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Full-Text Articles in Mass Communication

President Barack Obama Responds To Gun Violence: A Rhetoric Of Transformation., Gabriela Tscholl May 2017

President Barack Obama Responds To Gun Violence: A Rhetoric Of Transformation., Gabriela Tscholl

UNLV Theses, Dissertations, Professional Papers, and Capstones

Over the course of his presidency Barack Obama responded to 15 incidents of gun violence. Moments of tragedy serve as one of the greatest tests of presidential leadership as they require the chief executive to articulate a definition of tragedy that enables citizens both to understand and to work through the experience. It is through the act of definition that presidents increase their rhetorical power, thereby allowing them to advocate or advance specific policy proposals. This thesis examines seven of President Obama’s memorial speeches: Fort Hood, TX (2009); Tucson, AZ (2011); Newtown, CT (2012); Washington, D.C. Navy Yard (2013); Fort …


The Revolution Will Be Computed: Fantasy, Apple Computer, And The Ethos Of Silicon Valley, Misti Yang May 2016

The Revolution Will Be Computed: Fantasy, Apple Computer, And The Ethos Of Silicon Valley, Misti Yang

UNLV Theses, Dissertations, Professional Papers, and Capstones

My thesis undertakes a rhetorical analysis of the discourse surrounding the development of the personal computer and Apple Computer as a case study in Silicon Valley discourse. The analysis spans twenty years (1964-1984) starting with San Francisco-area computer hobbyist clubs and ending with the release of Macintosh by Apple Computer. Symbolic convergence theory (SCT) and fantasy theme analysis (FTA) provide the primary methodology for my work. Because SCT/FTA developed from small group communication research, they are fitting tools for understanding how small groups of people impassioned about building something new can impact public discourse. I connect SCT/FTA with a materialist …


Siren Song: A Rhetorical Analysis Of Gender And Intimate Partner Violence In Gotham City Sirens, Katlin Schmidt May 2015

Siren Song: A Rhetorical Analysis Of Gender And Intimate Partner Violence In Gotham City Sirens, Katlin Schmidt

UNLV Theses, Dissertations, Professional Papers, and Capstones

This project investigates comic book discourse. Specifically, I investigate how comic narratives provide readers with an interpretation for how they should discern and assess “appropriate” behaviors for women. The artifact of analysis included in this project is DC Comics Gotham City Sirens (2009). This text features popular female superheroes, Catwoman, Harley Quinn, and Poison Ivy. Because comic books utilize both textual and visual means to disseminate a message, this project evaluates the visual rhetoric of these characters within the narrative. Walter Fisher’s narrative paradigm is used to provide an understanding to how these visual means contribute to the meanings assigned …


What Is Conservatism?, Heidi Peters Apr 2011

What Is Conservatism?, Heidi Peters

Graduate Research Symposium (GCUA) (2010 - 2017)

The re-branding of the right manifested itself in conservative movements and gatherings across the country in-between 2008 & 2010. One of those events included Glenn Beck's Restoring Honor Rally on August 28, 2010. This research project is a case study that illustrates how the conservative political ideology is defined and rejuvenated after massive defeat.


Ghost Hunting: A Rhetorical Analysis Of The American Media On The Waterboard, William Saas Apr 2010

Ghost Hunting: A Rhetorical Analysis Of The American Media On The Waterboard, William Saas

Graduate Research Symposium (GCUA) (2010 - 2017)

This project looks at popular media hands-on investigations of the waterboard (an interrogation method used in the war on terror, viewed historically as "torture") to discover what I argue are the haunting effects of the second Bush administration's rhetorical war.


Session 11 - “Dangerous Things”: A Symbolic Domain For Killer Bees, Daniel E. Lebas Jun 2007

Session 11 - “Dangerous Things”: A Symbolic Domain For Killer Bees, Daniel E. Lebas

International Symposium on Technology and Society

Viewing usage of words in culture as key symbols, Sherry B. Ortner's indicators were applied to an analysis of the lay-public’s use of "killer bee", "Africanized Honey Bee", and "honey bee". While conducting social impact study in southern Nevada, the author noticed that informants were not associating "killer bee" with "honey bee" imagery. Interviews were conducted with residents in the community of Boulder City, Nevada focusing upon symbolic linkage between the expressions: honey bee, killer bee and Africanized Honey Bee. It was determined that people do not link these expressions together in the same symbolic domain. Ethnohistory of the human/bee …