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Masculinity Reconstruction By K-Pop Idol Bts: Bts Army’S Reception Analysis Towards Bts’S Musics And Contents, Jasmine Qurrota Ayuni Perwiradmoko Aug 2023

Masculinity Reconstruction By K-Pop Idol Bts: Bts Army’S Reception Analysis Towards Bts’S Musics And Contents, Jasmine Qurrota Ayuni Perwiradmoko

Jurnal Komunikasi Indonesia

This study have an aim to see the reception analysis from BTS ARMY towards the reconstruction of masculinity that BTS do. The previous studies showed that the K-Pop Male Idol have reconstructed the meaning of masculinity, and also see how the masculinity reconstruction that the K-Pop Male Idol did has been consumed by the fangirls. However, those studies have not explained about how the fangirls point of view about the reconstruction of masculinity, especially if it is contexted in Indonesia’s masculinity construction. This study argues that the various product of Korean popular culture or Hallyu, which in the context of …