasiia Utiuzh Mar 2018

The Portrayal Of Women In The Oldest Russian Women’S Magazine “Rabotnitsa” From 1970-2017, Anastasiia Utiuzh

USF Tampa Graduate Theses and Dissertations

This study focuses on the portrayal of women images in Russia, particularly the transformation from Soviet woman to modern woman based on the analysis of one of the oldest Russian women’s magazine- “Rabotnitsa”. The sample for this study covers two periods: three decades of Russia during the era of the Soviet Union period (1970-1990) and two decades of the Post-Soviet period (1991-2017). A total of 586 relevant images were identified; 311 images by Rabotnitsa over the three decades during the Soviet Union’s period by random sampling of 20 issues published by Rabotnitsa between 1970- 1990, and 275 images by Rabotnitsa …


Perception Of Kazakhstan In The U.S Through The New York Times Coverage, Tursynay Alikhanova Mar 2018

Perception Of Kazakhstan In The U.S Through The New York Times Coverage, Tursynay Alikhanova

USF Tampa Graduate Theses and Dissertations

This research study examines how the image of Kazakhstan was covered by the New York Times during 11 years and analyzed the most common perception of the Central Asian country, using framing as a theoretical framework. Textual-analysis approach was used as a method, exploration produced seven frames. The textual analysis approach demonstrated that negative coverage prevailed in the coverage of Kazakhstan, “in spite of friendly relationships with the USA”. Kazakhstan was framed as “authoritarian” “petro-state”, which got independence, but still followed “soviet-style” politics and was largely influenced by its “hegemon Russia”. The country, which “has a complex about being recognized …


The Understanding Of Absolute Right To Freedom Of Expression In The Case Of Hate Speech, Qinqin Wang Mar 2018

The Understanding Of Absolute Right To Freedom Of Expression In The Case Of Hate Speech, Qinqin Wang

USF Tampa Graduate Theses and Dissertations

The purpose of this paper is to explore whether there is an absolute right to freedom of expression with regard to hate speech, and more specifically, whether tolerance should be exercised toward speech even in circumstances where this speech presents a clear and present danger to the public. The author will use legal research methods to analyze this question. The paper will delve into four major Supreme Court cases in the case of hate speech, as well as the decision by the Virginia Court that allowed the rally in Charlottesville which ended with the death of 32-year old woman. The …


I’M Your Fan – Engaging In Celebrity’S Social Media Page With The Mediation Of Parasocial Interaction And Parasocial Relationship, Jiahui Zhuang Mar 2018

I’M Your Fan – Engaging In Celebrity’S Social Media Page With The Mediation Of Parasocial Interaction And Parasocial Relationship, Jiahui Zhuang

USF Tampa Graduate Theses and Dissertations

Social media enable celebrity to interact with their followers and enable followers to build the relationship through the interaction. Former research has found that openness and perceived interactivity are antecedents for parasocial interaction. In order to investigate the way to increase user’s engagement in celebrity’s social media page, this research examines the relationship between celebrity’s posts employ openness and perceived interactivity, other user’s posts employ openness and perceived interactivity, parasocial interaction, parasocial relationship, and social media engagement. Survey data were collected from 595 followers of one Chinese celebrity through an online survey. The results indicate that neither celebrity’s nor other …


Shithole Countries: An Analysis Of News Coverage In The U.S., Murewa O. Olubela Mar 2018

Shithole Countries: An Analysis Of News Coverage In The U.S., Murewa O. Olubela

USF Tampa Graduate Theses and Dissertations

This research paper studied the first two weeks after President Donald Trump allegedly called African countries “shithole countries” in a bi-partisan meeting on immigration. It explored the frames and emerging themes used by the media when covering the incident and the surrounding issues. Using the framing theory as a theoretical framework, the study examined the six identified news frames through qualitative content analysis. The six frames used in the coverage of the “shithole countries” incident are racial, conflict, consequences, morality, human interest, and policy. The study examined articles from four news sources that lean liberal, conservative, central-liberal, and central conservative. …


An Examination Of Image Repair Theory And Bp’S Response To The Deepwater Horizon Oil Spill, William Anthony Korte Jr. Mar 2018

An Examination Of Image Repair Theory And Bp’S Response To The Deepwater Horizon Oil Spill, William Anthony Korte Jr.

USF Tampa Graduate Theses and Dissertations

The 2010 explosion of BP’s Deepwater Horizon oil rig was an environmental disaster unparalleled in United States history. Because of this, there has been a great deal of research studies regarding the matter.

The purpose of this study was to determine what inshore fishing guides in the Tampa Bay Area feel should be a response to future oil spills using Image Repair Theory, as well as how this important group of stakeholders felt about the image repair responses employed by BP in the wake of the spill.

In depth interviews were used to gather data and answer the pertinent research …


Political Talk Shows In Taiwan: First- And Third-Person Effects, Their Attitudinal Antecedents And Consequences, Shou-Chen Hsieh Mar 2018

Political Talk Shows In Taiwan: First- And Third-Person Effects, Their Attitudinal Antecedents And Consequences, Shou-Chen Hsieh

USF Tampa Graduate Theses and Dissertations

The purpose of this study was to investigate empirically the political talk show phenomenon in Taiwan. Specifically, the study examined the perceived influence of political talk shows on the Taiwanese audience themselves (first-person effect) and others (third-person effect), the attitudinal antecedents of the perceived influences, and attitude toward restrictions on political talk shows. Data were collected from a convenient sample of 1053 adult Taiwanese citizens via an online survey. The results supported the hypothesized relationships between attitude toward political talk shows and perceived influence of the shows on self and others. Results also supported the looking glass perception hypothesis whereby …