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International and Intercultural Communication Commons™
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Articles 1 - 2 of 2
Full-Text Articles in International and Intercultural Communication
Marketing Japanese Products In The Context Of Chinese Nationalism, Hongmei Li
Marketing Japanese Products In The Context Of Chinese Nationalism, Hongmei Li
Hongmei Li
This paper examines the rise of consumer nationalism in China through an in-depth analysis of two recent controversial Japanese ad campaigns. I situate the analysis in the sociopolitical and cultural contexts of contemporary China. I argue that Japanese producers shoulder a particular burden of history as expressed in consumer nationalism, which is a combination of the production and reproduction of Japanese imperial history, the construction of Chinese identity, the expression of dissatisfaction toward the Chinese government and consumerist ethos in the context of globalization. The Internet has become a crucial space that organizes Chinese consumer nationalism and enables consumers to …
Israeli- Palestinian Ethnic Conflict, Allen Gnanam
Israeli- Palestinian Ethnic Conflict, Allen Gnanam
Allen Gnanam
This research paper discusses the historical, religious, and ideological factors linked to the Israeli- Palestinian ethnic conflict, and how these factors have contributed to middle eastern resentment toward the Jewish State of Israeli. The Modernist Theory, Perceptual Framework, and he Domestic Framework have been applied to the analysis of the Israeli- Palestinian ethnic conflict, in order to demonstrate the intensity of the above factors and their provocative role in the conflict. Other provocative issues that are discussed in this paper include territorial wars, ethnic nationalism, the competition for natural resources, the biased dissemination of historical text through educational institutions, and …