Communication Commons^™

Hello There: An Integrative Framing Analysis Of The Disney+ Series Obi-Wan Kenobi, Hannah Grace Sawchuck

Masters Theses

The effective communication of emotions within audio-visual content, such as film, was one of the most important aspects that needed to be considered when creating such content. Within the field of communication, there was a limited amount of research that existed on the communication of emotions in film. This was a problem as such content is becoming more prevalent in society. Knowing how those emotions were created and developed would allow communication scholars to better understand how to effectively elicit emotions from their own audio-visual content. By examining a well-known series, Obi-Wan Kenobi, scholars could see how different aural and …

The Grade Is The Message: An Analysis Of The Grading Structure’S Effects On Student Grade/Learning Orientations, Grant Lynn Rye

Masters Theses

This qualitative study was undertaken to study the medium of the grade in education contexts under the assumptions made within the field of media ecology. The goal of this study was to build on previous research that has identified that learning-oriented students are better set up for success in the classroom than grade-oriented students. With this in mind, this study aims to identify, from the student perspective, what different aspects of the grading system communicate to students that they should value in the classroom, especially in regard to grade-oriented or learning-oriented mindsets. After conducting interviews with current students from a …

Hey Girl, Feel My Thesis. Know What It's Made Of? Research Material., Mya Lynn Pritts

Masters Theses

As Generation Z becomes the newest generation to enter adulthood, it is valuable to understand their thought processes and communication patterns. Individuals of Generation Z are known to be digital natives, as they were born into a world of technology with the internet at their fingertips. Understanding Generation Z's use of memes is an area where little research has been done so far. The purpose of this study was to determine how Generation Z interprets and communicates with memes on the internet and social media platforms. Unlike previous research, this study analyzed the participants' perceptions, which further contributes to an …

Unprofessional Communication In The Workplace, Lilli Tillman

Masters Theses

This study creates a measurable definition of unprofessional communication in the workplace. First, literature is explored, looking at the existing information (or lack thereof) about professional and unprofessional communication in the workplace, along with additional information about politeness norms. A brief definition of unprofessional communication is offered. Next, a method for the study is offered, using both quantitative and qualitative methods to examine perceptions of unprofessional communication in the workplace. Results are then given, showing communicative behaviors that are viewed as both professional and unprofessional in the workplace. Behaviors such as being appropriate or being polite were seen as professional, …

Bullies, Browbeaters, And Bulldozers: Expectancy Violation And Management Intervention Processes Of Workplace Bullying, Kylie T. Julius

Masters Theses

Bullies, browbeaters, and bulldozers are a prevalent problem within workplaces (Namie, 2017), resulting in extreme emotional effects for employees, and intense impact on the bottom line of organizations (Olive & Cangemi, 2015). As workplace bullying continues to occur throughout many organizations, expectations for communication and behavior are repeatedly violated. Thus, expectancy violations theory (EVT) provides framework for the following workplace bullying behavior research. The relevant literature regarding EVT was reviewed and its framing of intervention processes of workplace bullying, emotional cognitive response, and perceived organizational value of bullies (high-value bullies) was established. The purpose of the proposed empirical study is …

Examining Messaging Strategies Of Virtual Reality Companies On Instagram, Brian Galloway

Masters Theses

This study examines the messaging strategy and executional strategy utilized in the virtual reality industry on Instagram through the lens of Taylor’s Six-Segment Message Strategy Wheel. Content analysis examined a total of n=942 posts which were coded for high level message strategy, specific message strategy, and executional strategy. Engagement data was also recorded. Ritual-view messaging strategies were found to be utilized most often, with Social and Sensory-segment strategies used most frequently in terms of segments in Taylor’s model. In terms of executional strategies, User Image, Brand Image, and Use Occasion strategies were seen most frequently. Ego and Social segment message …

Laugh Until It’S No Longer A Scandal: The Use Of Humorous Apologia To Reframe Crisis Narratives On Saturday Night Live, Vanessa S. Hills

Masters Theses

This thesis examines the role of humor-based apologia as a crisis communication strategy for celebrities. Using a rhetorical method, it explicates the role that humor plays in shaping crisis narratives in response to kategoria within the context of Saturday Night Live. Four case study analyses determine whether the generic parameters of apologia include the use of a humor-based apologia or whether humorous apologiae should be classified as a unique subgenre. These findings further the body of research on apologia and highlight the need for additional research on the effectiveness of humor as a crisis communication strategy.

The Vote: Gender Identification In The Women's Suffrage Movement Through The Rhetoric Of Carrie Chapman Catt, Sarah Perkins

Masters Theses

Throughout the women’s suffrage movement, rhetoric was used as a powerful tool of persuasion to convince men that women should have the right to vote. It was also used as a tool of persuasion to convince women to join the fight for suffrage. One of the most influential rhetoricians in the movement was suffragist, Carrie Chapman Catt, who was able to use both.

This study aims to determine how women’s suffrage leader, Carrie Chapman Catt, used persuasion through her speeches to win the 19th amendment. This study specifically investigates one speech to the all-male United States Congress and the other …

Understanding Social Identity Through Children’S Drawings: Where Is Your Happy Place?, Elizabeth Hampton Hurst

Masters Theses

Civil war and instability in Syria has resulted in mass casualties and the largest migration of peoples since WWII (International Organization for Migration, 2015). The year 2015 witnessed a refugee crisis in the Middle East and Europe, a crisis that continues today. Fleeing danger undoubtedly shapes the identities of refugees, and the identities of refugee children are indeed the most vulnerable. This study examines ways in which Syrian refugee orphans communicate elements of social identity. Utilizing social identity theory (SIT) as a lens to analyze children’s drawings, this study not only reveals which social groups are most salient amongst children’s …

Tools Of Change: Equipping Nonprofits With The Tools To Inspire Change, Nicole Irons

Masters Theses

Whether I am working for a small nonprofit in Indiana or at an elephant sanctuary in Cambodia I have seen consistent areas of struggle and shortcomings in nonprofit organizations. After years of working in different organizations the struggles nonprofits consistently face are a lack of resources in three main areas. These main areas of struggle are: visibility, funding, and people. The idea then occurred to me of why? And while these resources seem to appear unconnected, what if they all stem from one problem? Could we create a tool (or set of tools) to help alleviate these main struggles? Is …

I Get By With A Little Help From My Friends: A Qualitative Study Of Nurse Close Work Friendship And Social Support, Jennifer Ptacek

Masters Theses

The nursing profession is laden with numerous job, emotional labor, and communication stressors, which come from both patients and healthcare organizations. These frequent and simultaneous pressures can result in nurse burnout and turnover (Tracy, 2009). Socially supportive workplace communication has been identified as a solution to reducing nurse stress, burnout, and turnover (Apker & Ray, 2003), but has not specifically considered social support in nurse work friendships. A mixed qualitative method study was conducted with five nurse best friend pairs, using job observations of participants’ work friendship communication and individual and joint interviews. Two major communication themes emerged from the …

Consumer Perceptions Of A Brand's Social Media Marketing, Taylor Michelle Smith

Masters Theses

This project seeks to inform corporate marketing efforts, as well as add to the growing body of literature on social media marketing. The purpose of this project is to assess consumer perceptions of a brand’s social media marketing. Participants were obtained from the PetSafe® brand Facebook fan page, and a total of 195 respondents completed all measures and were included in the study. The results show that brands must be actively engaging their consumers via social media in order to compete in a competitive marketplace. Engagement can be promoted through entertaining and interactive posts, useful and relevant content, word of …

Of Tribes, Wars, And Jungles: A Study Of U.S.College Students’ Perceptions Of Africa And Africans, Seseer P. Mou

Masters Theses

This study examined American college students’ perceptions of Africans. Knowledge Gap and Systems Theory were applied to creating and discussing the research questions. Systems Theory addresses processes and levels of information transfer (Westley & Maclean, 1965). It requires an understanding of the sources, channels, messages, and the people who receive information in a communication encounter. Knowledge Gap Theory, on the other hand, states that when information circulates in a system, gaps in knowledge are formed and these gaps increase as more information enters the system (Tichenor, Donohue, & Olien, 1970). The results showed that consumption of radio and newspaper news, …

Understanding Work Socialization: A Qualitative Study Of A Youth Employment Program, Katelyn S. Sandor

Masters Theses

Through early work experiences, often in part-time jobs, young people come to learn about the working world. This learning process is often considered a source of anticipatory socialization, or an experience that comes before real work and serves to socialize individuals into particular organizations and vocations. In contrast, this study seeks to understand how individuals are socialized into broader meanings of work through early, part-time work experiences by studying a Youth Employment Program (YEP) aimed at providing hands-on job opportunities for at-risk youth. Drawing upon in-depth interviews, I analyze what young people learned about work and how such learning occurred. …

Master Of The Universe: The Theatrical Director As Artist And Communicator, Audrey Thomas

Masters Theses

This qualitative study was undertaken to examine the processes by which theatrical directors determine the theme for a production and communicate their unifying artistic visions to the agents who, in turn, relay it to the audience. The research revealed that the director's message is formed through comprehensive study of the text, the artifact around which the system is formed, as well as information which provides context for the work of the playwright; consideration of the theatrical organization's missional objectives (the environment in which the system exists); and concerns of artistic leadership. Communication of the concept to stakeholders, and ultimately to …

Daniel Hannan, Thomas Paine, And The Rhetoric Of Outrage, Danae Brack

Masters Theses

The purpose of this rhetorical study is to examine the textual charisma of Thomas Paine's Common Sense and Daniel Hannan's speech "The Devalued Prime Minister of a Devalued Government" and how that charisma made these artifacts successful in spreading outrage surrounding the historical and political events of their respective eras. The author uses Weber's theory of charisma filtered through Rosenberg and Hirschberg's expanded theory identifying lexical charisma, or the charisma of messages. The author analyzes Paine's and Hannan's use of persuasiveness, believability, and powerfulness, translating each of these characteristics into specific cues that can be identified in the individual texts. …

I'M The Same Me: Communication And Renegotiation Of Identity In The Weight-Loss Surgery Experiences Of Women, Heather D. Schild

Masters Theses

Adult obesity rates are on the rise in the United States according to the Centers for Disease Control (2009) which has led to an increase in obesity-related illnesses such as diabetes and heart disease. Weight-loss surgery (WLS) has become accepted as a "cure" for obesity by the medical community. There has been a dramatic increase in the number of obese individuals electing to undergo WLS every year; 82% of these individuals are women (AHRQ, 2007). More women may be electing to undergo these procedures than men due to the pressures women face in American culture to achieve social standards of …

Eat More Chicken And Lead More People: Perceived Measures Of Servant Leadership At Chick-Fil-A, Michael Mishler

Masters Theses

This present study used survey data from 31 employees working at 2 Chick-fil-A locations to assess the supervisor's perceived level of supervisor's level of servant leadership and how the level (a) affects coworker's perceptions of performance, (b) job satisfaction, and (c) relational trust amongst coworkers. The participants ranged in ages from 18-50. The average age for the participants was 26. The data for the study was collected through the distribution of surveys to individuals who currently work at Chick-fil-A. The two selected locations were approximately 300 miles apart in Virginia. The study employed quantitative research methods in order to collect …