Open Access. Powered by Scholars. Published by Universities.®

Communication Technology and New Media Commons

Open Access. Powered by Scholars. Published by Universities.®

Theses/Dissertations

2020

Discipline
Institution
Keyword
Publication
File Type

Articles 1 - 30 of 133

Full-Text Articles in Communication Technology and New Media

Journalism Through Learning Design, Geoff Decker Dec 2020

Journalism Through Learning Design, Geoff Decker

Capstones

Abstract

At its core, journalism is a civic enterprise with a mission to help citizens better understand their world and communities. Fulfilling this lofty mission in today’s digital media landscape poses new and evolving challenges, but it also presents a unique opportunity to reexamine the relationship between storytellers and their audiences. Advancements in the learning sciences in recent decades offer important insights into how the mind works. In teaching and learning, pedagogical experts and practitioners increasingly utilize these insights to refine and implement instructional strategies that increase student engagement, motivation, and learning. This capstone project aims to establish a framework …


Engaging Underserved Voters In West Virginia During The Pandemic Election, Jacob Wasserman Dec 2020

Engaging Underserved Voters In West Virginia During The Pandemic Election, Jacob Wasserman

Capstones

This report is the final product of my Social Journalism practicum for the Class of 2020 at the Craig Newmark Graduate School of Journalism. My community focus for the degree program was underserved voters in West Virginia during the pandemic election. Within this report, I discuss the community that I intended to serve with engagement journalism, the activities and approach that I took to pursue that engagement, and how I evaluated the project with both quantitative and qualitative metrics. I also discuss ideas that I learned during the process of this project, and offer reflections on the philosophy of engagement …


Gentrification And Local Restaurants: Chinatown District Of Los Angeles In A Digital Age, Sky Xavier, Christopher J. Finlay Dec 2020

Gentrification And Local Restaurants: Chinatown District Of Los Angeles In A Digital Age, Sky Xavier, Christopher J. Finlay

Honors Thesis

This paper analyzes the effects of gentrification and the digital age on local restaurants, specifically those in the Chinatown District of Los Angeles, California. To examine the effects of gentrification on Chinatown’s local businesses, I interviewed Daniel Yin of Yang Chow restaurant over Zoom. Yang Chow has three locations, this research centers around their original location in Chinatown. Yin now manages all online communications and was previously an in-person manager. His experience in the Chinatown restaurant business provides insight into this cultural district’s changing business landscape, as his family has owned this restaurant since 1977.


The Influencer Experience: Identity Performance, Commodification, And Agency In Youtube Influencers, Aysha M. Vear Dec 2020

The Influencer Experience: Identity Performance, Commodification, And Agency In Youtube Influencers, Aysha M. Vear

Electronic Theses and Dissertations

In recent years, the social media usage of young adults has seen exponential growth. This growth, both in numbers of users and time spent on various platforms, creates a greater opportunity to market lifestyles, goods, and behaviors to the masses. Corporations have taken to allocating more time and attention to reach those masses and utilize the quickest means to that end. One example of these means is the influencer, i.e., social media users who monetize their online performances through practices of self-branding, or developing a public image used for commercial and capital gain (Abidin, 2016). In this study, I focus …


Climate Change Games As Boundary Objects: Fostering Dialogic Communication Within Stakeholder Engagement, Megan L. Mckittrick Dec 2020

Climate Change Games As Boundary Objects: Fostering Dialogic Communication Within Stakeholder Engagement, Megan L. Mckittrick

English Theses & Dissertations

Rising waters and the increasing devastation of flood events make coastal resilience a significant issue in the Hampton Roads region of Virginia, particularly in the city of Norfolk. Enhancing resilience requires ongoing stakeholder engagement designed to invite dialogue while encouraging cross-jurisdictional collaboration and comprehensive problem-solving. Climate change games have been employed to support these endeavors. This dissertation provides a response to the following research questions: 1) What is the origin of the climate change game genre? 2) Why are key stakeholders in coastal resilience using climate change games? And 3) how do these games operate for these key stakeholders? To …


How Does How We Learn Influence What We Learn And From Whom We Learn: The Case Of Igen, Twitter, Bts Army, And Learning With Technology, Yuliya Dmitriyevna Goss Dec 2020

How Does How We Learn Influence What We Learn And From Whom We Learn: The Case Of Igen, Twitter, Bts Army, And Learning With Technology, Yuliya Dmitriyevna Goss

Dissertations and Theses

Digital information is omnipresent, and access is almost unavoidable. Technology advances and comes at us in waves that take over and then tend to linger. iGen is the first generation to be born into this advanced technology and the state of constant “plugged-inness” to the Internet. iGen has not experienced a different, predominantly analog, world, but baby boomers, generation X, and millennials – many of whom now use Internet-connected technology heavily – can attest to how they have changed as it integrated into their lives. Along with many other areas of life, learning has also changed with technological progress. From …


Market To Me: A Case Study On The Marketing Efforts Of Salesforce Software Company, Marissa Adrianna Spiess Espinola Nov 2020

Market To Me: A Case Study On The Marketing Efforts Of Salesforce Software Company, Marissa Adrianna Spiess Espinola

Experience Industry Management

Social media platforms constitute outstanding channels for fostering relationships with consumers. Recently, there has been a drastic shift towards social media marketing and away from traditional marketing. Marketers are beginning to understand the importance of social media opportunity and are implementing social media marketing strategies and initiatives into companywide marketing practices. Companies cannot afford to lack presence on social media, as competitors could outpace them with marketing efforts of products and services to the public. Social media has become a necessary tool when marketing and advertising. The purpose of this study was to examine social media marketing practices of Salesforce …


Visualizing Tedx Events: Ten Years Of “Ideas Worth Spreading”, Antonios Liamis Sep 2020

Visualizing Tedx Events: Ten Years Of “Ideas Worth Spreading”, Antonios Liamis

Dissertations, Theses, and Capstone Projects

I have always been fascinated by how ideas are spread. Often, ideas are chosen to serve an immediate purpose, and there is an expectation that the choice will matter only insofar as it serves to achieve the desired goal. However, once an idea takes off, it becomes sufficient in itself to disseminate its message. When I first heard about the rubric “Ideas Worth Spreading” in connection with Technology, Entertainment, and Design (TED) conferences, I had an emotional response because I was always trying to get involved in those three categories. My fascination with the question of what makes some ideas …


Conversations With The Oregon Trail And The Silent Generation, Jose A. Camacho Quiroz Aug 2020

Conversations With The Oregon Trail And The Silent Generation, Jose A. Camacho Quiroz

Electronic Theses and Dissertations

The aim of this thesis is to explain the reason behind my art practise and process as it stands in August 2020, its context and relation to my life and experience as an outsider in the American culture. This process culminates in the documentation of experiences through the use and preparation of displays of personal artifacts as physical evidence and mechanisms of my transformation to my american persona through a continuing acculturation process and drift from the american generational archetype.

It is important to outline my current work state diverges from my past work since it no longer serves a …


Baby Mama – Baby Daddy Drama An Ethnography Of Communication On Black Co-Parenting Talk On Youtube, Rosalyn Whickum Aug 2020

Baby Mama – Baby Daddy Drama An Ethnography Of Communication On Black Co-Parenting Talk On Youtube, Rosalyn Whickum

Master of Arts in Media and Communication Plan II Graduate Projects

As co-parenting research continues to emerge, it is important that we include the experiences of Black families in the literature. This project attempts to explore co-parenting talk among Black mothers and fathers on YouTube through Ethnography of Communication (EOC). This EOC analyzed the genres, topics, purposes, settings, keys, participants, message form and content , and act sequences of 100 YouTube videos. From this analysis, a list of recommendations for optimal co-parenting were presented as well as four co-parenting communication roles; Aggressor, Cooperator, Supervisor, and Shifter. This project concludes with a discussion on some of the key observations made during the …


An Experimental Clil Course For Moroccan Students Preparing For The International Baccalaureate, Amine Bouhzam Aug 2020

An Experimental Clil Course For Moroccan Students Preparing For The International Baccalaureate, Amine Bouhzam

MA TESOL Collection

The author of this thesis aims to investigate Content and Language Integrated Learning (CLIL) approach for seniors (grade 12) in the Moroccan EFL classroom. The field of science has been broken into range of specialisms which influence students’ choices for the international Baccalaureate in which the language of instruction is either French, English or Spanish. Being so, the approach acts as the backbone for the study of certain content through specific language use (Dalton-Puffer: 2007).

The intent of the thesis is to explore the instructor's thorough processes in starting the project, his desires, encounters and difficulties, and the long-term impact …


Counterpublics, Abled Sex, And Crip Discourses On Twitter: A Discourse Analysis Of Conversations Of Sexuality And Disability, Claudia Garcia Mendoza Aug 2020

Counterpublics, Abled Sex, And Crip Discourses On Twitter: A Discourse Analysis Of Conversations Of Sexuality And Disability, Claudia Garcia Mendoza

Communication & Theatre Arts Theses

We live in an era in which essential conversations occur online. Social media has become the official voice of presidents and corporations. Donald Trump, the president of the United States, uses Twitter to address public issues and make policy announcements. Similarly, alternative voices have emerged from social media and evolved into public debates, social movements, and massive mobilizations (e.g., Gerbaudo, 2012; Tufeksi, 2017). The community gathering opportunities of social media (boyd, 2011; Parks, 2010; Chambers, 2013) and the possibilities to generate collective knowledge (Jenkins, 2004) stress the necessity to continue to expand the research in digital spaces.

It is important …


Extending Ethos In Digital Rhetorics, Andrew J. Hillen Aug 2020

Extending Ethos In Digital Rhetorics, Andrew J. Hillen

All Graduate Theses and Dissertations, Spring 1920 to Summer 2023

This dissertation researched the concept of ethos, or appeal to authority or trust, on the social media platform, Twitter. Looking at collections of tweets, I found that the characteristics of the Twitter platform, as well as the general qualities of writing online, pushed users to use short cuts to trust, such as focusing in on specific buzz words, or through referencing well known organizations and individuals. Users also used internet culture as its own source of authority. They demonstrated that they were up to date on the latest trends and memes, and so were trustworthy accounts to follow. Users appealed …


The Effectiveness Of Point-Of-View-Video Modeling On Improving Social And Communication Skills, Beyza Alpaydin Jul 2020

The Effectiveness Of Point-Of-View-Video Modeling On Improving Social And Communication Skills, Beyza Alpaydin

Doctoral Dissertations

Autism spectrum disorder (ASD) is a complex neurobiological disorder with symptoms that affect individuals’ social interaction capabilities, their verbal and nonverbal communications, and the repertoires of activities and interest. These deficits in social and communication skills directly or indirectly influence the individual with ASDs’ lives. Therefore, many interventions have been developed to increase social and communication skills for individuals with ASD. Video modeling (VM) is one of the effective interventions in teaching social communication skills for children with ASD. There are multiple variations of VM interventions. One of the forms of VM intervention is point-of-view video modeling (POVVM) that has …


Student-Run Agencies: A Guideline For Agency Survival, Brooke Borgognoni Jul 2020

Student-Run Agencies: A Guideline For Agency Survival, Brooke Borgognoni

Graduate Theses and Dissertations

The purpose of this paper is to study 110 student-run agencies (including advertising, public relations, integrated/digital marketing, communications, and graphics and/or design) in the U.S. by analyzing how they currently operate, what practices exist in the agencies for learning, growth, and continuation and how leadership roles of students and advisors influence the agency. This project built upon past studies of student-run agencies and expanded on the topic using the evolutionary theory of a firm by analyzing factors that determine whether it appears that a student-run agency might dissolve or last. This was determined by measuring the faculty advisor involvement level, …


Beauty Is Not Black And White: A Content Analysis Of Black Women’S Body Image In Television Media, Alexis Hubbard Jul 2020

Beauty Is Not Black And White: A Content Analysis Of Black Women’S Body Image In Television Media, Alexis Hubbard

Graduate Theses and Dissertations

There are few bodies of literature that look at Black women’s body image in television media. When Black women were studied most research (Falconer & Neville, 2000; Jhally & Kilbourne, 2010; Smith, 2014; Shearon-Richardson, 2011;) compared them to White ideals. However, this study did a content analysis of Black women in predominantly Black or ethnically diverse television shows using qualitative studies that suggest a Black ideal. The researcher examined lead character(s) body shapes, comments about their body, hair texture and comments about their hair. This research looked at protective factors (aspects Black life that allow for more body satisfaction) like …


An Evaluation Of A Web-Based Tool To Improve Feeding Practices And The Home Environment Among Parents Of Low-Income Minority Preadolescents At-Risk For Childhood Obesity, Katrina F. Mateo Jun 2020

An Evaluation Of A Web-Based Tool To Improve Feeding Practices And The Home Environment Among Parents Of Low-Income Minority Preadolescents At-Risk For Childhood Obesity, Katrina F. Mateo

Dissertations and Theses

Background: Web-based/mHealth interventions may be an engaging approach to promote positive dietary-related behaviors among parents of youth at-risk for childhood obesity. Importantly, childhood obesity research highlights the role of parents as a key support mechanism in improving child dietary outcomes. Intervention INC is a childhood obesity intervention that comprises a unique, interactive web-based child nutrition comic aimed at improving dietary behaviors among urban Black/African American (AA) and Latino preadolescents, and also weekly online parent newsletters (with feeding tips, healthy printable recipes, links to coupons to support healthy eating/feeding and health-promoting local/community events, and access to the child nutrition comic) to …


Becoming Agricultured: Creating An Agriculture Literacy Podcast For Consumers, Madalyn C. Souza Jun 2020

Becoming Agricultured: Creating An Agriculture Literacy Podcast For Consumers, Madalyn C. Souza

Agricultural Education and Communication

Today’s consumers want to become more aware of where their food comes from. There is a need and a desire to bridge the gap between consumers and production agriculture. One way to reach consumers is through audio podcasts. Podcasts are digital audio recordings that are streamed online. The podcast Becoming Agricultured will be a platform to show the relationship between agriculture and the environment, food, fiber and energy, animals, lifestyle, the economy and technology. The podcast is aimed to tell agriculture's story through factual research and personal accounts of those involved in different sectors of the agriculture industry and cultivate …


A Screenplay For Bystander Intervention For Sexual Harassment Scenarios For College Students, Shanti Herzog Jun 2020

A Screenplay For Bystander Intervention For Sexual Harassment Scenarios For College Students, Shanti Herzog

Journalism

This project was developed to describe the drafting of a screenplay for an interactive, virtual reality sexual harassment training module for students of the California Polytechnic University, San Luis Obispo. The research began with the examination of the prevalent and persisting issue of sexual harassment within college campus communities, and how to present college students with the tools to intervene as bystanders, thus encouraging them to intervene when encountering sexual harassment scenarios. The resulting screenplay was written to provide college students at Cal Poly with strategies to identify and take action when encountering sexual harassment, especially in small group gatherings …


The Effect Of Communication Medium On Mental Health Outcomes, Brooke Emily Lyon Jun 2020

The Effect Of Communication Medium On Mental Health Outcomes, Brooke Emily Lyon

Communication Studies

This study examined which form of mental health treatment was considered to be most appealing if an individual is seeking help for a mental health related concern. Furthermore, it detected which communication media was perceived to make people feel the most comfortable, bring the most benefits to mental health, and was the easiest to access when it comes to mental health treatment. This study utilized a posttest-only experimental design to manipulate the different images of communication media that participants saw during the context of a hypothetical therapy session (face-to-face, group, or digital application). Following the experiment, differences amongst groups were …


Capitalizing On Language: The Political And Economic (Re)Circulation Of A National Imaginary, Joseph L. Flores May 2020

Capitalizing On Language: The Political And Economic (Re)Circulation Of A National Imaginary, Joseph L. Flores

Communication ETDs

In interrogating a political propaganda campaign carried out on social media platforms, I argue that the political economic practices of platforms, fueled by an (inter)action of human networks and technological networks, underscore the significance of communicative tactics, the strategic use of language, and user labor that drive political and economic projects. In an analysis that focuses on the discourse of memes used to support a Trump national imaginary, the dissemination of its content and the construction of meaning via user labor on social media platforms, intensifies, strengthens, and emboldens political projects and platform logics that affectively buttress political propaganda.

The …


"Dance Like Nobody's Paying": Spotify And Surveillance As The Soundtrack Of Our Lives, T. Andrew Braun May 2020

"Dance Like Nobody's Paying": Spotify And Surveillance As The Soundtrack Of Our Lives, T. Andrew Braun

Electronic Thesis and Dissertation Repository

This thesis examines Spotify, the world’s most popular music streaming service, and its usage of music as a data extraction tool. I position Spotify as a surveillance capitalist firm that puts music at the centre of an enclosed environment designed to condition users’ affective responses and behaviors and reorient production of music. I analyze three features of the platform: a campaign in which Spotify invites users and producers to share the data it collects about them, the arrangement of the platform’s architecture into mood-based playlists, and its penchant for music that is “Chill.” I show how each serves the surveillance …


An Analysis Of The Skill Sets Needed To Be Successful In Nonprofit Public Relations, Hannah Williamson May 2020

An Analysis Of The Skill Sets Needed To Be Successful In Nonprofit Public Relations, Hannah Williamson

Honors Theses

The public relations industry is ever-changing, as it evolves to adapt to societal changes. Technological advancements and social media have largely contributed to changes in the way public relations professionals attempt to reach their target publics. In fact, research shows many public relations professionals do not think the term “public relations” will accurately define the work they will be doing in the near future. As the industry changes, the job duties of public relations professionals adapt as well.

This study researched the public relations industry to understand what skill sets professionals should possess in order to be successful. The study’s …


The Future’S So Bright: A Business Plan And Market Research Analysis Of Fraze, Elizabeth Lanford May 2020

The Future’S So Bright: A Business Plan And Market Research Analysis Of Fraze, Elizabeth Lanford

Honors Theses

This thesis is an overview of the creation and operation of Lindy and Liz, LLC dba Fraze. Fraze is an online boutique specializing in custom, beaded sunglasses. This thesis contains details of the founding, operation, and future of the business. The following business plan will give insights to marketing strategies, target audience demographics, and sourcing procedures.

Accompanying this business plan is market research relevant to the target market of Fraze. Part I details secondary research about the effects of social media on this target market and their consumption habits. It also contains insights about the products and marketing techniques most …


An Outside Gaze On The Relationship Between Indigenous Groups And The Media, Nicole Daoust May 2020

An Outside Gaze On The Relationship Between Indigenous Groups And The Media, Nicole Daoust

Honors Theses

Indigenous groups around the world faced similar challenges. Many of these issues stem from stereotypes, one-sided stories, and overall lack of representation in the media. Without a voice or ally, they are often treated as second class citizens. For my research, I analyzed how the media affected public perception of indigenous people. I specifically focus on four groups: The Aboriginals of Canada, the Māori, Native Americans, and the uncontacted tribes of the Amazon.


Women Trailblazers In The Local Oxford Community: Real And Relevant Stories Of Six Unique Paths To Success, Karsyn S. King May 2020

Women Trailblazers In The Local Oxford Community: Real And Relevant Stories Of Six Unique Paths To Success, Karsyn S. King

Honors Theses

Women Trailblazers In The Local Oxford Community is a collection of six women’s stories in six different fields and their unique paths to success, all showcased through written and visual elements in a multi-modal website. The goal of the project was to have a diverse compilation of women from a variety of backgrounds, ages, careers, and experiences. The trailblazers represented include a woman in the STEM field (science, technology, engineering, math) who is the only female on the biomedical engineering staff, a first generation college student who now holds the second highest position in higher education academia, a local woman …


Friendship In The Digital Age: Implications From A Philosophy Of Communication Approach, Tiffany Petricini May 2020

Friendship In The Digital Age: Implications From A Philosophy Of Communication Approach, Tiffany Petricini

Electronic Theses and Dissertations

Friendship is a central relationship-style that grounds us. Much of the literature on the effects of technology on our relationships, especially friendship, has taken a skeptical approach. The notion of friendship is historically-situated, thus, it requires attention in each era and has prompted questions throughout human history. Our time is no exception. Changing cultures and redefinitions of basic human institutions have led us to our current moment, in which we are experiencing a loud and continuing debate on the effect of technology on our lives. Advancements in science have allowed us to understand our past and present in new ways. …


Leading Lad(Y) In Love: Gender And Agency In Two Self-Reflective Romantic Comedies, Cristina Montemorano May 2020

Leading Lad(Y) In Love: Gender And Agency In Two Self-Reflective Romantic Comedies, Cristina Montemorano

Student Research Submissions

What can romantic comedies with satirical elements tell us about the romantic comedy genre and romance in general? This senior seminar paper explores two self-reflective films – Isn’t it Romantic (2019) starring Rebel Wilson and Playing it Cool (2014) starring Chris Evans – that simultaneously break and follow this genre’s norms, actively parodying genre conventions and themes. Montemorano’s examination of gender and agency uses a combination of content and comparative analyses in order to study if the gender of main characters impacts how a movie follows or breaks genre conventions, how satire reveals and perpetuates gender and filmic norms, and …


Navigating "Technoference" In The Family System, Kathlynn Sergent May 2020

Navigating "Technoference" In The Family System, Kathlynn Sergent

Educational Specialist, 2020-current

This integrative literature review explores the increase of technology use in families, with a focus on how technology is disrupting in-person social interactions within the family system. Many studies have been conducted on how technology impacts a couple’s romantic relationship, and only a few have examined the relationship between the parent and child. This review is one of the first to examine how technology may affect the entire family unit from before children to raising adolescents. Each section of the family unit is examined, beginning with before children, followed by the early bonding and attachment associated with infant/childhood, and then …


The Opaque Operations Of 21st Century Populism, Konnor Callihan May 2020

The Opaque Operations Of 21st Century Populism, Konnor Callihan

Capstone Projects and Master's Theses

In my capstone, I claim that the populism of the 21st century should be considered a political style as elucidated by Benjamin Moffitt. But Moffitis’s understanding of political style does not adequately address how populism morphs through new technological systems, such as algorithms, filter bubbles, echo chambers in our internet devices. This theoretical framework takes necessary elements from past theories and stresses the performance that is vital to populism in our modern media ecosystem. The charismatic leader is no longer necessary, but the "opaque operations"( i.e algorithms, filter bubbles,echo chambers) allow populism to be almost self replicating. These “populist actors” …