Communication Technology and New Media Commons^™

Assessing The Threat Of Social Media To National Security: Information Operations In The 21st Century, Brendan M. Cullen

Senior Theses

The ubiquity of social media has enabled an unprecedented amount of personal data to be accessible to various entities. Social media platforms leverage this data to optimize algorithmic recommendation systems, persuade users to engage, and promote monetization. The social media ecosystem’s business model demands continuous engagement and the relentless collection of user data to grow and scale. Not only is social media massively popular around the world, but it has integrated heavily into users’ daily lives. This integration is driven by social platforms’ deliberate architectures and affordances. The intentionality of social media can be exploited by state and non-state actors …

Class, Gender, And Mediated Labor Activism In Globalizing China, Siyuan Yin

Doctoral Dissertations

My dissertation analyzes the relationships between mediated labor activism and the formation of counter-hegemonic forces in contemporary China. As China becomes a seemingly ideal model to justify the normalization of global capitalism, this study seeks to demonstrate how resistance from disenfranchised groups can challenge hegemonic power. Rural-to-urban migrant workers, who have been among the most disadvantaged groups since China’s economic reform of the 1980s, suffer from institutionalized discrimination, economic exploitation, and social exclusion. Approaching the analysis from an intersectional feminist lens, I explore the politics and possibilities of working-class resistance in searching for a just and equal China. Based on …

Glocalization In China: An Analysis Of Coca-Cola’S Brand Co-Creation Process With Consumers In China, Yinuo Shi

Electronic Thesis and Dissertation Repository

In contemporary marketing, corporations often work to induce consumers to participate in co-creating their brand value. Consumers, therefore, can be considered marketers, who are then used by marketing managers to create competitive advantage and market opportunities. Through processes of co-creation, companies also obtain valuable information about consumer preferences and values, which, in turn, can lower production costs. This thesis uses Coca-Cola as a case study to explore the ways international companies work to incorporate elements of Chinese culture and employ Chinese social media platforms in their promotional messages and activities in order to encourage Chinese consumers to co-create their brand …

A Political Ecology Of Information: Media And The Dilemma Of State Power In China, Michael L. Miller

Dissertations, Theses, and Capstone Projects

In this dissertation, I employ a Weberian concept of social power in order to theorize the challenges posed by, and the varieties of state response to, the dilemma of state power: the need of all states to empower societies with social capacities that may, in turn, threaten state interests. Through a comparison of traditional and new forms of media in China, I show that rather than posing qualitatively new types of challenges to authoritarian states, new media exacerbate the dilemma of state power. They do so because along each of three dimensions of social control, new media shift the relationship …

Participatory Democracy In The Chinese Cyber World: Case Studies From Weibo, Duyi Li

Master's Theses

This thesis discusses features of citizen communication on Weibo, the Chinese social media platform, and its relationship to participatory democracy in China. Weibo is a complex social space due to the interplay of different forces and social actors. On the one hand, Weibo provides the space for bottom-up political participation: it expands the horizontal discursive space where plural discourses coexist and interact; provides a social sphere where counter-discourses are created; a space where the culture of resistance is formed; and serves as an alternative source for information. On the other hand, the vertical political control of the state, and the …

The Role Of The Internet In Chinese Foreign And Domestic Affairs, Jean Bowman Leedy

Graduate Program in International Studies Theses & Dissertations

Problem: Rapid dissemination of Internet technology and the free access to information it affords poses a threat to non-democratic states that rely on control of information to maintain power and stability. This is of substantial concern to the Communist regime in The People's Republic of China due to the fact that its repressed population constitutes the fastest growing body of Internet users in the world.

Methods: This paper examines the potential impact of the Internet on Chinese foreign and domestic policy through interpretation of existing literature as it applies to the Internet, interviews with experts studying the emergence of China's …