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Personal Privacy: A Study To Determine Views On Privacy As It Relates To Technology Acceptance, Keith A. Wuotinen
Personal Privacy: A Study To Determine Views On Privacy As It Relates To Technology Acceptance, Keith A. Wuotinen
Master's Theses and Doctoral Dissertations
This descriptive correlation study sought to learn the relationships, if any, between a person’s concern for privacy and their acceptance of technology, in conjunction with the control factors of the Big Five personality factors. The study employed a modified Concern for Information Privacy (CFIP) scale and a modified Technology Acceptance Model (TAM) approach in conjunction with the Big Five personality factors using a 51-question survey.
The study surveyed students at Eastern Michigan University in Ypsilanti, Michigan, who were enrolled in the College of Technology. The results indicated that there was a significant positive relationship between the CFIP and the TAM. …