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Using Communication And Culture To Prevent Crisis: A Literature Review, Jennifer Palm
Using Communication And Culture To Prevent Crisis: A Literature Review, Jennifer Palm
Jennifer Palm
In crisis communication research, it is generally accepted that organizational crisis is an inevitable reality. Most organizations now have a crisis communication plan in place. Not all of these plans, however, address the specific communication needs of internal audiences in times of crisis. In fact, scholars have noted a dearth in research about crisis communication best practices for internal audiences and much of the research available combines all internal stakeholders together as the same audience. It is not necessarily appropriate to treat stakeholders, internal or external, as a monolithic group as employees in particular have very different relationships with …