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Leveraging Natural Language Processing Applications And Microblogging Platform For Increased Transparency In Crisis Areas, Ernesto Carrera-Ruvalcaba, Johnson Ekedum, Austin Hancock, Ben Brock May 2019

Leveraging Natural Language Processing Applications And Microblogging Platform For Increased Transparency In Crisis Areas, Ernesto Carrera-Ruvalcaba, Johnson Ekedum, Austin Hancock, Ben Brock

SMU Data Science Review

Through microblogging applications, such as Twitter, people actively document their lives even in times of natural disasters such as hurricanes and earthquakes. While first responders and crisis-teams are able to help people who call 911, or arrive at a designated shelter, there are vast amounts of information being exchanged online via Twitter that provide real-time, location-based alerts that are going unnoticed. To effectively use this information, the Tweets must be verified for authenticity and categorized to ensure that the proper authorities can be alerted. In this paper, we create a Crisis Message Corpus from geotagged Tweets occurring during 7 hurricanes …


Yelp’S Review Filtering Algorithm, Yao Yao, Ivelin Angelov, Jack Rasmus-Vorrath, Mooyoung Lee, Daniel W. Engels Aug 2018

Yelp’S Review Filtering Algorithm, Yao Yao, Ivelin Angelov, Jack Rasmus-Vorrath, Mooyoung Lee, Daniel W. Engels

SMU Data Science Review

In this paper, we present an analysis of features influencing Yelp's proprietary review filtering algorithm. Classifying or misclassifying reviews as recommended or non-recommended affects average ratings, consumer decisions, and ultimately, business revenue. Our analysis involves systematically sampling and scraping Yelp restaurant reviews. Features are extracted from review metadata and engineered from metrics and scores generated using text classifiers and sentiment analysis. The coefficients of a multivariate logistic regression model were interpreted as quantifications of the relative importance of features in classifying reviews as recommended or non-recommended. The model classified review recommendations with an accuracy of 78%. We found that reviews …