Theory and Algorithms Commons^™

Influence Detection And Spread Estimation In Social Networks, Madhura Kaple

Master's Projects

A social network is an online platform, where people communicate and share information with each other. Popular social network features, which make them di erent from traditional communication platforms, are: following a user, re-tweeting a post, liking and commenting on a post etc. Many companies use various social networking platforms extensively as a medium for marketing their products. A xed amount of budget is alloted by the companies to maximize the positive in uence of their product. Every social network consists of a set of users (people) with connections between them. Each user has the potential to extend its in …