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UNLV Theses, Dissertations, Professional Papers, and Capstones
Business meetings; Green marketing; Green technology; Hospitality industry – Marketing; Hospitality industry – Technological innovations
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Identifying Green Meetings In The Hospitality Industry, Shin Yi (Felicity) Chiou
Identifying Green Meetings In The Hospitality Industry, Shin Yi (Felicity) Chiou
UNLV Theses, Dissertations, Professional Papers, and Capstones
Purpose:
The purpose of this paper is to identify what constitutes green meetings in the hospitality industries with special attentions on the applications of modern technologies and marketing strategies. This professional paper will search and collect the related literature reviews and existent practices with green ideology in hospitality to clarify the myth and difficulties of being green and help the readers or potential advocates better understand green meetings and adopt them.