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Critical and Cultural Studies Commons

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International and Intercultural Communication

2017

Auctus: The Journal of Undergraduate Research and Creative Scholarship

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Full-Text Articles in Critical and Cultural Studies

Confuciansim And Korean Dramas: How Cultural And Social Proximity, Hybridization Of Modernity And Tradition, And Dissimilar Confucian Trajectories Affect Importation Rates Of Korean Broadcasting Programs Between Japan And China, Brianna Jackson Jan 2017

Confuciansim And Korean Dramas: How Cultural And Social Proximity, Hybridization Of Modernity And Tradition, And Dissimilar Confucian Trajectories Affect Importation Rates Of Korean Broadcasting Programs Between Japan And China, Brianna Jackson

Auctus: The Journal of Undergraduate Research and Creative Scholarship

On April 3, 2004, five thousand Japanese citizens arrived at Haneda, Tokyo Airport to meet famous Korean actor Bae Yong Joon: the male love interest in the Korean drama Winter Sonata (Lee 12). Commonly referred to as Yon-sama (roughly translated to “Prince Yon”), Bae Yong Joon quickly amassed a fanbase of love-struck, middle-aged Japanese women who fell in love with his character. Never before had the relationship between Japan and South Korea been as amicable as it had when Bae made his debut. Not even the 2002 jointly hosted World Cup had succeeded in easing tensions between the two neighboring …