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Full-Text Articles in Mass Communication
Revisiting Stremii: Social Media Crisis Communication During Hurricane Matthew, Margaret C. Stewart, Cory Young
Revisiting Stremii: Social Media Crisis Communication During Hurricane Matthew, Margaret C. Stewart, Cory Young
Margaret Stewart
Social media platforms influence the flow of information and technologically mediated communication during a storm. In 2015, Stewart and Wilson introduced the STREMII (pronounced STREAM-ee) as a six-phase model for social media crisis communication in an eff ort to assist institutions and organizations during unanticipated events, using the crisis of Hurricane Sandy as an applied example. Since the inception of the model, several advancements in social media strategy have revealed the opportunity for further development. This current work presents a revision of the original model, emphasizing the need for ongoing social listening and engagement with target audiences. These aspects of …
Measuring Community Flood Awareness And Preparedness In The Maitland Area And Lower Hunter Valley, Nsw, Neil Dufty, Amanda Hyde, David Webber, Ingrid Berthold, Elise Armstrong
Measuring Community Flood Awareness And Preparedness In The Maitland Area And Lower Hunter Valley, Nsw, Neil Dufty, Amanda Hyde, David Webber, Ingrid Berthold, Elise Armstrong
Neil Dufty
The Hunter River of NSW has a long history of flooding. February 2015 was the sixtieth anniversary of the 1955 Hunter Region flood, the largest flood in the region’s recorded history. In conjunction with the commemoration, the NSW State Emergency Service (NSW SES) and the Hunter Local Land Services commissioned consultants Molino Stewart to extend previous social research in Maitland by surveying participants about the status of their own flood awareness and preparedness. The 2015 study and previous social research found that in Maitland flood-prone communities there appears to be a relatively low perception of personal flood risk. On the …
A Review Of The Value Of Social Media In Countrywide Disaster Risk Reduction Public Awareness Strategies, Neil Dufty
A Review Of The Value Of Social Media In Countrywide Disaster Risk Reduction Public Awareness Strategies, Neil Dufty
Neil Dufty
No abstract provided.