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Full-Text Articles in Tourism and Travel

Is Metaverse A Comfortable Parallel Universe For The Tourism Industry Or A Nightmare Full Of Fear?, Busra Kaya, Sinan B. Bayar, Selma Meydan Uygur Oct 2022

Is Metaverse A Comfortable Parallel Universe For The Tourism Industry Or A Nightmare Full Of Fear?, Busra Kaya, Sinan B. Bayar, Selma Meydan Uygur

University of South Florida (USF) M3 Publishing

The aim of the study is to determine the usage areas of the metaverse, that is, the virtual universe, for the tourism sector and to reveal its positive and negative aspects. The fact that the concept of metaverse is still new means that industry stakeholders and researchers do not know how to proceed, and that it is late in raising awareness of the contributions or damages to the field. In this context, the study also aims to provide a foresight about the metaverse for the tourism sector stakeholders. In this respect, its contribution to the literature and the sector makes …


Vr In Tourism: A New Call For Virtual Tourism Experience Amid And After The Covid-19 Pandemic, Maksim Godovykh, Carissa Baker, Alan Fyall Mar 2022

Vr In Tourism: A New Call For Virtual Tourism Experience Amid And After The Covid-19 Pandemic, Maksim Godovykh, Carissa Baker, Alan Fyall

Faculty Scholarship and Creative Works

Virtual reality has become a more common phenomenon in both destination marketing and on-site experience. The recent challenges such as overtourism and the COVID-19 pandemic have created a pressing need to examine virtual tourism as an alternative to traditional travel. This conceptual article aims at clarifying virtual experience in tourism, discussing the main antecedents and outcomes of virtual experience, and proposing a conceptual model of virtual tourism experience. The review of the literature revealed that virtual experience in tourism is influenced by factors related to information, quality, technology acceptance, and affective involvement and has significant effects on tourists' attitudes and …


Exploring “Smart And Green” Concepts: A New Synergy For Irish Hospitality, Yi Sheng Tan, Angela Wright Mar 2022

Exploring “Smart And Green” Concepts: A New Synergy For Irish Hospitality, Yi Sheng Tan, Angela Wright

Dept. of Organisation & Professional Development Publications

The spotlight on “smart and green” has never been so bright and, within the hotel sector, emphasis on opportunities such as sustainability and digitisation are quickly shaping the agenda. This paper explores key components of the “smart and green” agenda among Irish hotels in the Republic of Ireland and how these concepts relate to their public customer image. While the multifaceted hybrid model of “smart and green” hotels is rapidly emerging as the new theme in the sustainable tourism industry, previous literature failed to address the issue in relation to a lack of uptake from Irish hoteliers. A post-positivistic paradigm …


Could Television Streaming Sites Lead The Charge For Film-Induced Tourism Post Covid?, Jennifer Stewart Jan 2022

Could Television Streaming Sites Lead The Charge For Film-Induced Tourism Post Covid?, Jennifer Stewart

Books/Book Chapters

By focusing on television film-induced tourists, this chapter will contribute to a better understanding of tourist behaviour in relation to motivations for travel to filming locations. The chapter combines, analyses, and critiques the main debates raised by key authors in relation to identifying the motivational factors that prompt site-specific film tourism as well as providing contributions from this author’s 2016 research on television film-induced tourism in Ireland. The chapter is divided into the following sections: a brief history of film and television and a review and discussion on film tourism, a breakdown of the different categories of film tourist and …


Reflections On Co-Creating, Developing And Evaluating Virtual Reality Fieldtrips (Vrf): The Student’S Perspective, Catherine Gorman, Jennifer Stewart, Louise Bellew Dec 2021

Reflections On Co-Creating, Developing And Evaluating Virtual Reality Fieldtrips (Vrf): The Student’S Perspective, Catherine Gorman, Jennifer Stewart, Louise Bellew

Conference papers

To ensure graduates have the skill to work within the tourism industry, and spurred on by the paradigm shift in teaching due to Covid 19, this research focused on developing innovative solutions using technology. Using virtual assessment techniques, industry co-created evaluation, and integrated assessment, it explored how virtual field-trips can be developed as part of remote teaching methods. To provide context to the topic of sustainable tourism and technology, a student-led virtual seminar with industry was undertaken linking with TU Dublin Green Week 2021. In place of a fieldtrip using Google Earth and Screen-casto-matic, students created videos incorporating the sustainability …


Significance Of Vr In The Spa: A Spatial Analysis, Irini L. F. Tang, Schultz Z. B. Xu, Eric Chan Aug 2021

Significance Of Vr In The Spa: A Spatial Analysis, Irini L. F. Tang, Schultz Z. B. Xu, Eric Chan

University of South Florida (USF) M3 Publishing

The pandemic became a real part of daily life. We do not know whether it was God’s will or fate to halt worldwide travel. Both worldwide travelers and those who prefer to stay close to home were made more hyper aware of their physical and mental well-being. Keeping healthy and remaining well in terms of living a quality life became a priority. In this regard, spa visitors also desired to visit or travel somewhere else when the opportunity arose and the cost is affordable. Virtual Reality (VR) was one of the Smart Technologies that helped serve this wanderlust need when …


The Effect Of The Usage Of Virtual Reality In Tourism Education On Learning Motivation, Sarp T. Kumlu, Emrah Ozkul Aug 2021

The Effect Of The Usage Of Virtual Reality In Tourism Education On Learning Motivation, Sarp T. Kumlu, Emrah Ozkul

University of South Florida (USF) M3 Publishing

Humanity has developed with technology by following the new products that emerge throughout their lives. Technology, especially in education, enables students to show interest by having different and fun experiences in the course. It is thought that technology in applied and theoretical courses is also considered to be important in tourism education just as it is in engineering, architecture, and medicine as an effective tool for students to enjoy and succeed in the course. Besides that, it is possible to say that it is easier for students to access information and save time with technological tools. In the 21st century, …