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Communication Technology and New Media Commons

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Full-Text Articles in Communication Technology and New Media

"To Share Or Not To Share:" A Study Of An Individual's Self-Representation On Instagram In Accordance With Impression Management Theory, Breyanna Marie Blackwell May 2017

"To Share Or Not To Share:" A Study Of An Individual's Self-Representation On Instagram In Accordance With Impression Management Theory, Breyanna Marie Blackwell

Electronic Theses and Dissertations

This research study examined what the motivations and consequences of self-disclosure on Instagram were as well as its correlation with Impression Management Theory. The research used a 37 question survey which was distributed on social media, through the Department of Media and Communication at ETSU as well as a public speaking class. There were 232 participants in this study who were 18 or older and used Instagram. Research found that individuals’ self disclose using levels of relationship management, showing off, information sharing and habitual behavior. Future research includes the opportunity to incorporate a sample of participants across different cultures to …


Dialogic Communication And Public Relations Websites: A Content Analysis Of The Global Top 250 Pr Agencies, Charles C. Akwari May 2017

Dialogic Communication And Public Relations Websites: A Content Analysis Of The Global Top 250 Pr Agencies, Charles C. Akwari

Electronic Theses and Dissertations

Past research has shown that dialogic communication has essential characteristics that foster two-way communication between organizations and their stakeholders. This study investigates how public relations firms incorporate the principles of dialogic communication on their websites. The top and bottom 50 websites from the Holmes report on Top 250 Global PR agency rankings were content analyzed. Kent and Taylor’s (1998, 2003) five principles of dialogic communication were applied to find out if public relations firms incorporate the principle of dialogic communication effectively on their websites, provide relevant information for stakeholders and prospective clients, and if there are differences between PR rankings …


Video Game Engagement, Gender, And Age: Examining Similarities And Differences In Motivation Between Those Who May Or May Not Play Video Games, Joseph Camarata May 2017

Video Game Engagement, Gender, And Age: Examining Similarities And Differences In Motivation Between Those Who May Or May Not Play Video Games, Joseph Camarata

Electronic Theses and Dissertations

This research aims to fill a research gap by examining video games to explore whether gender, age, or hours played per week would exert any influence on the information of those who may or may not play video games. Mood Management Theory and Uses and Gratification Theory were used as the theoretical foundation for this study. Four-hundred-three East Tennessee State University students who received the survey via email were asked to voluntarily participate in a survey about their motivations behind playing video games. Results from MANOVA showed that the motivations of male participants on video games were significantly higher than …


Student Attitudes On Social Media And Perception Of Instructor Social Media Use., Abi Mathew John May 2017

Student Attitudes On Social Media And Perception Of Instructor Social Media Use., Abi Mathew John

Electronic Theses and Dissertations

The purpose of this study is to understand what student attitudes are toward using social media in the classroom and if those attitudes influenced how they perceive instructors using social media in the classroom. Implementing a mixed method approach, this study conducted focus groups to gain an in-depth understanding of what student attitudes were and why they held those ideas. A survey was then distributed to the students’ in a Midwestern University to see if there was a relationship between students attitudes and their perceptions of instructors who use social media. Results showed that students do hold a positive attitude …


Dialogic Praxes In Gabriel Marcel’S Philosophy: Hope For Being In A Technological World, Margaret M. Mullan Jan 2017

Dialogic Praxes In Gabriel Marcel’S Philosophy: Hope For Being In A Technological World, Margaret M. Mullan

Electronic Theses and Dissertations

In a technological age, communicators report conflicting experiences of presence and absence, connection and isolation. Dislocation, distraction, and disconnection present challenges for dialogue and reveal a world broken by technology. A world broken by technology invites a response. Philosopher Gabriel Marcel (1889-1973) offers insightful reflections on ways of being in a broken world. Marcel’s philosophical reflections on body, reflection, intersubjectivity, and technology form the primary content for this dissertation.

In Chapter One, Gabriel Marcel, philosopher, playwright, and international speaker, is introduced as participant in twentieth-century Paris, France. Marcel’s philosophy emerged in response to his societal, technological, and cultural contexts. Chapter …


The Responsible Project, Shannon N. Jackson Jan 2017

The Responsible Project, Shannon N. Jackson

Electronic Theses and Dissertations

The aim of this thesis is to create a public relations campaign consisting of a series of promotional videos filmed specifically for Patagonia, the outdoors sportswear company, emphasizing their corporate social responsibility for viewing on their social media and web-based platforms. The commercials will feature three Colorado non-profit organizations tied to Patagonia through Patagonia's Growing Grassroots Grant program.


Bible As Interface, Michael Paul Hemenway Jan 2017

Bible As Interface, Michael Paul Hemenway

Electronic Theses and Dissertations

The book is undergoing a major technological transition as print wanes in its dominance and the internet and mobile devices transform our reading and writing technologies. With the entangled histories of bible and book, our emerging technological age and its transformation of the materiality of bible forces us to engage bible as something irreducible to a book. The connections between the major technological transition from roll to codex in antiquity and the contemporary move toward the internet and mobile technologies as reading platforms encourage us to consider bible as an interface that affords high surface area, collaboration, and anarchy. Building …